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Zane Safrit
I can help your company create customer evangelists, engaged employees and sustain or increase the positive cash-flows that result.
Interests: Small business solutions, networking in-person or with online social media, innovation, engaged employees, customer evangelists, college basketball, running.
Recent Activity
If the Final Four were held today here’s the lineup: Kentucky After that does it matter? The issue isn’t who will win. It’ll be Kentucky. The issue is which team’s players will have their souls rattled by Kentucky’s overwhelming defense,... Continue reading
Posted 1 hour ago at Zane Safrit
Okay, sometimes they do. Despite themselves ... and their authors ... they can sometimes work in very specific situations like ... well, I'm not sure. Let's back up. If participant surveys worked wouldn't our government, particularly Congress, work? They and... Continue reading
Posted 2 days ago at Zane Safrit
When your company faces a crisis, you expect, even demand, employees drop every other commitment - immediately! - and focus on resolving that crisis. 

 What happens when your employee’s family faces a similar challenge? Do you help, volunteer resources... Continue reading
Posted 3 days ago at Zane Safrit

Does your company have a policy about birthday celebrations? (Think about that for a second. You have a very small group of adults telling another group, one with greater numbers, when and where and how and even if they can... Continue reading
Posted 4 days ago at Zane Safrit
We’ve been in business for 85 years and my mom and dad started the business with a root beer stand. And one day the first month dad had four or five employees and one of them didn’t show up. And... Continue reading
Posted 5 days ago at Zane Safrit
The door to your office is like a tollbooth. There’s an entry fee and an exit fee. Those fees are time, engagement and results. Yours and theirs. A more quantitative-minded reader than this writer could describe these relationships with an... Continue reading
Posted 6 days ago at Zane Safrit
Recognition and accountability, like ebony and ivory, live together in perfect harmony, side-by-side. As I’ve rewritten this post I see the terms recognition and accountability as two sides of the same coin. I hear accountability and think of deadlines, roles,... Continue reading
Posted Feb 20, 2015 at Zane Safrit
That’s right. CLOSE YOUR LAPTOP. CLOSE YOUR DESKTOP, YOUR SMARTPHONE, YOUR TABLET. And listen. Yes, I bolded and all caps'd those two sentences. It’s like shouting to be heard over earbuds and streaming videos. While we’re at it ... put... Continue reading
Posted Feb 19, 2015 at Zane Safrit
How do you recognize someone without recognizing their name? To Recognize THAT person, you address them with their preferred name. Such a simple, obvious, step. It’s these simple, obvious one we often take for granted, always to our detriment. ‘Our’... Continue reading
Posted Feb 17, 2015 at Zane Safrit
I saw this tweet from Nicholas Kristoff. It reminded me of all these employee engagement meetings I read about where employees are never invited to attend. Those in-power - Managers, C-Suite Execs, Department Heads, etal all employees BTW) - meet... Continue reading
Posted Feb 16, 2015 at Zane Safrit
Well-begun is half done - Aristotle. I think he was on to something for life and employee recognition. So, you've just hired your new A-Player. You can't wait for them to start. Well, neither can they. The night before their... Continue reading
Posted Feb 13, 2015 at Zane Safrit
“Employees who believe that management is concerned about them as a whole person – not just an employee – are more productive, more satisfied, more fulfilled. Satisfied employees mean satisfied customers, which leads to profitability.” - Anne Mulcahy, former CEO... Continue reading
Posted Feb 12, 2015 at Zane Safrit
This is obvious, right? A no-brainer, right. It’s Recognition 101, maybe even 001 because it’s so fundamental. However, isn't it the obvious steps we so often fail to take. Who has worked with bosses we never saw, bosses too busy... Continue reading
Posted Feb 10, 2015 at Zane Safrit
Are you keeping a journal? I keep one. It's become one of the most important daily resources and tasks. I write it in a restrained or guided stream of consciousness style. I describe: what I need and want to get... Continue reading
Posted Feb 9, 2015 at Zane Safrit
If the Final Four were held this weekend, here’s the lineup: Kentucky Virginia Duke Villanova Gonzaga ... c’mon. Look at their schedule. To date, they’ve never been known as a defensive powerhouse. This year’s no different on either point. Winner:... Continue reading
Posted Feb 8, 2015 at Zane Safrit
You may have pondered if this 'employee engagement' thing is just a passing trend like you ponder those bermuda shorts or hipster loafers for the coming Summer. Like your spouse, someone has convinced you 'yes, it (employee engagement) is really... Continue reading
Posted Feb 6, 2015 at Zane Safrit
The number of children receiving food stamps remains higher than it was before the start of the Great Recession in 2007, according to the U.S. Census Bureau’s annual Families and Living Arrangements table package released today. The rate of children... Continue reading
Posted Feb 5, 2015 at Zane Safrit
Be Their Teacher That's a tricky phrase. It creates a sense of you versus them with you being smarter than them. You being the teacher means they are the student. You being the get the picture. Great teachers are... Continue reading
Posted Feb 4, 2015 at Zane Safrit
I think it is. There’s a flicker of light at the end of the employee engagement tunnel and I don’t hear a train coming. The graph here shows progress in all industry segments, except farming-fishing-forestry**. The question is: What did... Continue reading
Posted Feb 3, 2015 at Zane Safrit
The previous step was Ask Them: What Tools Do You Need? But, you’re a leader. Leaders see farther, clearer. Provide better tools than your competitors. This seems obvious. On the other hand, it’s the oversight of the obvious with employee... Continue reading
Posted Feb 2, 2015 at Zane Safrit
If the Final Four were to happen this weekend, here’s the lineup: Kentucky. Virginia? Yeah, even if they were outcoached by a current legend. They’re still tough and they’ll learn from this. Duke? Too soon to tell. They let Notre... Continue reading
Posted Feb 1, 2015 at Zane Safrit
It’s overlooking the obvious that creates problems for us. Like skipping vegetables and fruit, gorging on the pastries and thinking about exercise...tomorrow, always tomorrow. (Putting things off always worked for Scarlett O'Hara, sure. But you're not Scarlett and this isn't... Continue reading
Posted Jan 30, 2015 at Zane Safrit
What do Papua New Guinea, Oman, and the United States of America have in common? They are the only three countries in the world with no paid-maternity-leave law. via We're known by the company we keep. We can offer... Continue reading
Reblogged Jan 29, 2015 at Zane Safrit
The Aeron chair is a beautiful chair - beautiful to look at; beautiful to sit in. However, the $700 +/- AERON chair is a symbol of a startup's post-IPO indulgence. After closing their first investment round, they buy state of... Continue reading
Posted Jan 28, 2015 at Zane Safrit
Yeah, that first one stumps me every time. Chicken or egg, which came first. Today I'm thinking the egg. No egg, no chicken. On the other hand, who laid the egg? Yeah ... it's tricky. Another tricky question is which... Continue reading
Posted Jan 27, 2015 at Zane Safrit