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Tom Kelley
San Diego, CA
Tom Kelley, alliance builder, brand builder.
Recent Activity
The role of the modern maitre d' -- from CNN Eatocracy
Great article on the historical and model role of what's become known as "the host." Click below for the full article. The role of the modern maitre d' Continue reading
Posted Sep 6, 2011 at RESTAURANT PERSPECTIVES - from nationally recognized adviser to management Tom Kelley and Concept Branding Group
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Follow us on Twitter @ConceptBranding
We're getting lots of response from our postings and industry tips on Twitter. Follow us and we'll follow you so we keep in the loop. Have a great Labor Day weekend! Continue reading
Posted Sep 2, 2011 at RESTAURANT PERSPECTIVES - from nationally recognized adviser to management Tom Kelley and Concept Branding Group
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Wow...what an inspiration...from Zenhabits.net
zen habits breathe. The Tragedy of Missing Out Post written by Leo Babauta. A father and his son went fishing on a small boat, hungry. The father helped his son reel in his first fish, and it was a beauty.... Continue reading
Posted Aug 24, 2011 at RESTAURANT PERSPECTIVES - from nationally recognized adviser to management Tom Kelley and Concept Branding Group
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5 Things To Consider When Choosing A Restaurant Space - From AMEX
OPEN Forum article on restaurant space by Carey Jones August 15, 2011 So you're ready to open up a restaurant. You've thought about your team and your concept and your menu… but what about the restaurant space? We asked chef... Continue reading
Posted Aug 16, 2011 at RESTAURANT PERSPECTIVES - from nationally recognized adviser to management Tom Kelley and Concept Branding Group
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U.S. Restaurant Counts Down by 9,450 from Last Year, Reports NPD
U.S. restaurant unit counts declined by -2 percent, or a loss of 9,450 restaurants, based on the most recent restaurant census conducted by The NPD Group, a leading market research company. NPD's Spring 2011 ReCount®, which is a census of... Continue reading
Posted Aug 11, 2011 at RESTAURANT PERSPECTIVES - from nationally recognized adviser to management Tom Kelley and Concept Branding Group
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Why oh why are small businesses and corporate managers so afraid of outside consultants these days?
We find it continually challenging to get both small businesses (mostly in the restaurant, hospitality, retail and even nonprofit space) and some larger corporate communications staff to even have a conversation about sharing constructive and objective ideas on improving their... Continue reading
Posted Aug 9, 2011 at RESTAURANT PERSPECTIVES - from nationally recognized adviser to management Tom Kelley and Concept Branding Group
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LIKE our new FACEBOOK page!
Please go to our new company page and LIKE us...thanks! (and to any of our friends and colleagues, as we build our business in San Diego and nationally , we'll gladly pay a generous finders fee to you for any... Continue reading
Posted Jul 28, 2011 at RESTAURANT PERSPECTIVES - from nationally recognized adviser to management Tom Kelley and Concept Branding Group
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Principles for Lasting Federal Budget Reforms | Jeffrey A. Miron | Cato Institute
Principles for Lasting Federal Budget Reforms | Jeffrey A. Miron | Cato Institute: Commentary: CATO LINK Continue reading
Posted Jul 22, 2011 at RESTAURANT PERSPECTIVES - from nationally recognized adviser to management Tom Kelley and Concept Branding Group
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New draft of Concept Branding Group brochure
Download Concept Branding Group Brochure Continue reading
Posted Jul 19, 2011 at RESTAURANT PERSPECTIVES - from nationally recognized adviser to management Tom Kelley and Concept Branding Group
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Restaurant and Hospitality Consulting-- a holistic and restorative approach to improve the bottom line
Restaurant and Hospitality Consulting -- a holistic and restorative approach to improve the bottom line The word “restaurant” comes from the Latin word for “restore”, and indeed a restaurant provides a restorative experience, a chance to enjoy good food and... Continue reading
Posted Jun 20, 2011 at RESTAURANT PERSPECTIVES - from nationally recognized adviser to management Tom Kelley and Concept Branding Group
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Amazing...NBC's America's Next Great Restaurant already fails...when will chef-operators learn they need ongoing guidance?
Wow...just months into operation after so much hype, the restaurant chosen, Soul Daddy, on NBC's America's Next Great Restaurant, closes. This brings to light the all so often reluctance of chef-operators to bring in outside and seasoned counsel to work... Continue reading
Posted Jun 15, 2011 at RESTAURANT PERSPECTIVES - from nationally recognized adviser to management Tom Kelley and Concept Branding Group
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Tom Kelley comments on various restaurant topics...
Read our latest media interviews and commentary: http://bit.ly/kzCQko http://bit.ly/ihWD8O http://bit.ly/mnepU3 http://linkd.in/jCL02X Continue reading
Posted Jun 3, 2011 at RESTAURANT PERSPECTIVES - from nationally recognized adviser to management Tom Kelley and Concept Branding Group
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Kelley comments on the future of McCormick & Schmicks, http://bit.ly/ihWD8O in Restaurant Management Magazine
Restaurant Management Magazine article Continue reading
Posted May 31, 2011 at RESTAURANT PERSPECTIVES - from nationally recognized adviser to management Tom Kelley and Concept Branding Group
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The Importance Of Character, from AMEX OPEN Network
What a great article... May 24, 2011 by Bruna Martinuzzi In a recent Scientific American article entitled “How The Illusion of Being Observed Can Make You A Better Person,” we learn that cues that we are being watched have an... Continue reading
Posted May 25, 2011 at RESTAURANT PERSPECTIVES - from nationally recognized adviser to management Tom Kelley and Concept Branding Group
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Boost restaurant, retail and hospitality sales...done your annual review?
Facing increased competition? Facing slowing sales? Prepared for growth? Prepared for a crisis? Trying to do it all? Advertising eating all your marketing dollars? Act now before it’s too late. The restaurant industry lets you live your dreams but it... Continue reading
Posted May 24, 2011 at RESTAURANT PERSPECTIVES - from nationally recognized adviser to management Tom Kelley and Concept Branding Group
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Tom Kelley interviewed in Restaurant Management about restaurant industry closings
Restaurant Management Story on Restaurant Closings, click here Continue reading
Posted May 20, 2011 at RESTAURANT PERSPECTIVES - from nationally recognized adviser to management Tom Kelley and Concept Branding Group
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Do a better job promoting your brand at the National Restaurant Show - or any trade show - this year and next!
From an article we did a while back on effective industry relations: ______________ OUR APPROACH TO INDUSTRY RELATIONS {excerpted from an article by Tom Kelley, Concept Branding Group, in Nation's Restaurant News} Year after year many suppliers to specific industries... Continue reading
Posted May 20, 2011 at RESTAURANT PERSPECTIVES - from nationally recognized adviser to management Tom Kelley and Concept Branding Group
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What's beyond America's Next Great Restaurant on NBC?
For all of those watching this show, or others like Kitchen Nightmares with Gordon Ramsey, you need to realize that making your dream of opening a restaurant is achievable. Reach out to us to get started on developing a budget... Continue reading
Posted Apr 18, 2011 at RESTAURANT PERSPECTIVES - from nationally recognized adviser to management Tom Kelley and Concept Branding Group
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Tom Kelley comments on branding in Hotel News Resource
Tom Kelley comments on the need for authenticity in branding: Article: Branding: Authenticity is the key to long term success Continue reading
Posted Mar 30, 2011 at RESTAURANT PERSPECTIVES - from nationally recognized adviser to management Tom Kelley and Concept Branding Group
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Be your own superstar ...America's Next Great Restaurant, Kitchen Nightmares: create your own restaurant ownership dreams
You don't need to be on a reality show to realize your dreams of owning and operating a great restaurant. It does take some time with dedicated experts, even on a tight budget at first, to set out the proper... Continue reading
Posted Mar 26, 2011 at RESTAURANT PERSPECTIVES - from nationally recognized adviser to management Tom Kelley and Concept Branding Group
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Burned by Daily-Deal Craze, Small Businesses Get Savvy - great article from Wall Street Journal
CHECK OUT THE WALL STREET JOURNAL STORY ON GROUPON And our response: ______ Ugh, here we go again. Restaurants and retailers...STOP THE INSANITY! Coupons and % off deals breed a customer culture you don't want or need. Use your marketing... Continue reading
Posted Mar 24, 2011 at RESTAURANT PERSPECTIVES - from nationally recognized adviser to management Tom Kelley and Concept Branding Group
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Why companies need to develop their community capital - from Financial Post
Special to the Financial Post Mar 16, 2011 – 1:30 PM ET By Mary Donohue While friends can be a great asset, their value in business has all but disappeared in the laissez-faire leadership of the past 30 years. However,... Continue reading
Posted Mar 18, 2011 at RESTAURANT PERSPECTIVES - from nationally recognized adviser to management Tom Kelley and Concept Branding Group
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How to Find Your Point of Difference and Promote It - from AmexOPEN
March 11, 2011, by Heather Allard If you’re in business, then you know that standing out from the crowd is essential to your sales success. But in the sea of similar sellers out there, how exactly do you stand out?... Continue reading
Posted Mar 14, 2011 at RESTAURANT PERSPECTIVES - from nationally recognized adviser to management Tom Kelley and Concept Branding Group
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Last night's America's Next Great Restaurant Episode
3/13 America's Next Great Restaurant Full Episode Continue reading
Posted Mar 14, 2011 at RESTAURANT PERSPECTIVES - from nationally recognized adviser to management Tom Kelley and Concept Branding Group
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Lots of good advice for restaurant operators: focus on the food! :-)
Click here for New York Times article Tom Kelley comments in New York Times article on restaurant PR Continue reading
Posted Mar 11, 2011 at RESTAURANT PERSPECTIVES - from nationally recognized adviser to management Tom Kelley and Concept Branding Group
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