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Sital Ruparelia
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Andy, great post. As Marc points out, most firms get it so very wrong by failing to treat potential employees as they would potential clients. And that's why nimble, flexible firms who know how to engage with their target audience will win. Whilst the big brands who seem to think 'processing' candidates in the most cost effective manner is the way to go are in for some painful lessons. All it takes is one bad experience followed by one tweet or status update from someone with a big online network and the damage is done
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Dan , thanks for the comments. Good point. Work and pursuing work and dreams are not mutually exclusive. You can, as you say, incorporate into the day job or activities away from work.