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Adblogging

Birmingham, AL

CMO @LuckieAndCo Adjunct Professor @AU Serial marketer with 25+ years connecting agencies with clients and brands with customers. Now available in XXL. St. Bernardine. Pray for us.

Interests: He is a contributing author of "The World’s Foremost Authorities On Marketing: Top CMOs Share What They Know Best", http://amzn.to/L83SZG and is currently ranked in Social Media Marketing Magazine's list of the "World's Top CMO's to follow on Twitter".

Recent Activity

Great fun from Leo Burnett

Paper Is Dead, Except When It's the Most Important Thing in the House An old-fashioned reminder from Leo Burnett By David Gianatasio March 11, 2013, 9:12 AM EDT Click on picture to watch the spot Paper? Pa-per? What the hell... Continue reading

Posted Mar 12, 2013 at adBlogging

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The Mobile Consumer

via Hightable.com Continue reading

Posted Aug 3, 2012 at adBlogging

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Cannes Cyber Lions: The Winning Case Studies

Wed, Jul 6, 2011 (5 votes, average: 4.20 out of 5) 23 Comments Via DigitalBuzz Blog Right, so I thought it might be cool to round up as many of the 2011 Cannes Cyber Lions winning case study videos as... Continue reading

Posted Jun 27, 2012 at adBlogging

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The World’s Foremost Authorities On Marketing: How to Use Storytelling Techniques to Advance a Marketing Campaign

Once Upon A Time From cave walls to Facebook walls, storytelling is the most powerful form of communication. In many ways, storytelling is the creative demonstration of a truth, living proof of an idea, or the demonstration of turning ideas... Continue reading

Posted Jun 15, 2012 at adBlogging

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Data Storytelling: The Art and Science of Social Media Metrics

Posted by Crystalyn Stuart May 16, 2012 Council of Public Relations Firms: Understanding how your social campaign is performing requires a fine mix of data and interpretation, as many marketers know. But it’s not always as simple as that. A... Continue reading

Posted May 18, 2012 at adBlogging

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Digital Disruption

New technologies are impacting businesses in fundamental ways. For example, take a look at how consumer purchasing behavior has evolved. People are increasingly using their mobile phones to make purchases, and mCommerce is predicted to reach a whopping $163 billion... Continue reading

Posted May 16, 2012 at adBlogging

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Great Analysis of Social Channels

http://www.cmo.com/social-media-guide/2012/# Continue reading

Posted Apr 25, 2012 at adBlogging

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Mad Men in the Modern Tech World

Continue reading

Posted Apr 3, 2012 at adBlogging

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Giants Kneel To A Tweet

Source: http://frugaldad.com Continue reading

Posted Feb 29, 2012 at adBlogging

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Social Media in Education

Via: Online Universities Blog Continue reading

Posted Feb 27, 2012 at adBlogging

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Mobile advertising on the rise

Infographic presented by 2D barcode service Microsoft Tag. Continue reading

Posted Feb 20, 2012 at adBlogging

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Brick & Click means endless aisles at retail

via Cool News of the Day February 9, 2012 Macy's, HSN and Adidas are working with Intel "to bring the convenience of online shopping to the offline world," reports Hadley Malcolm in USA Today (2/8/12). "We are on the frontier... Continue reading

Posted Feb 10, 2012 at adBlogging

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Hyundai Super Bowl Ad - You really can't go wrong with that combination

Published: Thursday, February 02, 2012, 5:30 AM By Dawn Kent -- The Birmingham News MONTGOMERY, Alabama -- Hyundai's Alabama auto factory and its employees are back in the Super Bowl advertising spotlight. On Sunday, just before kickoff, the Korean automaker... Continue reading

Posted Feb 2, 2012 at adBlogging

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Study: More Regional Ad Agencies Budget for Digital Specialists

Small Agency Diary A Look at Regional Shops' Changing Attitude Toward New Media By: Jay Friedman Published: January 17, 2012 This month we published the results of a study detailing the state of "going digital" within regional agencies around the... Continue reading

Posted Jan 18, 2012 at adBlogging

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Please don't censor the web

Sign the petition. Tell Congress not to censor the web! https://www.google.com/landing/takeaction/ Continue reading

Posted Jan 18, 2012 at adBlogging

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50 Business Professors You Should Follow on Twitter | OnlineMBA

50 Business Professors You Should Follow on Twitter January 4, 2012 College professors are not all old, stuffy windbags. Many of them are youngish professionals who are embracing social media as a way to interact with students and colleagues and... Continue reading

Reblogged Jan 4, 2012 at adBlogging

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6 Important Marketing Trends to Watch in 2012

6. Creativity takes center stage. According to Landor, the burning question for 2012 is this: How can companies rapidly and efficiently infuse innovation across their entire culture, capitalize on the new ideas they spawn, and create value for customers and... Continue reading

Reblogged Jan 3, 2012 at adBlogging

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Powerful storytelling regardless of language

Histórias são sempre sobre pessoas, e não sobre marcas A Pantene da Tailândia criou esse belíssimo comercial contando a história de uma menina surda que sonha em tocar violino. Assim como a série de curtas da LG de Portugal que... Continue reading

Posted Dec 20, 2011 at adBlogging

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Ten Issues Marketers Should Have on Their 2012 Agenda

ANA CEO Outlines Priorities for the Next Year By: Bob Liodice Published: December 12, 2011 Bob Liodice Capture the Power of Personalization; Respect Privacy Mobile devices and social media have brought the ability to target ads to epic levels. But... Continue reading

Posted Dec 14, 2011 at adBlogging

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Leo Burnett Execs Unravel How Humans Connect With and Process Advertising

Martin Bihl Reviews 'Humankind' By: Martin Bihl Published: September 20, 2011 Leo Burnett once said of advertising "Make it simple. Make it memorable. Make it inviting to look at. Make it fun to read." "Humankind," by the current Chairman-CEO and... Continue reading

Posted Oct 24, 2011 at adBlogging

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6 Tips for Launching a Product on Facebook

6. Make a Splash with Creative Giveaways In 2009, Little Debbie used the launch of the new Little Debbie Chocolate Cupcakes as a centerpiece of the brand’s entrance into Facebook. The product launch included: Share-A-Thon Giveaway. Fans could enter to... Continue reading

Reblogged Sep 26, 2011 at adBlogging

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Men Rule When It Comes To Texting

Click Image to Enlarge Source: Tatango SMS Marketing Continue reading

Posted Aug 25, 2011 at adBlogging

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Escaped Virginia in the nick of time

The streets of Bethesda outside RP3 Agency headquarters are filled with evacuees after a 5.9 earthquake hits middle Virginia and sends shock waves up and down the east coast. photo compliments of Clemence Robins (Reuters) - An unusually strong and... Continue reading

Posted Aug 23, 2011 at adBlogging

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TNS UK reveals the 10 rules of Frandship

03.05.2011 UK TNS Frandship Report PDF (0.73 mb) The ultimate goal for many brands is to achieve an emotional connection with a consumer. Online, brands do this through accumulating followers and creating communities, with the hope of building brand loyalty.... Continue reading

Reblogged Aug 23, 2011 at adBlogging

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Consumer Engagement Key To Brand Choice & Growth

The Internet has become so embedded in the consumer purchase consideration process that more than 40% of customers now say they will not buy a brand if they can't find the right information about it online. And for big-ticket items... Continue reading

Reblogged Aug 22, 2011 at adBlogging

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