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Paula Zargaj-Reynolds
Interests: marketing, advertising, direct response
Recent Activity
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While the Internet was mourning David Bowie's passing, the New York Times was making the case for its own obsolescence. Continue reading
Posted Jan 11, 2016 at Advertising Is Good For You
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Average of CNN news viewers: 61 Average age of MSNBC news viewers: 63 Average age of Fox News viewers: 67 Are young people getting their news from elsewhere or not at all? My totally random and unscientific poll suggests Millennials don't follow current events habitually. Which may explain why they're not registering in droves to vote. Via Gawker Continue reading
Posted Jan 2, 2016 at Advertising Is Good For You
Posted Dec 25, 2015 at Found in Mom's Basement
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1955 Tiffany & Co. holiday ad: 1968 Tiffany & Co. holiday ad: Continue reading
Posted Dec 25, 2015 at Found in Mom's Basement
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1985 holiday ad for Godiva chocolates. Continue reading
Posted Dec 25, 2015 at Found in Mom's Basement
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Mid-century modern Christmas cards. Continue reading
Posted Dec 25, 2015 at Found in Mom's Basement
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1981 ad for Hershey's syrup featuring Peter Billingsley who played Ralphie in A Christmas Story: Found at tOkKie-Pokie. This is what Ralphie looks like now. Continue reading
Posted Dec 21, 2015 at Found in Mom's Basement
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Modhouse Punch 1960s recipe from old Sprite advertising 1 6-oz. pkg. lime Jell-O 2 cups hot water 1/2 cup to 1 cup bottled lime juice (though I bet fresh lime juice would be better) 2 12-oz. cans frozen concentrate for limeade 90 oz. Sprite 1 tsp. almond extract (this is... Continue reading
Posted Dec 10, 2015 at Hey, my mom used to make that!
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Tonight I'm wearing a bracelet I bought in a stall somewhere in Paris when I was a teenager. Leave it to the French to design a cheap little souvenir bracelet that stands the test of time. Like my bracelet, the French will survive with grace, style and a spirit that cannot be extinguished. My thoughts and prayers go out to them. Continue reading
Posted Nov 14, 2015 at Advertising Is Good For You
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Bobby Sherman comic book, most likely from the late 60s. Found and passed along to me by my awesome BIL Phil. Continue reading
Posted Nov 10, 2015 at Found in Mom's Basement
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Found on ebay, ebay, ebay, ebay, ebay and Laurel Leaf Farms. Continue reading
Posted Oct 22, 2015 at Found in Mom's Basement
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If you're like me, you always have canned pumpkin in your pantry leftover from Thanksgiving. Here's a yummy way to use it up. Blueberry Pumpkin Muffins Recipe from old Libby's advertising 1 2/3 cups flour 1 tsp. baking soda 1/2 tsp. baking powder 1/2 tsp. salt 1 tsp. cinnamon 1/2... Continue reading
Posted Oct 22, 2015 at Hey, my mom used to make that!
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KFC is offering consumers a free downloadable stencil and the chance to scare their neighbors with a Colonel Sanders jack-o-lantern. To download your stencil, click here. Continue reading
Posted Oct 20, 2015 at Advertising Is Good For You
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Looking at this old Band-Aid ad, all I can hear in my head is this. Continue reading
Posted Oct 20, 2015 at Found in Mom's Basement
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In a less violent era, apparently it was okay to show a pumpkin stabbed in the face. Today, not so much. Continue reading
Posted Oct 19, 2015 at Found in Mom's Basement
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Another old stocking ad, this one from 1946, featuring pumpkins. The two top pumpkins are looking at her butt. The bottom one is trying for some upskirt action. My, my. Found at Mudwerks. Continue reading
Posted Oct 16, 2015 at Found in Mom's Basement
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This 1959 stocking ad claims their product fits "like frost on a pumpkin." I guess it's better than saying the stockings fit like a glove. Continue reading
Posted Oct 15, 2015 at Found in Mom's Basement
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This ad suggests you make pumpkin cake for Thanksgiving. I don't think you have to wait that long. It would work perfectly well for Halloween. Or pre-Halloween. Or any day in October, really. Because cake. Pumpkin Cake Old recipe from vintage Dexo advertising 2/3 cup shortening 2 1/2 cups sifted... Continue reading
Posted Oct 15, 2015 at Hey, my mom used to make that!
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Found at Letterology, Auction Central News and Antique Trader. Continue reading
Posted Oct 6, 2015 at Found in Mom's Basement
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Found at Classic Film, Rosita, Bekah's Mind and Page. Continue reading
Posted Oct 5, 2015 at Found in Mom's Basement