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Paula Zargaj-Reynolds
Interests: marketing, advertising, direct response
Recent Activity
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Casserole Sauce recipe from old Hellmann's advertising 1/2 cup Best Foods or Hellmann's Real Mayonnaise 1/4 cup flour 1/2 cup turkey gravy or bouillon 2 cups milk paprika, salt, pepper Combine mayonnaise with flour, turkey gravy or bouillon, milk, paprika, salt and pepper. Cook until thickened. For casserole pictured: to... Continue reading
Posted 55 minutes ago at Hey, my mom used to make that!
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See more of Tad Carpenter's work at HERE. Continue reading
Posted yesterday at Advertising Is Good For You
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I thought it would be a good idea to decorate my pumpkin pie crust with mini gingerbread men. But now I that I look at it, it just makes me think of Human Centipede. Continue reading
Posted 2 days ago at Advertising Is Good For You
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If there's a creative concept in this Geiko commercial, featuring Salt-N-Pepa, I don't see it. Click here to see Salt-N-Pepa in the Geiko commercial. Don't get me wrong, I like Salt-N-Pepa. I just don't see what pushing it has to do with car insurance. Continue reading
Posted 2 days ago at Advertising Is Good For You
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Who cares what the lady of the house prefers? Her job is to make her man happy. GAG! Obviously, this old ad comes from a pre-feminist era. Found at More Than Hungry. Continue reading
Posted 2 days ago at Found in Mom's Basement
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Ad for Campbell's Turkey Noodle Soup. From 1970. Found at grayflannelsuit. Continue reading
Posted 2 days ago at Found in Mom's Basement
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Here's another recipe to consider for your holiday baking. It's also another excuse to buy a vintage candy dish. Fudgie Scotch Ring Old recipe from 1970s Nestles advertising 1 6-oz. pkg. (1 c.) Nestle’s Semi-Sweet Chocolate Morsels 1 6-oz. pkg. (1 c.) Nestle’s Butterscotch Morsels 1 can Borden Eagle Brand... Continue reading
Posted 3 days ago at Hey, my mom used to make that!
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Racist 1907 ad for Cream of Wheat cereal. This ad is considered racist because in the early 20th century, depictions of African-Americans in advertising were almost exclusively as house servants. Ad available for sale on ebay. Continue reading
Posted 3 days ago at Found in Mom's Basement
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Homemade pecan pie is so easy, I'm surprised people don't make it more often. If you've never made one, don't hesitate to try this recipe. It's pretty much foolproof. Karo Pecan Pie vintage recipe from old Karo syrup advertising 1/2 recipe pastry (in other words, one-crust pie's worth of dough)... Continue reading
Posted 3 days ago at Hey, my mom used to make that!
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Thanksgiving-time ad for Winston cigarettes. From 1971. Look at those two chuckleheads smoking at the dinner table before the turkey has even been set down. Found at Lloyd Phillips. Continue reading
Posted 4 days ago at Found in Mom's Basement
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It's a hairbrush with a built-in microphone. Who would want a hairbrush with a built-in microphone? No one. That's what makes it the perfect gag gift. That and the fact that it's just $6.99 (today only) on Overstock. Also makes a great gift for the children of people you don't like. Much more subtle than a drum set. UPDATE There are still Singing Hairbrushes available but they're no longer on flash sale; they're now $13.49. Continue reading
Posted 4 days ago at Advertising Is Good For You
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New England Yam Bake. Not to be confused with the Sunburst Yam Bake or Apple Mallow Yam Bake. New England Yam Bake 1975 recipe from old Kraft advertising 1 (20 oz.) can pineapple slices 2 cans (17 oz. each) Yams 1/4 cup flour 3 tbsp. brown sugar 1/2 tsp. cinnamon... Continue reading
Posted Nov 17, 2014 at Hey, my mom used to make that!
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This was the breakfast special at the Ugly Mug Diner. I was so tempted. Continue reading
Posted Nov 16, 2014 at Advertising Is Good For You
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Shoe advertising from the 1960s. These Bass Weejuns look so boring compared to the mod shoes in the ads above. Found at New England Woodstock Continue reading
Posted Nov 14, 2014 at Found in Mom's Basement
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Lemon Pudding Cheesecake 1958 recipe from old Jell-O advertising 1 pkg. (8 oz.) cream cheese 2 cups milk 1 pkg. Jell-O Lemon Instant Pudding 1 8-in. graham cracker crust Soften cream cheese, blend with 1/2 cup milk. Add 1 1/2 cups milk and the pudding mix. Beat slowly with egg... Continue reading
Posted Nov 14, 2014 at Hey, my mom used to make that!
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There's no question what this ad is about. Find more great advertising to benefit the environment at Publiz. Continue reading
Posted Nov 13, 2014 at Advertising Is Good For You
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Mix in a punch bowl 1/2 cup (4 oz.) lemon juice, 3/4 cup sugar, 1 cup each cranberry juice, orange juice and strong tea, a "fifth" bottle of Puerto Rican rum, 12 cloves. Add ice cubes and lemon slices. Serves 15. ********** It took me a while to figure out... Continue reading
Posted Nov 13, 2014 at Hey, my mom used to make that!
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This ABC ad is from 1969. I remember we were watching Bewitched on the evening of April 4, 1968, when regular programming was interrupted to announce that Martin Luther King had been assassinated. Continue reading
Posted Nov 13, 2014 at Found in Mom's Basement
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Ham Mousse Castle. Sorry, I don't have the recipe. (I'm not really sorry, just trying to be polite.) ********** Image via Hung Up On Retro Continue reading
Posted Nov 12, 2014 at Hey, my mom used to make that!
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Vintage deodorant and antiperspirant product packaging. Trig roll-on from the 1950s: Ban roll-on from the 1950s: Ban roll-on from the 1960s: Arrid from the 50s and 60s: Revlon Hi & Dri, "fortified with Neomycin," from the 60s: Found at roadsidepictures. Continue reading
Posted Nov 12, 2014 at Found in Mom's Basement
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Smith Brothers Cough Drops. Just 10¢ a box: 1960 ad for stinky Vick's VapoRub: 1962 ad for Vick's Formula 44 cough mixture: Mod 1966 ad for Contaq: Found at Classic Film and Pinterest. Continue reading
Posted Nov 11, 2014 at Found in Mom's Basement