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Not the first declaration of change from an agency of what PR is and certainly not the last, but still an interesting perspective.
If a public relations firm declares a certain type of PR dead, does that automatically make it so?
The fine folks at Jaffe PR sent me a press release the other day declaring an end to law firm public relations and replacing it, instead, with law firm reputation management. I found the release intriguing, to say the least. So, with the help of Jaffe PR staffer Kathy O’Brien, I decided to dig ...
Andrew, my sincerest apologies. I should have known better. Steve rarely watches TV.
I Love the Situation…
Guest Post by Andrew Stein, Peppercom So the talk of the town since last Thursday night has been MTV’s new reality show “Jersey Shore.” Along the same lines as the famed series the “Real World,” this show puts eight self-proclaimed “Guidos” into a share house in Seaside Heights, New Jersey, fo...
Right you are, Steve. So, what is your Jersey Shore name? Find out at http://www.unlikelywords.com/2009/12/08/jersey-shore-nickname-generator/.
Mine is "The Operation".
I Love the Situation…
Guest Post by Andrew Stein, Peppercom So the talk of the town since last Thursday night has been MTV’s new reality show “Jersey Shore.” Along the same lines as the famed series the “Real World,” this show puts eight self-proclaimed “Guidos” into a share house in Seaside Heights, New Jersey, fo...
And on top of that, frozen steaks just outright suck.
Does breaking news sponsorship put steak's image at stake?
I receive an RSS feed from CNN Breaking News. So, throughout the day, I'm peppered with incoming news items that range from the sublime to the ridiculous. Lately, I've noticed that Omaha Steaks has been running a special 66 percent promotion along the bottom of each news feed. I let it pass ...
Amen, Ed. And it's not just Dodd and Franks EVERY pol that serves more than two years is on the track to "career politician". I've liked the idea of term limits for years. It would flush out a lot of what's wrong with the system, particularly the lobbyist taint of which these clowns reek.
The Foxes who live in this hen house
I really get nauseous every time I see another article and caption describing how Senator Chris Dodd and Congressman Barney Frank are overhauling our financial system. Weren't these two jokers part of the gang to blame for getting us into the housing mess in the first place? If memory serves,...
Journalistic integrity continues to falter. I once felt that journalism was a noble calling, especially investigative journalism. Since the advent of banal, breathless and hysterical cable news and the accelerating death of print, I can say with some certainty that some honest bloggers can do a better job of delivering perspective on daily events.
And I completely agree with you on points five and six.
What has become clear to you since we last met?
Ralph Waldo Emerson was noted for greeting friends with the question, 'What has become clear to you since we last met?' His intent, say historians, was an invitation and a challenge to guests to assess the progress of their thinking. I find the question profound in its simplicity and thought ...
What a creep. Try a Brouillard sweatshirt next time.
So much for the separation of church and state
Journalists love to rake publicists over the coals when given the opportunity, so it’s nice to be able to return the favor every now and then. Phillip Reed, publisher of the Weatherford, Ok., Daily News deserves a special dressing down for his intentional blurring of the lines between the adver...
Bygone era thinking. A strategy better suited for the 60's.
Hooking the wrong fish
Kellogg's had me, hook, line and sinker. But, they couldn't reel me in because I'm the wrong fish. Let me explain. As I was section reading Monday's New York Times, I was stopped dead in my tracks by the back page of the front section. It contained an exact replica of the Times' front pag...
Nice going, Steve. BTW, pink suits you.
In the pink
I just joined 175 other cyclists for the 220-mile Tour de Pink cancer charity ride. It was a great event for a critically important cause. I won't wax poetic about what it all meant to me but, to answer one person's question: 'Yes, it was worth all the pain and agony and, yes, I would do it agai...
Establishing success metrics is crucial, but also getting the client to effectively set strategy is also a big issue in the rush to get a program off the ground. The "fun" stuff tends to supersede the "what to do" and the "what you got".
The Achilles Heel of Public Relations
Our industry group, the Public Relations Society of America, has formed a committee of high level thinkers to solve one nagging pain point that continues to hurt our industry: develop a true industry-wide measurement standard. (PRSA Seeks To Establish Industry Wide Measurement Standards) Thi...
Besides, I want a pair of those.
Male bashing has become a politically-correct blood sport
Speaking on behalf of boys and men from nine to 99, I have had it up to here with the PC bashing of men by 'our better halves.' The latest, and most egregious example appeared in Thursday's New York Times and was written by Michelle Slatalla. She contributes to something the Times calls, 'Wife/M...
Women at times can be walking, talking double standards. If a man were to say (and write) the same type of things, count down to an apoplectic reaction.
Male bashing has become a politically-correct blood sport
Speaking on behalf of boys and men from nine to 99, I have had it up to here with the PC bashing of men by 'our better halves.' The latest, and most egregious example appeared in Thursday's New York Times and was written by Michelle Slatalla. She contributes to something the Times calls, 'Wife/M...
Never fool with a fundie. Rational thought is apostasy.
What would Jesus do?
I always thought this was a cute phrase. Until last tonight. The man sitting next to me on yesterday's flight had these words emblazoned on his t-shirt (I really didn't think much of it.) He seemed nice in an ordinary sort of way and we easily struck up a conversation. He asked me what my pro...
I've occasionally listened to Camping and his pathetic callers much in the same way rubberneckers look at car wrecks. Keep those contributions coming, suckers and "Thank you for caring and sharing."
May 21, 2011: Are you ready?
I was surfing through Comcast's cavalcade of countless channels the other day when I happened upon Harold Camping and his Family Radio Network. Oh boy. The guy stopped me in my tracks. Harold Camping is a televangelist with a terrible twist. Unlike his peers, Harold Camping does not pack a p...
No shaggy dog story there, Steve. From one major dog person to another, thanks for sharing.
Flackman
Mo knows
I'm a huge dog person. Always have been. Always will be. Named my agency after our black lab, Pepper. Love hanging out with our two current pooches, Mick and Rooney. But, for all my contact with canines over the years, I never thought I'd have a dog to thank for leading me to the summit of one v...
Serial prospects are not limited by size. They use and abuse. They are just part of the general degradation of professionalism and courtesy in business.
Living is easy with eyes closed
I've been racking what's left of my brain to find a suitable topic to match one of my favorite John Lennon lyrics: 'Living is easy with eyes closed.' Then, it struck me. The words are a perfect description of serial prospects. Serial prospects are like serial killers. They stalk agencies, tem...
Agree fully, Repman, but the problem of chasing dollars where markets of dubious need or want is part of the good ole' USA. We are a nation the non-consequence. There's always the next pant size, pill, potion or distraction to evade reality, especially on the undereducated. Give them guns, jebbus and a quarter pounder with cheese and everything will be just fine because corporations will always find a new way a assuage their issues not matter what they are.
Chasing the almighty dollar
There are always two sides to every story. But, in my view, the decision by Forever 21 and Target to launch 'plus-size' lines for obese teenagers comes down to one thing: chasing sales no matter what the cost. I agree that all sized teens should have the same fashion options. But, selling lin...
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