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Mark Pack
London
Work at communications agency Blue Rubicon and lecture at City University, London. Edit Liberal Democrat Newswire. Co-author, 101 Ways To Win An Election. Eater of chocolate.
Recent Activity
You make some good points about how Google can use, and is using, its strengths in other areas to help push G+.
I think this is the most important factor, much more so than features such as Circles. That's because, though they are nice and have brought in a useful innovation, Facebook has the people and money to be able to copy any feature tweak that someone else tries and turns out to be popular.
What lets another firm really challenge a big, rich competitor is when they can do things which simply having lots of resources don't easily let you match - as with Google making use of its big email and search user base, something that Facebook's money can't simply buy (even if they buy up another search company).
Don't underestimate the Google+ long game
I have been chewing over the unresolved drama of Google+ for a while. Reading the obituaries and early knee jerk analysis it seemed that Google had lost before the race before it had even begun. Analysts and commentators have continued with stories about traffic declines and fading user inter...
As it happened, I missed all the media coverage after the initial report of 1 feared dead for about 12 hours.
That means I missed the diversion into inaccurate Islamic speculation, but it also brought home how another part of these stories is often not only rapid speculation dressed up as analysis but also hopelessly inaccurate early death figures.
I can understand why they turn out to be so wrong, but given how often the number of deaths is either hugely more than early reports (as in this tragic case and in the case of 9/11) or thankfully massively less, but only rarely roughly the same, that is also a reporting habit that could do with questioning.
Is speculation breaking news?
Following the attrocities in Norway, the media went into speculation overdrive. Armed with very few facts but clearly fearful of silence in a time of breaking news, and keen to get something up - whether true or not - many began to flood Twitter and 24 hour rolling news channels with unconfirm...
Ah, clearly we think alike on the exam photos! Welcome to enter my £50 for charity challenge on this score: http://www.markpack.org.uk/50-for-a-charity-of-your-choice/
The week ahead: In pictures
As news hits the BBC that a fish has died (you read it here first!) it has become inescapably clear that the UK media is about to enter the slowest days of the 'silly season'. What that now means is that over the coming two weeks we will be left in no doubt about at least three things: 1) A-Le...
Very nicely put in that penultimate paragraph of your post.
The Green Ink Brigade
Someone I’ve never met and never spoken to popped up on my radar last week. Turns out, they hate me. I don’t mean they don’t want to be friends, or they don't really like the way I can't listen to music without singing along. No. They hate me enough to take time away from their spouse, chil...
The Mail got lots of its facts wrong including, rather amusingly, the times of the tweets which far from being sent in the middle of the night were sent during the day: http://bit.ly/axSuUt
Lynne Featherstone gets her knuckles rapped
The Mail on Sunday reports that Lynne Featherstone (the Equalities minister) has had her knuckles rapped by senior civil servants for a series of blog posts (or controversial rants as the Mail puts it), including one in which she reveals her thought while "lying in the bath". And "more controve...
Thanks for responding, but all the other professional, independent pollsters who have followed strict guidelines have come up with different results? Or are you saying that ComRes, ICM etc aren't independent + professional?
Exclusive poll: Lib Dem bubble bursts
NICK Clegg was dismissed as a flash-in-the-pan today as his election bandwagon began running out of steam - according to an exclusive News of the World poll. The Ipsos MORI poll puts Mr Clegg's party back where he was before the first leader's showdown - trailing in third place again. ...
How come you don't mention any of the other four polls which paint a very different picture - i.e. Lib Dem support holding up and Lib Dems in second ahead of Labour?
Exclusive poll: Lib Dem bubble bursts
NICK Clegg was dismissed as a flash-in-the-pan today as his election bandwagon began running out of steam - according to an exclusive News of the World poll. The Ipsos MORI poll puts Mr Clegg's party back where he was before the first leader's showdown - trailing in third place again. ...
Mark Pack added a favorite at The Media Blog
Mar 31, 2010
I suspect those results - particularly the relatively low ranking for TV - would have looked very different if you'd been asking at 9pm rather than 9am?
Meet Generation F
In the week Facebook turned six and announced its membership had passed 400 million, it's time to review what we know of the Facebook generation (Gen F). This was also the week when commentators have realised that social networks and microblogging are more compelling among this group than old-...
Pew are reputable and know their stuff when it comes to surveys, but... how can a poll that is conducted amongst adults (18+) only be used to produce figures for the media age of users of services that allow under-18s to use them?
New average ages of social media users: Twitter 31, Facebook 33, LinkedIn 39, MySpace 26
Some stat and graph updates for you data lovers. According to a review of the newest Pew Internet report, average ages of the top social media sites are shifting and converging. Social media, it seems, is becoming common. "Today, Twitter is now the second-youngest of the top four social networkin...
Jon: I'd ask the question the other way round. If people are willing to pay for (just) the official version of news largely about one club, doesn't that suggest that others offering news that is more than the official line and is about the sport more broadly would also be able to charge?
I think the issue is more about having content which really stands out from other content that is available for free - which is where it is easier for a club.
Publishers, this is the ultimate membership club
It employs 11 full-time staff to run its website, boasts a video on demand service charging £45 a year, a mobile video service at £1.50 a week, a cable TV channel and, coming soon, a £2.99 Apple i-Phone app. Oh, and it has Chinese, Thai, Korean and Japanese-language versions of its website, pl...
Didn't ICM for Sunday Telegraph in May put Labour in third? Not much of a consolation, mind you!
New Ipsos-Mori poll puts Labour in third place behind the Lib Dems
The BBC is reporting a new Ipsos-Mori poll which sees Labour sink into third place behind the Lib Dems forwhat I believe would be the first time since the early 1980s. The stated figures are: Comparisons are with the August Ipsos-Mori poll. These numbers, according to UK Polling Report, comp...
Yup, that's my top Blackberry configuration tip. It's great to see the surprise and relief on some people's faces when you show them that they don't have to be bugged by the flashing light all the time.
BLACKBERRY: How to turn the blinking red light off...
Yesterday I was shown how to turn off the blinking red light on my blackberry. And it has changed my life in less then 24 hours... I'm not sure about you (maybe you don't have a blackberry for work but in my opinion iPhones just aren't enough of solid work-horse for me!) but blackberries a...
Graham: that's not as big a problem as it sounds, because councils only have to fully check against original records a sample of postal ballots. So they could decide to do all but those which are logistically very difficult - but still check over the phone that the date of birth given is correct (which provides some protection against fraud).
Save General Election Night!
Yesterday's Sunday Times pre-empted this post and its accompanying Facebook campaign I was intending to start later in the week, but since the blogosphere has started discussing the issue, here goes: future General Election nights are under threat as an increasing number of councils are planni...
Congratulations Simon. Hope the new job continues to go well.
I am Simon + We Are Social = Win
So this week’s edition of PR Week has probably hit desks and if you haven’t read it yet then you will have missed the awesome news that I’ve joined We Are Social. The news is awesome for a couple of reasons, both personal and professional. First the professional: I’ve been watching We Are Social...
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