This morning, the local San Francisco paper covered an article by professional restaurant reviewer, Michael Bauer, about OpenTable, a restaurant reservation solution that also solicits reviews from verified diners. A diner wrote to him to share an experience she had with the service whereby she wrote a review that highlighted... Continue reading

The Red Herring announced the 2013 Top 100 North America and Revinate is a winner. Selected from a pool of hundreds of submissions from across the region, the winners include "the most innovative, disruptive and fastes growing companies." Revinate was selected on both quantitative and qualitative criteria, such as financial... Continue reading

The Popularity of online reviews and the importance of social media are changing the way that hotels are approaching how to gather customer feedback. Historically, hotels have relied on extensive post-stay surveys and mystery shoppers to ascertain service levels, customer satisfaction, and areas for improvement. Today, online reviews are providing... Continue reading

Revinate, the hospitality industry’s undisputed leader in reputation management, announces the launch of inGuest™ Surveys, creating the first true 360° approach to guest feedback. The new product, already in use by hotels across the globe, fully integrates modern, innovative guest surveys with Revinate’s market leading online review and social media... Continue reading

Many hotels, especially those catering to business travels, suffer from a lack of inspiration when it comes to social media posts. Amy Greenwood, e-commerce director, at Sun Development and Management Corporation, a 37-property portfolio, solved the problem in a fun, creative way. Last year, when brainstorming unique ways to drive... Continue reading

Just a few years ago, hotels relied on a manager’s close watch and traditional guest satisfaction surveys to uncover which employees made a difference in a guest’s stay. Today, with the popularity of reviews and social media, employees that go the extra mile are easily surfaced in guest comments and... Continue reading

The part of my job that I cherish the most is talking to hoteliers about their experiences with social media and online review sites. Because I have always been a prolific review writer and reader, I love to see the other side of the coin and I often marvel at... Continue reading

Thanks for checking out this Revinate Success Story. You may download a PDF version of this article. Please check out additional success stories, and contact us for more information about Revinate. Menin Hotels is a hospitality management and development company, with a reputation for maximizing assets and a portfolio of... Continue reading

Thanks to everyone who joined us for our webinars last week. We hope you enjoyed our discussion of how hotels can take unique approaches to reviews and online reputation management. If you missed the event, please feel free to review a recording by clicking on the following link Reviews 101.... Continue reading

Last week a link to the web page on the left was sent around the office. My immediate reaction was, "Ouch - how humiliating for the business." As a marketer, I immediately identified more with Fitness SF than with the Web shop seeking to be paid, although I also understand... Continue reading

In today's incredibly competitive hotel environment, every hotel needs an edge. Often, without large marketing budgets or a prime location, that edge comes in the form of glowing reviews and great standing on TripAdvisor's Popularity Index. Today, HotelNewsNow published an article about how economy hotels, including Revinate customer, Wyndham Hotel... Continue reading

Fen Hoteles, a Latin American hotel franchising and management company, is one of the region’s premiere hotel business developers and managers. With a portfolio of managed hotels, Fen Hoteles has two differentiated brands: Esplendor and Dazzler. While Esplendor properties promise a unique boutique hotel experience that is characterized by innovative and sophisticated style, Dazzler hotels offer a comfortable four-star experience catering to a wide array of guest preferences. What is consistent for both hotel chains managed by Fen Hoteles is a high quality product that offers exceptional value at the respective price points. Continue reading

Thanks for checking out this Revinate Success Story. You may download a PDF version of this article. Please check out additional success stories, and contact us for more information about Revinate. For Xperience Hotels, winning was a recurring theme in 2012. With a proactive approach to managing online reviews, the... Continue reading

Thanks to everyone who joined us for our webinar yesterday. We hope you enjoyed our discussion of how social media, mobile applications, a strong web presence, SEO and display retargeting are foundations of success for hotels today. If you missed the event, please feel free to review a recording by... Continue reading

Revinate recently recognized Denihan Hospitality Group for its exemplary online reputation management in 2012. With 15 hotels in the portfolio, Denihan has successfully operationalized Revinate across all properties and ensured that staff across all departments use Revinate to improve sales, marketing, and decision-making at every level. Continue reading

Yesterday, TripAdvisor announced a new tool that allows hoteliers to proactively report potential blackmailing reviewers before their slanderous reviews ever reach the site. TripAdvisor says: We hear from owners that potential “blackmail” – when a guest threatens to write a negative review unless a demand for a refund, upgrade, or other request is met – is an occasional concern. We now have a way for you to proactively report these threats before a corresponding review is submitted. Continue reading

Thanks for checking out this Revinate Success Story. You may download a PDF version of this article. Please check out additional success stories, and contact us for more information about Revinate. The Dolce Hayes Mansion is a 107-year old historic landmark nestled in the heart of California’s Silicon Valley. The... Continue reading

On the heels of the announcement of the winners of the 2012 Revinate Awards, tnooz picked up the story of how leading hotels are proactively managing their online reputations and experiencing great gains as a result. Read the story here. Continue reading

Today Revinate announced the winners of the 2012 Revinate Awards for online reputation management. Hotels across the globe were invited to submit nominations for “Hotel of the Year” by detailing their accomplishments, innovations and successes in online reputation and social media during 2012. Winners for other categories were determined by... Continue reading

Congratulations to The London NYC, Revinate's Hotel of the Year for 2012. Hotels across the globe were invited to submit nominations for “Hotel of the Year” by detailing their accomplishments, innovations and successes in online reputation and social media during 2012. Download this success story or continue reading to see... Continue reading

The growth of TripAdvisor has changed the way many hotels operate and measure their success. With more than sixty million unique visitors every month and more than seventy-five million reviews, TripAdvisor is hands down the largest review site in the travel space. As a result, hotels have realized the impact... Continue reading

In the back house of many hotels, discussion of social media interaction often turns to questions of ROI and staffing. While ROI should drive decisions in marketing, there is also a strong case to be made for using social media to drive community. As hoteliers, how do we focus on... Continue reading

Many independent hotels struggle with who should have the responsibility to respond to reviews. Many properties meet this need with the most obvious person, the General Manager. This is often the right choice since the GM should be on top of what guests love and hate at the property, but... Continue reading

I am often asked by hotels whether they need to disclose renovations and other potentially disappointing news to guests on the Web site or in the pre-stay email. My advice is always the same. Transparency, transparency, transparency. Why? A negative surprise will become the focus of a tweet, a Facebook... Continue reading

Image Source: Digital Trends, Facebook Happy #WebWednesday Revination! With this being the last of our mid-week round-ups until the new year, we figured it would be a good idea to look back on some articles covering the best of social media and hospitality technology trends in 2012, as well as... Continue reading