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Kim Sullivan
Orange County, CA
SVP, CMO at Event Planners Association, industry speaker and writer.
Interests: Empowering business owners by helping them believe in themselves and their talents, family, friends, writing, travel, and I am addicted to Gordon Ramsay's Hell's Kitchen & Kitchen Nightmares!
Recent Activity
Thanks Hannah. This is always an exciting time of the year for rental companies in areas that don't operate year round! Best wishes for a spectacular season!
Amusement Ride and Inflatable Game Owners Prepare for Summer!
EPA members ~ remember to get your legal docs and insurance in order early...before the rush! It's spring and the leaves are just making their debut, which means summer is around the corner! There’s no better time than right now to make ready for the high-summer-season. Now is the time to...
Thank you!
6 Great Tips for Balancing Work & Personal Life
From Marley Majcher, The Party Goddess The one thing I hear the most complaints about from entrepreneurs lately is the blurring of work and personal life. More and more, it seems, our work is overtaking our personal lives. But no matter how much people try to convince us this i...
How knowing your target market will make marketing your company a breeze! Part 2
Posted Apr 16, 2013 at The Event Planner's Guide Book
Comment
0
Thanks so much. Your input means a lot to us. Keep checking back as we have SO much more coming!
Welcome to the Event Planner's Guide Book
Thank you for visiting the Event Planners Association's official blog. The Event Planner's Guide Book will help you navigate the event world through the expertise, support, and encouragement of the Guide Book's contributors. Please subscribe to receive up to the minute posts from industry ...
How knowing your target market will make marketing your company a breeze!
Posted Apr 4, 2013 at The Event Planner's Guide Book
Comment
0
Thank you and yes, definitely come back! We are working on great content for 2013!
Tips on How to Fill Your Events
By Annette Naif You want to have an event, but you are panicking because you are not sure you can fill the event. Most often clients ask me how they can get people to come to their event. Of course, you could cancel the event if you are not getting a good response, but if you are anything lik...
Sure enough inflatables are used year round, but only in part of the country. While the majority of our rental members and friends can only dream of staking an obstacle course, some businesses are flourishing during the winter months! Typically these are our friends in the South and Southwest. Unless of course, they have an indoor center, in which case, the weather has no bearing.
For the most part however, we see our phones start ringing for insurance and safety training in late February and early March as those winter dormant business owners start prepping for their busy season. So, we truly see a HUGE spike in activity in late winter.
And yes, we agree, there are many types of inflatable games and we have seen probably just about everything on the market.
Thanks for reminder...we'll remember our year-round operators in future posts!
Amusement Ride and Inflatable Game Owners Prepare for Summer!
EPA members ~ remember to get your legal docs and insurance in order early...before the rush! It's spring and the leaves are just making their debut, which means summer is around the corner! There’s no better time than right now to make ready for the high-summer-season. Now is the time to...
Thanks Much!
Event Trend Will Keep Guests Alert!
From Candy Bars to Coffee Bars The smell of coffee is one of the most inviting sensory details you can provide at events, and a coffee bar can offer the same social benefits of a drink bar without the potential problems of alcohol. A smiling barista, high-quality brewed coffee, and espresso d...
We agree Lisa. Even in the short time since that post was written the world of blogging has exploded wide open with the exciting options available. Thanks for your input!
What to Expect When Setting Up a Blog
Why a blog? A blog allows you to connect with like-minded people and should be the hub of your social media marketing plan. See Why it makes sense to include social media in your marketing plan. The Event Planner’s Guide Book So here it is. Our foray in the world of blogging! As the Ch...
Thanks so much for the feedback!
Tips on How to Fill Your Events
By Annette Naif You want to have an event, but you are panicking because you are not sure you can fill the event. Most often clients ask me how they can get people to come to their event. Of course, you could cancel the event if you are not getting a good response, but if you are anything lik...
We LOVE this trend!
Event Trend Will Keep Guests Alert!
From Candy Bars to Coffee Bars The smell of coffee is one of the most inviting sensory details you can provide at events, and a coffee bar can offer the same social benefits of a drink bar without the potential problems of alcohol. A smiling barista, high-quality brewed coffee, and espresso d...
Thanks for your input Jillian. We agree, every couple should consider hiring an event planner. Brides tend to think they can't afford a planner, but really a planner can save them so much money and provide a great experience by utilizing their contacts and skills.
Also, there are high-end planners and planners who cater to those on a tight budget. Brides have to find the right planner for them and planners, the right brides.
Finally, we love blogs for wedding planners as they help a bride see the planner's style before reaching out. Helps to qualify the bride and planner connection.
Thanks again for your thoughts!
Tips on How to Fill Your Events
By Annette Naif You want to have an event, but you are panicking because you are not sure you can fill the event. Most often clients ask me how they can get people to come to their event. Of course, you could cancel the event if you are not getting a good response, but if you are anything lik...
I know many who would agree with you Sarah. Thanks for you input!
Is Live Music Too Much Trouble?
By Anne Roos Sometimes your clients want live music and entertainment at their wedding or event, but do you prefer to book a DJ or have them go with the iPod stereo? Are musicians too much trouble to hire? Is it difficult to find just the right musician? Are you concerned about their profess...
True enough Angela. That's why you need a good support system. You need to network with other entrepreneurs and be a student of your business. Be sure to check out our website (www.EventPlannersAssociation.com) and join our newsletter list so you get the info you need as you build your business. Wishing you the best in 2013!
6 Mistakes New Party Planners Make
From Marley Majcher, The Party Goddess October 27, 2011 Getting started as an event planner is scary. From the outside looking in, party planning looks like a job that’s high energy and pure fun. About five minutes into planning your first event, you realize just how much room for er...
Thanks so much! We have tons of amazing content scheduled for 2013! Stay tuned!
Event Trend Will Keep Guests Alert!
From Candy Bars to Coffee Bars The smell of coffee is one of the most inviting sensory details you can provide at events, and a coffee bar can offer the same social benefits of a drink bar without the potential problems of alcohol. A smiling barista, high-quality brewed coffee, and espresso d...
That's a really good question. It's very hard to police this and while you can copyright your content, you would have to be prepared to deal with litigation.
Many have taken the "if you can't beat 'em, join 'em" approach. You can "allow" others to use your content and strongly request they give you the credit. Provide a short paragraph that includes where the information came from and how to get more (website or blog). You see it all the time on this blog. Though most of our posts are written specifically for us, we ALWAYS provide a paragraph about the author (unless we wrote it).
I hope that helps!
Styling the Event Tone with Color: Can Color Affect the Mood of Your Next Special Event?
By Nancy Stoltz How important does the role of color play when planning a wedding or special event? What dynamic do the colors used in table linens and décor create for the success of an event? As an event planner, not only is it necessary to stay on top of the current trends in special event...
Thank you! We appreciate your feedback.
Styling the Event Tone with Color: Can Color Affect the Mood of Your Next Special Event?
By Nancy Stoltz How important does the role of color play when planning a wedding or special event? What dynamic do the colors used in table linens and décor create for the success of an event? As an event planner, not only is it necessary to stay on top of the current trends in special event...
Thanks for joining in! We are delighted to have you! Feel free to join the conversation at www.twitter.com/EPAcommunity and www.Facebook.com/TheEventPlannersAssociation
6 Mistakes New Party Planners Make
From Marley Majcher, The Party Goddess October 27, 2011 Getting started as an event planner is scary. From the outside looking in, party planning looks like a job that’s high energy and pure fun. About five minutes into planning your first event, you realize just how much room for er...
Thank you. Lots more to come!
Welcome to the Event Planner's Guide Book
Thank you for visiting the Event Planners Association's official blog. The Event Planner's Guide Book will help you navigate the event world through the expertise, support, and encouragement of the Guide Book's contributors. Please subscribe to receive up to the minute posts from industry ...
Shan~ There are many terrific programs available online as well as at the community college and university levels. Look for one that fits your career goals, as well as your budget. Very often you will find event courses listed under hospitality programs.
Welcome to the Event Planner's Guide Book
Thank you for visiting the Event Planners Association's official blog. The Event Planner's Guide Book will help you navigate the event world through the expertise, support, and encouragement of the Guide Book's contributors. Please subscribe to receive up to the minute posts from industry ...
We agree! Social Media is very effective when done correctly! Thanks for your input.
Tips on How to Fill Your Events
By Annette Naif You want to have an event, but you are panicking because you are not sure you can fill the event. Most often clients ask me how they can get people to come to their event. Of course, you could cancel the event if you are not getting a good response, but if you are anything lik...
Thanks Bookkeeper Sunshine Coast! Your sister can get lots of info on our website too: www.EventPlannersAssociation.com. Stay tuned - lots more to come!
Welcome to the Event Planner's Guide Book
Thank you for visiting the Event Planners Association's official blog. The Event Planner's Guide Book will help you navigate the event world through the expertise, support, and encouragement of the Guide Book's contributors. Please subscribe to receive up to the minute posts from industry ...
Thank you! Lots more to come!!!
Tips on How to Fill Your Events
By Annette Naif You want to have an event, but you are panicking because you are not sure you can fill the event. Most often clients ask me how they can get people to come to their event. Of course, you could cancel the event if you are not getting a good response, but if you are anything lik...
Tips on How to Fill Your Events
Posted Oct 24, 2012 at The Event Planner's Guide Book
Comment
20
Thank you! LOTS more to come!
Styling the Event Tone with Color: Can Color Affect the Mood of Your Next Special Event?
By Nancy Stoltz How important does the role of color play when planning a wedding or special event? What dynamic do the colors used in table linens and décor create for the success of an event? As an event planner, not only is it necessary to stay on top of the current trends in special event...
More...
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