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Steve
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Another day, another Beancast. This time I shared the virtual stage with Kelly Eidson (Modea, Ad Age), Angela Natividad (Live and Uncensored, Adverve) and Ian Schafer (Deep Focus) Black Friday and Cyber Monday took up the lion's share of our discussion for all you retail junkees, but equally tasty was... Continue reading
Posted Sep 9, 2011 at Across the Sound
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Instead of getting together at the end of the year to do a predictable episode of predictions (although we do get in a couple of jabs at the beginning), Mitch and I decide to discuss a familiar topic: Mobile - and whether 2010 is, was or will be the Year... Continue reading
Posted Sep 9, 2011 at Across the Sound
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PLEASE NOTE IF YOU ARE SUBSCRIBED TO ACROSS THE SOUND VIA THIS FEED, YOU'LL NEED TO SWITCH OVER TO "JAFFE JUICE" IF YOU WANT TO CONTINUE LISTENING TO THIS AUDIO PODCAST. SUBSCRIBE HERE It's a double edged sword with respect to celebrities, personalities, people of prominence or even just people... Continue reading
Posted Sep 9, 2011 at Across the Sound
Back to an interview format, with Nielsen Buzzmetrics' Max Kalehoff. Stop lurking, call the comment line at +1 206 203-3255 or e-mail acrossthesound@gmail.com We discuss monitoring the conversation, organizational integration/silos, internal versus external evangelists, ROI, metrics, web analytics, customer service as the new media department, acquisition versus retention, data integration... Continue reading
Posted Sep 9, 2011 at Across the Sound
Duct Tape Marketing's John Jantsch just wrote a new book called, "The Referral Engine." With many similarities to "Flip the Funnel", I thought I'd sit down with him and chat about the primary messages and themes in the book. Audio comments to +1 206 203-3255. Follow me on Twitter: @jaffejuice... Continue reading
Posted Sep 9, 2011 at Across the Sound
My friend, colleague, peer and fellow thought leader, Mitch Joel, the man behind Twist Image, Six Pixels of Separation (book, blog) and I have decided to hold monthly conversations, debates and back-and-forths that will dive a little deeper into the Digital Marketing and Social Media landscape. This is our eight... Continue reading
Posted Sep 9, 2011 at Across the Sound
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With obvious synergies with "Join the Conversation", this was a great conversation with the author of "The Conversation Manager", Steven van Belleghem. Lots of great nuggets with some live case studies unfolding in real time associated with Kodak and Vonage. Audio comments to +1 206 203-3255. Follow me on Twitter.... Continue reading
Posted Sep 9, 2011 at Across the Sound
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I recently had a chat - or perhaps I should say, a skat - with Forrester's Senior Analyst, Social Computing, Jeremiah Owyang. Follow Jeremiah on Twitter here or check out his very popular blog, Web Strategist, here. Audio comments to +1 206 203-3255 Direct download here iTunes subscription here Continue reading
Posted Sep 9, 2011 at Across the Sound
Latest Beancast marketing podcast is up, where I join host Bob Knorpp, and panelists Ian Sohn, Jonathan Salem Baskin and Christian Borges to discuss the following topics: Sears wants free ideas Buying blog buzz Managing your own media SABMiller gets inventive The Cannes holding company Award Download or listen here... Continue reading
Posted Sep 9, 2011 at Across the Sound
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This *really* is a good one, which is scary...because it implies the others weren't. Seriously though, in episode 3 of Jaffe vs Joel (kinda), we debate FourSquare and location-based platforms AKA MoSoSo with several very key discussion topics, themes and outcomes. Would love to hear your thoughts and feedback. As... Continue reading
Posted Sep 9, 2011 at Across the Sound
On my birthday, I got to spend part of it with you guys LIVE and ON-DEMAND. It's part 2 of 2009 Social Media Predictions. Follow me on Twitter (jaffejuice) Audio comments to +1 206 203-3255 Download direct here Subscribe via iTunes here Links: Fedex post link Mitch Joel's podcast Continue reading
Posted Sep 9, 2011 at Across the Sound
This week Steve announced that he was diagnosed with skin cancer - the mildest form of skin cancer. The good news is that he is expected to make a full recovery. The bad news is that every year, some 800,000 Americans are diagnosed with some form of skin cancer...and obviously... Continue reading
Posted Sep 9, 2011 at Across the Sound
While I've called Steve Mighty Mouse before...he is very much human and with his incredible work and travel schedule - not to mention his personal commitments - Episode 9 is a little late this week...although this is Podcasting which is not exactly appointment viewing central, hence an irregular schedule from... Continue reading
Posted Sep 9, 2011 at Across the Sound
Length: 47:40 Download the mp3 Introduction / Podbits (00:16) * Steve discusses his diagnosis with skin cancer and the impetus for the new skin cancer blog * Joe brings up Steve's appearance on CNBC with Dan Lyons, the author of the Forbes cover slam story on blogs * John Keehler's... Continue reading
Posted Sep 9, 2011 at Across the Sound
Length: 50:48 (Download the mp3 ) 00:33 - Podbits Joe buys an iDog, Steve's iDog is dead (IceRocket trend search) Question from Mike Maxwell on traffic to a podcast blog and whether a podcast blog is necessary Audio snippet from the Lockjaw Radio podcast asking how we market our podcast... Continue reading
Posted Sep 9, 2011 at Across the Sound
Happy Thanksgiving everyone! Please note that our next podcast will run the week of December 5. Length: 51:34 Download the mp3 Introduction/Podbits (00:32) * We receive our first promo from the Cubicle Escape podcast on the brain dump trivia competition * Rob Sample says our audio quality stinks * Steve... Continue reading
Posted Sep 9, 2011 at Across the Sound
We took a slight break this week due to the Thanksgiving holiday. Due to the fact show #11 came out on Wednesday, we felt that with the holiday it would probably only be listened to this week...hence our ability to take a breather, which I guess is ok 'cos this... Continue reading
Posted Sep 9, 2011 at Across the Sound
Latest Beancast marketing podcast is up, where I join host, Bob Knorpp, Bill Green, Walter Pike and Len Kendell, as we dissect, debate and discuss: Cablevision vs News Corp/Fox and the customer service angle Affiliate Links in the Hard News Why Branded Apps Sucks Social Media and Tourism Super Bowl... Continue reading
Posted Sep 9, 2011 at Across the Sound
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Mitch and I get together and for once seem to agree on most of the discussion, except for the part on compensation (where I'm clearly right and he's obviously wrong) What began as a post Mitch wrote (do check it out and work through his individual points and if you... Continue reading
Posted Sep 9, 2011 at Across the Sound
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Latest Beancast marketing podcast is up, where I join host Bob Knorpp, Mullen's Edward Boches, Ad Age's Sheila Dougherty, and Co:'s Ty Montague, as we dig into an extra large turkey flavored list of topics, including: Black Friday, Small Business Saturday, Cyber Monday and Twitter Tuesday The just-in-time consumer Storytelling... Continue reading
Posted Sep 9, 2011 at Across the Sound
Last night was the annual tribute to Madison Avenue's self-importance, indulgence and stubborn refusal to deliver a creative product with a reason to believe, a reason to behave and a bit of social juju to boot. In a well intentioned rant this morning, I delivered my critique on what could... Continue reading
Posted Sep 9, 2011 at Across the Sound
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Jul 20, 2011