This is Guest Post's Typepad Profile.
Join Typepad and start following Guest Post's activity
Join Now!
Already a member? Sign In
Guest Post
Hypebot Guest Authors
Recent Activity
Image
Touring has now shifted to become the primary source of income for many artists, with preferring to amass live experiences over recordings. These new consumption habits raise the question of whether these types of experiences could be documented and commodified to the benefit of both fan and artist. _____________________ Guest... Continue reading
Posted yesterday at hypebot
Image
After noticing that many of its artists weren't utilizing the streaming platform's full potential, Spotify has a launched a new series of helpful videos intended to direct artists on how to take full advantage of their artist specific site. ______________________ Guest post by Bobby Owsinski of Music 3.0 You have... Continue reading
Posted yesterday at hypebot
Image
In this video Rick Carnes, president of the songwriters guild, gives testimony on the need for a small claims court for copyright infringement, something which the recent CASE act would help establish. __________________________ Guest post by Christ Castle of Music Technology Policy Strangely overlooked in the hoorah about the mechanical... Continue reading
Posted yesterday at hypebot
Image
While it would have been hard to believe a decade ago, vinyl is back on the charts as a medium of music consumption. In this piece we look at the pros and cons of putting your music on vinyl, and why a format that may seem cumbersome and expensive just... Continue reading
Posted 2 days ago at hypebot
Image
The music industry is fraught with trademark disputes, and any artist would be well advised to take steps to avoid such infringement conflicts before they arise. In this piece Katelyn Kindberg talks us through what to do if your artist name is similar to that of another band. ___________________________ By... Continue reading
Posted 2 days ago at hypebot
Image
The stats on video clearly demonstrate that it's one of the best ways for artists to both engage with their audience and spread their message. Here we look at what artists need to consider in terms of originality and content in order to make their video stand out. ______________________________________ By... Continue reading
Posted 2 days ago at hypebot
Image
As a DIY artist, walking the line between overt promotion and an actual authentic connection with fans can be challenging task. Luckily Instagram has developed feature which make achieving this balance that much easier. Here we dive into how. _______________________ Guest post by Chelsea G. Ira from the TuneCore Blog... Continue reading
Posted 3 days ago at hypebot
Image
Spotify details how artists are utilizing the streaming platform as a tool to reward their most devoted fans through their experimental Fans First team, which gives listener's a chance to personally connect with their idols. _________________________ Guest post by Garrett Kamps from the Spotify for Artists blog. Spotify for Artists... Continue reading
Posted 3 days ago at hypebot
Image
Almost since its inception, streaming has often been maligned in the industry for the pittance which it pays out to artists, and while this criticism is often merited, things are actually much worse in the world of old-school radio play. ______________________________ Guest post by Bobby Owsinski of Music 3.0 Artists... Continue reading
Posted 3 days ago at hypebot
Image
Chris Castle of Music Technology Policy offers an alternative interpretation of Spotify's recent stock behavior, including how the streamer is taking a much tougher approach with labels and other rights holders. _______________________ Guest post by Chris Castle of Music Technology Policy We live in an era of fraud in America.... Continue reading
Posted 3 days ago at hypebot
Image
Veteran Music marketer and Music Biz Weekly podcast co-host Mchael Brandvold explores the Facebook Messenger tool Botletter, which provides artists with an exciting new way to effectively communicate with fans in a style similar to email. _________________________________ Guest post by Michael Brandvold of Michael Brandvold Marketing Botletter is a new... Continue reading
Posted 3 days ago at hypebot
Image
When submitting music for radio, musicians will, at some point in the process, hit a brick wall. Here we look at straight forward breakdown of how to submit your music in a way that increases your chances of it getting picked up. _________________________ Guest post by D. Grant Smith of... Continue reading
Posted 4 days ago at hypebot
Image
[PIAS] co-founder Michel Lambot looks at how the economic structure of media consumption has shifted over time to one of renting vs. owning; and how tech companies bypassing record labels to make direct deals with artists is the next logical step in this progression. __________________________ Guest post by Michel Lambot.... Continue reading
Posted 4 days ago at hypebot
Image
The recorded music industry has been on the up and up for the past few years, seeing double digit growth thanks to the magic of streaming. As with so many good things, however, doomsayers at Sony are predicting this precipitous growth will soon come to an end. ____________________________ Guest post... Continue reading
Posted 4 days ago at hypebot
Image
ALTERNATIVE TAKE: In a rather archaic approach to battling piracy has once again been proposed by the Canadian music industry in the form of "smartphone tax" aimed at recouping alleged potential revenue lost at the hands of piracy. __________________________ ALTERNATIVE TAKE by Tim Cushing of Techdirt Every electronic device capable... Continue reading
Posted 4 days ago at hypebot
Image
In this piece Michael Hahn explores the art of album sequencing, why it's important, and how an artist can assemble their tracks in such a way as to create a compelling and successful album and album release. ______________________ Guest post by Michael Hahn of Landr You’re done your album mixing... Continue reading
Posted 7 days ago at hypebot
Image
While having quality music is certainly an important part of finding success in the music industry, perhaps more important, particularly when it comes to growing your fanbase, is conveying your brand, and the person you yourself are. ____________________ Guest post by Angela Mastrogiacomo from the ReverbNation Blog “There are only... Continue reading
Posted 7 days ago at hypebot
Image
Finally following through on a long-term threat, Facebook is finally making its move into the music business, announcing that videos shared/uploaded by users of the platform and containing the copyrighted works of popular artists will now be legally licensed. Additionally, Facebook is horning in on Musical.ly's territory with a feature... Continue reading
Posted 7 days ago at hypebot
Image
In the wake of the tragic passing of Anthony Bourdain, radio industry veteran Seth Resler shares important lessons learned from the food tourism pioneer, and how he helped shape a radio broadcaster's career. ______________________________ Guest post by Digital Dot Connector, Seth Resler of Jacobs Media Strategy On Friday morning, we... Continue reading
Posted Jun 14, 2018 at hypebot
Image
In this piece renowned talent manager and all around business man Scooter Braun shares his insights on making deals with artists, things he's learned from his time in the industry, and his experience with the 2017 Manchester bombing, as well just what kind of person he is. ______________________________ Guest post... Continue reading
Posted Jun 14, 2018 at hypebot
Image
Seattle's Capitol Hill Block party music festival has now integrated the retargeting of ads as an essential part of their marketing mix and the results have been clear, with a much improved return on advertising money spent. ____________________________ Guest post by Bill Leigh of Eventbrite Looking for a ticket sales... Continue reading
Posted Jun 14, 2018 at hypebot
Image
[UPDATED] Landing songs on the playlists on Spotify, Apple Music and other digital service providers has become the holy grail of music marketing. Industry veteran Jay Gilbert interviewed some of his peers to create a compendium of how to make it happen, or at least improve your chances. __________________________ By... Continue reading
Posted Jun 14, 2018 at hypebot
Image
While the classic merch items certainly have their place on the table, and will sell reliably well, developing a product that stands out and is brand specific can go a long way towards strengthening your image, creating a bond with fans and, of course, making additional money. ___________________________ Guest post... Continue reading
Posted Jun 13, 2018 at hypebot
Image
Facebook recently rolled out a new feature which awards users for high levels of interaction (likes, shares, comments) with a page by bestowing "fan badges" to them. Here Michael Brandvold outlines how these badges can be utilized, and what to watch for. ______________________ Guest post by Michael Brandvold of Michael... Continue reading
Posted Jun 13, 2018 at hypebot
Image
First impressions are important in any business, particular when it comes to pitching your creative work to the powers that be. When it comes to gatekeepers in the music industry, your music needs to deliver immediately. In this piece Davor Gasparevic suggests how artists should go about pitching the compositions... Continue reading
Posted Jun 13, 2018 at hypebot