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Cyber PR
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Out of your online following, how many true “fans” do you actually have - people who know you, like you, trust you and would part with money to hire or support you? It's a questioned asked often by Ariel Hyatt and her team at Cyber PR. Do you know what... Continue reading
Posted 7 days ago at hypebot
In the panel How Streaming Playlists Work and How to Get On Them, that took place a MONDO 2017 Streaming Promotions, Co-Founder, Charles Alexander Sung Cho, Founder and CEO, Chartmetric, Brian Vinikoor, Sr. Director Strategic and Digital Partnerships at mtheory, Brian Popowitz ,General Manager Blackbox, and Jason Jones Director of... Continue reading
Posted Oct 18, 2017 at hypebot
Ariel Hyatt of CyberPR shares takeaways from two important panels at the recent MONDO.NYC gathering: Case Studies in Digital and Traditional Grassroots Artist Development and How Streaming Playlists Work and How to Get On Them. _______________________________________ By Ariel Hyatt of CyberPR At MONDO.NYC, I attended two of the best panels... Continue reading
Posted Oct 13, 2017 at hypebot
Want to take a deep dive to learn what makes a PR and social media campaign wuccesful? Cyber PR recently published a case study that they are understandably quite proud of. Excerpts are highlighted in this post, and you can download the whole slideshow. __________________________________________ By Ariel Hyatt and the... Continue reading
Posted Oct 10, 2017 at hypebot
Even though we have a long, long way to go before women are fairly represented in the music industry and music tech, there are already many amazing ones already doing important work. Here, Ariel Hyatt of Cyber PR shares her list of advice from "every badass woman I could think... Continue reading
Posted Sep 13, 2017 at hypebot
Finding ways to more effectively monetize music is an ongoing quest. And with all of the stats showing a decline in music sales driven by the rise of streaming, it would be easy to devalue the income potential of music and merch sales, That would be a BIG mistake, say... Continue reading
Posted Aug 22, 2017 at hypebot
It is more possible than ever to be your own music publicist. Most of the old media gatekeepers have been replaced by opinion-setters that really matter - the fans. But being your own music publicist still requires a well executed plan. Here, Ariel Hyatt and her CyberPR team lay out... Continue reading
Posted Jul 24, 2017 at hypebot
In Part 1 of “How to Be Your Own Music Publicist,” the fold at Cyber PR took you through all the different elements of an effective digital press kit. Here in Part 2, they’ll take you through the next 5 things that need to be addressed before you can start... Continue reading
Posted Jun 30, 2017 at hypebot
Music marketing tips: You need to follow certain steps in order to increase your fanbase. It is not as easy as somebody may think. Continue reading
Posted May 31, 2017 at hypebot
Bruce Houghton shares his experience on how to get an internship in the music business and how it can change the your life. Continue reading
Posted May 22, 2017 at hypebot
It is possible to be your own music publicist, but it's not easy. In this free step by step guide, Ariel Hyatt and her team of music marketing experts at Cyber PR, show you how. ________________________________ By Ariel Hyatt and the team at Cyber PR PART 3: START COMMUNICATING! [... Continue reading
Posted Apr 25, 2017 at hypebot
My journey to a life in the music business began as an intern in the A&M Records Boston office. I'll always thank Billy Gilbert and Barry Korkin for giving me a chance. But how can you snag the internship that launches your career? The Cyber PR team offers some stellar... Continue reading
Posted Apr 21, 2017 at hypebot
Publicity is one of the first things that many artists outsource. That may not be your best strategy, says Ariel Hyatt and her experienced team at Cyber PR. And even if they do get help, there's a lot that every artist needs to do to set themselves up for PR... Continue reading
Posted Apr 12, 2017 at hypebot
Even in the age of music D.I.Y., publicity is one of the first tasks that many artists outsource. That may not be your best strategy, says Ariel Hyatt and her experienced team at Cyber PR. And even if they do get help, there's a lot that every artist needs to... Continue reading
Posted Apr 3, 2017 at hypebot
Focus, Execute & Thrive is my personal mantra for 2017. Yes, I have a personal mantra. While I still struggle, the study of time management and productivity is a lifelong pursuit that has served me well. Here, Ariel Hyatt and the smart team at Cyber PR share their best practices... Continue reading
Posted Mar 7, 2017 at hypebot
Most people set goals at the beginning of the year, but you can set them at anytime! Here is CyberPR's Musician’s Guide to Setting & Achieving Goals. __________________________________ Ask yourself: Is now the time I want to make a difference for my musical career? And if so – what difference... Continue reading
Posted Feb 28, 2017 at hypebot
Welcome to the third and final installment of our Musician’s Guide to SoundCloud! Now that you have your brand-spankin’-new page all set up, it’s time to begin building a following. This is crucial if you want to garner music publicity in the future as a page with no plays or... Continue reading
Posted Feb 1, 2017 at hypebot
We’re back with part two of our “Musicians Guide to SoundCloud!” Today we’ll be tackling the issue of what you need to look for when submitting to playlists or accounts to be reposted on. If you have not read Part 1 (it’s good!) take a peep. While there are countless... Continue reading
Posted Jan 31, 2017 at hypebot
Ah, the internet. When it’s not busy being a mass dumping ground for political commentary, selfies and Kermit memes, it can be an independent artists best friend and most powerful ally. While mainstream social networks allow you to shape your voice and personal brand, music streaming networks are where the... Continue reading
Posted Jan 30, 2017 at hypebot
As 2016 comes to a close and a new year filled with possibilities begins, music pr maven and author Ariel Hyatt suggests pausing to reset and refresh your attitude, expectations and plans for 2017. _____________________________________ Guest post by Ariel Hyatt of CyberPR It’s been one crazy-town year for many of... Continue reading
Posted Dec 29, 2016 at hypebot
It is that time of year again…. The HOLIDAZE! For artists, there is no better time to work on building engagement within your fan base and it’s a great time to also stimulate sales. Our friends at CyberPR offer 7 tactics that you can use to first activate your fan... Continue reading
Posted Dec 2, 2016 at hypebot
YouTube can be one of the most important resources for up and coming artists. Whether you are covering songs, or putting out your own music, it is essential you build your niche market and crowd. By putting your own spin on something new or old you can create a following... Continue reading
Posted Nov 22, 2016 at hypebot
Ariel Hyatt has made a career of helping musicians build and monetize an audience. But while Ariel and her team often get paid to help artists, her real gift is teaching them how to build a lasting career. Her latest efforts focus on crowdfunding and her great new book CROWDSTART.... Continue reading
Posted Oct 26, 2016 at hypebot
Social networks are essential for promoting music and shows, but their popularity can rise and fall. Remember MySpace? There are just two constants in your marketing plan, your web site and your email list. In this post, the smart folks at CyberPR share some musician newsletter essentials. _________________________________________ This guest... Continue reading
Posted Sep 20, 2016 at hypebot
In this excerpt from Ryan Kairalla's new book "Break the Business: Declaring Your Independence and Achieving True Success in the Music Industry," we get an unvarnished look at what it really means to sign a record contract. ____________________________________ By Ryan Kairalla, from his new book "Break the Business: Declaring Your... Continue reading
Posted Sep 12, 2016 at hypebot