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Stefanie Kozlowski
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The past week involved a lot of check-ins, and reassuringly, they all went very well. I previously mentioned my “moment of truth” check in with the client, who circled back around and confirmed that the progress I’ve made is on the right track. Actually, the objectives have gotten more specific in terms of having specific countries to focus on as opposed to any and every country. While I appreciated the freedom of searching, I feel like this helps me direct my searches to ensure delivering quality insights to the end client. I also found the first project review to be... Continue reading
Posted 5 days ago at CAPSTONE!
At this point, I feel like I’ve made a good amount of progress on gathering information for my capstone project. Don’t get me wrong, there is still a lot to do, but I’ve covered more than half of my objectives on the surface level. Now, it is time for the “moment of truth.” I want to ensure I am delivering value to my client, so I’ve sent it along for their review. Just like we talked about in class, I want to be sure we are aligned on expectations before we are too far into the project. Based on the... Continue reading
Posted Feb 12, 2018 at CAPSTONE!
Although I’ve been saying there is so much to do and so little time, there is so much to explore, and I don’t know where to start, I figured the only thing I could do was to just start. That was my goal over the past week, and I feel as though I’ve had great success. Part of managing my time effectively involves staying organized, so I started the good habit of just that. I created a document that outlines the objectives and started taking bulleted notes on all of the information I am finding. While there is still so... Continue reading
Posted Feb 5, 2018 at CAPSTONE!
My focus this week has been shifted to the project charter. While my feelings of excitement remain, the phrase “so much to do, so little time” also comes to mind. During my initial meeting with the client, we talked about the objectives at hand, and there is a long list of topics to research. While they are all related, there is just so much out there to explore. Although many might view it as a good thing, I have found that being a perfectionist can sometimes be my biggest weakness. I have found this to be particularly true since I... Continue reading
Posted Feb 4, 2018 at CAPSTONE!
I enter my final semester in the MS-Marketing program with feelings of excitement. While I’ve learned so much over my time in the program, I believe this will be the semester, and the class, that provides the biggest impact. I know I will be implementing my learnings thus far, which will simultaneously be challenging and rewarding. In fact, I already hear Dr. Kellaris from Consumer Insights asking the key question “why?” as I begin my journey of digging into consumer behavior within the pharmaceutical industry. At this point I’ve had my first meeting with my client at Barefoot Proximity and... Continue reading
Posted Jan 21, 2018 at CAPSTONE!
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Jan 9, 2018