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David,
Ever since you posted this I've been looking for well-executed QR code examples. I haven't seen many good real time examples, but I opened the NYT magazine this weekend to see a nicely executed QR code campaign for Tito's Vodka - of all things.
Thanks for the great tips.
Here's my take on four lessons from Tito's.
http://tippingpointlabs.com/2011/10/02/setting-consumer-qrcode-expectations-5-rules-from-titos-vodka/
Have a great week.
- Drew
Commented Oct 3, 2011 on Ten examples of QR codes for real time marketing at Web Ink Now
Ten examples of QR codes for real time marketing
Earlier this week, I wrote a blog post titled QR codes deliver buyers in real time. In comments on the post as well as via Twitter, Facebook, and Google+ a few people mentioned that QR codes are not very popular. In fact, some said that many people don’t even know what they are or how to use them...
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Oct 3, 2011
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