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Ben M
London (UK)
Interests: the media and how it reports and influences business, politics and society.
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Mar 15, 2010
Hi Drew,
Thanks for taking the time to answer my query so thoroughly. As you say 140 characters is limiting in these situations. I think this is a fascinating discussion and one that I hope we can continue.
Commented Jul 28, 2009 on Measuring ROI on online buzz monitoring (@benm1969) at Drew B's take on tech PR
Measuring ROI on online buzz monitoring (@benm1969)
The question of social media measurement came up this morning in a discussion online, where Twitter user @Benm1969 asked how one can show return on the monitoring investment to his clients. The thing about asking short questions in 140 characters is that the answer is often something that needs...
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