This is 's TypePad Profile.
Join TypePad and start following 's activity
Recent Activity
Is this a bit like the conservative forces that slowed the move from the Dark Ages to the Enlightenment? Or maybe is it like thesis meeting anti-thesis leading to synthesis?
Marketing as a profession at least needs to have the debate, rather than taking Hatfield's Ostritch approach.
Commented Nov 15, 2005 on Lutz 'Digging GM's Grave' at Modern Marketing - Blog by Collaborate PR & Marketing
Lutz 'Digging GM's Grave'
Stefano Hatfield, who writes about traditional advertising for the Independent, says that executive blogs and web video are taking, "content back to the dark ages". Hatfield writes that Bob Lutz's 'rantings' on the GM Fast Lane blog are doing the company a lot of harm, and that he is, "digging...
Trends such as people watching less and less TV.
Content providers being the 'novices'.
Communities being the dominant source of information and word of mouth marketing.
In short, I think James, you understate the case :)
Commented Sep 20, 2005 on Now Naresh, Not 2010 at Modern Marketing - Blog by Collaborate PR & Marketing
Now Naresh, Not 2010
I used to write about the problems of the traditional advertising industry on Modern Marketing. But now it's so evident that the industry is part of the past not the future, I prefer to focus on the never-ending excitements in the blogopshere and open source marketing. However, I am still sur...
Subscribe to ’s Recent Activity
