Overall I thought it was very useful and interesting. Anil Dash is a very capable presenter and his presentation style is very engaging The case studies were interesting, though it would have been of more use to see a few examples of smaller businesses making use of social media on a limited budget. Comcast, for example, probably spend more on toilet paper per year than many small businesses turnover! The more interesting element in many respects was the post-presentation question and answer session and it was a pity that this was not extended.