This is bloom's Typepad Profile.
Join Typepad and start following bloom's activity
Join Now!
Already a member? Sign In
bloom
Recent Activity
A confident and understated premium pudding pack enabled ‘Team Summit” to win the latest Apprentice challenge. The candidates were asked to tap into an emerging trend by creating a brand new range of premium puddings before pitching them to Britain’s... Continue reading
Posted 5 days ago at bloom's blog
We’re looking for a mid-weight and senior designer who will continue to champion the great work we do here at Bloom. You should have at least 3-5 years packaging design experience, ideally working across leading FMCG brands, where you’ve shown... Continue reading
Posted Sep 5, 2014 at bloom's blog
Summer. Holidays. Sun. Sea. Jellyfish. Can anyone spot how things could go horribly wrong? Not in Jellyfish Lake in Palau, where the jellyfish’s sting rays are not powerful enough to harm to humans. This is because thousands of years ago... Continue reading
Posted Aug 15, 2014 at bloom's blog
Image
DIOR showed us all that orange is definitely the new black when they covered the Musée Rodin in orange reflective glass for their spring/summer 2014 show. Not many things can make as big a statement as an orange building. But... Continue reading
Posted Jul 22, 2014 at bloom's blog
Travelling the world may feel like an unrealistic pipe dream for most of us, but now you can at least experience it vicariously. Medical student Alex Chacon travelled 36 countries in 3 years on five different motorcycles, with a GoPro... Continue reading
Posted Jul 16, 2014 at bloom's blog
Image
Vespa's launch of a line of Vespa-branded perfumes this summer, met with widespread (and well deserved) derision. As Mark Ritson observed in Marketing Week, “clearly, Vespa perfume is already destined for the giant dumpster of dumb brand extensions”. Vespa perfumes... Continue reading
Posted Jul 14, 2014 at bloom's blog
Image
Picture a yoga mat and you probably envision an uninspiring, rolled-up strip of blue, foamy plastic that doesn't do much besides provide a thin layer of padding between you and the floor. Introducing Tera: an intelligent wool, yoga mat that... Continue reading
Posted Jul 11, 2014 at bloom's blog
Image
Suffering from writer's block? This notebook could solve your problem, while also providing you with a convenient space to note down your new, ingenious ideas. The ruled book plays with the red-and-blue-lined design of traditional exercise books, turning each spread... Continue reading
Posted Jul 10, 2014 at bloom's blog
Last spring Starbucks launched the "Starbucks White Cup Contest" in America and Canada, to source new, original designs for its limited-edition reusable cups. The brief: to feel free filling the white space around the brand’s green label. The winning work... Continue reading
Posted Jul 4, 2014 at bloom's blog
Image
Summer Pavilion – Serpentine Gallery The 14th architect to accept the invitation to design the Serpentine’s Summer Pavilion is the Chilean architect Sou Fujimoto. He designed a translucent cylindrical structure which resembles a shell and rests on huge quarry stones.... Continue reading
Posted Jul 4, 2014 at bloom's blog
Image
Kansas City-based radio journalist Esther Honig has exploited the rise of Photoshop to explore how perceptions of beauty differ from culture to culture. She sent a photograph of herself to Photoshop professionals across the globe with one simple request: “Make... Continue reading
Posted Jul 2, 2014 at bloom's blog
Image
In all the chaos and excitement surrounding the World Cup AND Wimbledon, there's one colour that's really standing-out… Wimbledon Whites. We've taken a look at some of the best examples of pure, pristine white. More inspiration here. Continue reading
Posted Jul 1, 2014 at bloom's blog
Image
From footballers to musicians to fashionistas, everyone was wearing preppy polka dots to welcome the first week of summer. Here's a trend we can all get on board with… More inspiration here. Continue reading
Posted Jun 26, 2014 at bloom's blog
Image
Bloom has been buzzing with excitement since the launch of J&B Honey: the first flavoured variant from the brand with a history of challenging whisky conventions. We worked with Diageo to create the design for the new whisky, which is... Continue reading
Posted Jun 12, 2014 at bloom's blog
Image
The Chalke Valley History Festival is the largest dedicated history festival in the UK. Set in the picturesque Wessex countryside, it brings together literary history talks, living history enactments and educational programmes to make history fun and accessible for adults... Continue reading
Posted Jun 12, 2014 at bloom's blog
Image
Election fever has got us thinking about political parties' identities and whether the major parties’ logos will help or hinder them at the polls today. Labour was singled out as having the worst logo of the three major parties in... Continue reading
Posted May 22, 2014 at bloom's blog
Image
This week we’re celebrating the 100th year anniversary of the iconic RHS Chelsea Flower Show, by seeing how florals are blooming. More images here Continue reading
Posted May 21, 2014 at bloom's blog
Image
Last night, Bloom went down to the OXO Tower to celebrate the launch of The Singleton's two new single malts, which we proudly designed; Tailfire and Sunray. It was an evening full of incredible food, awe-inspiring drinks, experimental cocktails, theatrical... Continue reading
Posted May 16, 2014 at bloom's blog
Image
Nature meets high fashion - Gucci have launched their latest jewellery collection, the Bamboo Collection. We've taken a look at how bamboo is becoming a trendy hit. Continue reading
Posted May 14, 2014 at bloom's blog
Image
Health food packaging has traditionally been easy to dismiss as dated and dull. It has tended to play-up nutritional and ethical worthiness at the expense of fun or flavour. As a result, for many years, health food aisles were an... Continue reading
Posted May 8, 2014 at bloom's blog
Image
They say nothing satisfies the mind quite like a good book and nothing satisfies the appetite quite like a good meal, so imagine what could happen if you combined the two! Well, Amsterdam-based supper-club, The Bookish Banquet, have done just... Continue reading
Posted Apr 30, 2014 at bloom's blog
Image
Last week's Time Out NY played a twist on the famous "I LOVE NY" with a shape of a heart representing the love. But they turned it on its head to "New York, you're all Heart" with the typography in... Continue reading
Posted Apr 23, 2014 at bloom's blog
Image
When we came across Chris LaBrooy's eye-catching 3D type work on a couple of Transport for London posters, we couldn’t resist finding out more about him. His bold, colourful works lend a playful twist to familiar, everyday items, recreating them... Continue reading
Posted Apr 22, 2014 at bloom's blog
Image
From the cornflower blue Alexander McQueen coat-dress worn by the Duchess of Cambridge last week to Pantone’s dazzling blue fashion colour, this spring it's all about showing off blue’s brilliance. Trending: Fifty shades of Blue Continue reading
Posted Apr 16, 2014 at bloom's blog
Image
From Cadbury to Christain Louboutin, brands go to great lengths to lay claim to a ‘brand colour’. Louboutin successfully sued Yves Saint Laurent for creating shoes with soles in his signature red; Cadbury fought an unsuccessful battle to patent its... Continue reading
Posted Apr 16, 2014 at bloom's blog