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Bronwyn Mauldin
Blogging about workforce development and jobs
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Bronwyn Mauldin is now following The Typepad Team
Mar 15, 2010
Emily - you've hit it right on. Nonprofit staff hear us talking about online tools, and what they hear is "more work." Their reaction so often is, "This is complicated, I don't have time to learn it or use it, and really it doesn't help me help my clients/ customers/ program participants." We need to help them understand *why* this stuff is useful, and *how* it can support their day-to-day work - maybe even help them get their jobs done more effectively and efficiently.
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I agree - this is a great idea. As much as hands-on, step-by-step instruction on how to use these tools, I'd want examples of how nonprofits and government agencies have put these tools to work. Sometimes people need to see how their peers have done it in order to imagine that it can be done. Best practices - or even worst experiences (how we learned what NOT to do) - would be great. I'll definitely be checking out the places you've mentioned above for examples. In the nonprofit world I seem to see Web 2.0 tools used a lot for advocacy, communication & fundraising. I'm not finding many examples of nonprofits (or gov't agencies) using them to provide direct services to clients, to enhance peer learning among program participants, or for program evaluation. Am I missing something, or is this the reality?
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