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Brian Saunders
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Check out the NYTimes article on how to game negative customer feedback and turn it into a high page rank. Gotta love the "no comment" from Google. http://www.nytimes.com/2010/11/28/business/28borker.html?pagewanted=all
Toggle Commented Jan 23, 2011 on Trouble In the House of Google at Coding Horror
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Jan 23, 2011