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As our company name (Gibson Design Management) contains the name of a martini (Gibson) and many of us in the office are "professional" martini drinkers, we've started using a martini theme for our e-newsletters and posting a martini of the month on our blog. This is actually what people remember and often comment on. I can't count how many times people start a call with "When are we going to get together for a martini!" or "I have a great recipe to send you." I guess it's good that we are memorable at all, but do you think it's okay that people are remembering something about us that is just for fun and not linked directly to our services? Alexandra Gibson http://leftbrainsforrightbrains.com http://twitter.com/gibsondm
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Nov 28, 2009