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drewdeal
Vancouver WA
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Everything here that applies to websites also applies to radio, and, **shameless plug**, that is why CelleCast exists, to give a mic to each listener, encourage them to participate, and ultimately allow talk hosts to morph into conversation leaders vs the mostly monologuers they are now.
Commented Apr 8, 2009 on Communication is now "Entertainment" - and vice versa at Hear 2.0
Communication is now "Entertainment" - and vice versa
From today's news: The “Netpop | Connect: Social Networkers US” report reveals that at the same time as online communications has increased, the time spent on traditional forms of online entertainment has declined 29%, and is now down to 19% of total online time. This, Netpop said, is changi...
3 points here:
1) your point #9 is the only one I strongly disagree with. Repurposing is already a disadvantage. Newscasts and sportscasts for example will have their radio counterparts to television for a long time. Since digital video continues to be on the rise, I don't see any tolerance for audio stripped from a video production.
2) Whether Jeff is right depends on radio's leaders. I am out on the limb all the time on this one, believing they will make the right choices before fire sale decisions force them to be made on the cheap. Don't let me down guys! Call me. :-)
3) To Col Klink's point... Broadcasters are gradually converging into becoming webcasters, so the tower will be more than a singular asset, but will define a base under which all their multi-casting can be anchored. Station owners who get this are the ones that I want to have a beer with.
Commented Feb 18, 2009 on 10 Predictions for Radio's Next 5 Years at Hear 2.0
10 Predictions for Radio's Next 5 Years
Do you remember the scene in the 1951 classic A Christmas Carol, when the Ghost of Christmas Present tells Ebenezer Scrooge that, while he sees Tiny Tim's chair empty in a corner, "these are visions of things which may be, not things which will be." Here are ten predictions for Radio's next ...
love, love, love it!
Commented Jan 21, 2009 on Why Radio Resists Innovation at Hear 2.0
Why Radio Resists Innovation
From John Moore over at Brand Autopsy comes this excellent overview of why the radio industry finds it so difficult to transform itself for a new era.... ...without ever mentioning the word "radio." THE MYTHS OF INNOVATION View SlideShare presentation or Upload your own. (tags: ideas innovat...
Excellent way to put it. No matter where you are in politics, this post illustrates a really important lesson, that I am learning every day, and try to take time to filter decisions through.
Commented Jan 21, 2009 on "Obamarketing" and Radio at Hear 2.0
"Obamarketing" and Radio
On this inauguration day, it's worth recognizing how "Obamarketing" is likely to influence the way we do business in radio from this day forward. The details of how Team Obama did what they did are well-established, and I'll be covering those more in the next few weeks as a result of the intervi...
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