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Matt
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You must not forget "height" : http://matt.bo.lt/klout
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Mar 15, 2010
Maybe we can simplify this a bit. I know Avinash is a wiseacre, so we can let the SEM cracks slide. SEM isn't lazy per se, buying randomly into a channel without packaging a message, understanding significant prospect segments, or having a strategy for tuning is lazy.
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