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You must not forget "height" :
http://matt.bo.lt/klout
Commented May 26, 2011 on How do You (or can you) Measure Online Influence? at Conversation Agent
How do You (or can you) Measure Online Influence?
Mesh Conference on Influence View more presentations from Valeria Maltoni I prepared this very short deck as visual support for my conversation on measuring online influence at Mesh Conference with David Armano. In it, I summarized some very top level points for some of the tools we discussed ...
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Mar 15, 2010
Maybe we can simplify this a bit. I know Avinash is a wiseacre, so we can let the SEM cracks slide.
SEM isn't lazy per se, buying randomly into a channel without packaging a message, understanding significant prospect segments, or having a strategy for tuning is lazy.
Commented Mar 16, 2006 on Frostblog II: SEM - "The Lazy Man's Option" at Marketers Studio - David Berkowitz's Marketing Blog
Frostblog II: SEM - "The Lazy Man's Option"
This morning, Intuit Inc's Avinash Kaushik lashed out against paid search. It created a bit of a stir in the room, with most of the questions after his talk on measuring online strategies directed at his SEM jabs. Most biting from Kaushik was him calling SEM "the lazy man's option" for marketing...
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