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Liz Gebhardt
Builder of media and technology businesses, digital media programming and distribution, consumer brands and communications campaigns. Prefer the role of navigator of the uncharted path v. passenger along the known road.
Recent Activity
A Pixar University for the Rest of Us
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We hear about internal “Corporate Universities” at Pixar and Apple, and even at some of the high profile Silicon Valley startups – all organizations that want to be known for their innovation, creative problem-solving, success rates that exceed the industry... Continue reading
Posted Feb 6, 2013 at www.thinkingoutloud.com
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Tweet Wars – A Twitter Concept for Engaging Sports Fans, Brands, and Social Causes
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There are legendary fan rivalries in the world of sports and on the field – UCLA vs. USC (college), Dodgers vs. Giants (baseball), Leeds vs. Manchester United or Argentina vs. Brazil (soccer), Ford vs. Holden (auto racing), India vs. Pakistan... Continue reading
Posted Dec 5, 2012 at www.thinkingoutloud.com
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Technology and Live Events: Using Twitter to Reimagine a Woodstock for 2013
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The Question What might one of the iconic music and cultural events of the past century – Woodstock – look like today with the integration of digital and social technologies, especially with Twitter as the network? And how might this... Continue reading
Posted Nov 9, 2012 at www.thinkingoutloud.com
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Frank - very well said.
Toggle Commented Apr 10, 2012 on Words of Wisdom for Finding "What Really Matters" at www.thinkingoutloud.com
The “Summer of Love” Grows Up to Become the “Summer of Smart” – Reinventing Government One API at a Time
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“ In the ‘60s we protested the establishment. Today we write an API to it.” - Peter Hirshberg, Board Member GAFFTA, San Francisco CA The Rise of Gov 2.0 and the Smart City Technology and politics have been interesting and... Continue reading
Posted Aug 7, 2011 at www.thinkingoutloud.com
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James - Thanks so much for the kind comment. I'm glad you found the information and ideas useful.
Toggle Commented Jun 30, 2011 on For the Movie Industry - Marketing is the Eye of the Storm at www.thinkingoutloud.com
What’s Past Is Prologue – The Link Between Early CDROM Publishing and Today’s Digital Books and Storytelling Apps
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(HyperCard brochure cover excerpt, 1987) “What’s past is prologue.” – William Shakespeare’s “The Tempest” (1610-1611) In William Shakespeare’s play “The Tempest” (1610-1611), the character of Antonio utters the phrase “What’s past is prologue” which in modern times has come to... Continue reading
Posted Jun 13, 2011 at www.thinkingoutloud.com
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If "All Politics Is Personal," Then for 2012 Will It Also Be Increasingly Social and Semantic?
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(Image top right: Flipboard. Image bottom left: Zite. Image bottom right : Push Pop Press "Our Choice." Click on image above to see full size image.) Politics and the Internet, as well as politics and the personal, are inextricably linked.... Continue reading
Posted May 15, 2011 at www.thinkingoutloud.com
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Will 2011 Finally See the Realization of the 1995 Idea “The Daily Me” - and Beyond?
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"To be a viable publisher in this new world you have to think about how your content is going to map to social real-time experience." - Mike McCue, CEO, Flipboard, 2011 “Imagine a future in which your interface agent can... Continue reading
Posted Apr 21, 2011 at www.thinkingoutloud.com
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Words of Wisdom for Finding "What Really Matters"
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The words of individuals as diverse as Buckminster Fuller, Jon Stewart, Lawrence of Arabia, Eleanor Roosevelt and Yoda tell a story about "Finding your vision and making it true - That's what really matters." What Really Matters? Choose who you... Continue reading
Posted Apr 17, 2011 at www.thinkingoutloud.com
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Whitney (and Nilofer) - Glad that you are enjoying the blog and this post in particular. Hope to have the second in the series on digital-traditional comms integration in movie space up later this week. Even though the "product" is movies, the concepts of integration and leverage really work across all kinds of businesses that need to use "media" to communicate, connect and engage.
Toggle Commented Feb 16, 2011 on For the Movie Industry - Marketing is the Eye of the Storm at www.thinkingoutloud.com
David - I like your influence pillars here and in HBR. My take has been: Influence = Trust + Expertise + Attention With the Trust component being driven by : Ability (knowledge) + Integrity (alignment of word and deed) + Benevolence (open communication) Additionally Influence is specific to the relevant context, community (collection or an individual), and content (area of expertise). If interested in more details or articles of reference see post at: http://www.thinkingoutloud.com/eg_ventures/2009/09/the-engagement-influence-equation.html
Toggle Commented Jan 31, 2011 on The Six Pillars of Influence at Logic+Emotion
For the Movie Industry - Marketing is the Eye of the Storm
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While the debate storm swirls around the issues of technology and its impact on the how and when people can access “mainstream” entertainment, the true “eye of the storm” may be a product of technology and its impact on how... Continue reading
Posted Jan 16, 2011 at www.thinkingoutloud.com
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Why Space Matters – An Argument For Truly Creative Environments and Against Cube Culture
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Which of these images is not like the others? (answer at the end of the post) If one wants to give more than lip service to the concepts of collaborative creativity and innovation acceleration, then caring about the “micro-environment” of... Continue reading
Posted Oct 29, 2010 at www.thinkingoutloud.com
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When A Comet Meets a Tornado – The Power of Creative Partnerships
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In a world that seems to crave the solitary archetypes of the lone hero, the rugged individual, the anti-social nerd and the alpha wolf, have we forgotten the magic, mystery and power that can be found in the story of... Continue reading
Posted Oct 3, 2010 at www.thinkingoutloud.com
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Learning from Pixar: Deep Beliefs, Hard Truths, and Creative Magic
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It would seem that more than any other current organization that is deemed “innovative,” Pixar is referred to in more business presentations and articles than any other – regardless of industry. And well it should be given its unique combination... Continue reading
Posted Sep 15, 2010 at www.thinkingoutloud.com
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Is "Open" Just Another Four Letter Word?
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Download Open Leadership Flow Chart Like the word "free" in Chris Anderson's book "Freemium," the word "open" indiscriminately applied to organizations might be seen by some as just another four-letter word - representative of business anarchy, causing more problems and... Continue reading
Posted Jul 3, 2010 at www.thinkingoutloud.com
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Why Sharing Matters
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Sharing is no longer just about good manners. It has assumed a front row seat in the discussion about powerful leverage points at the intersection of content and influence. If you are a media company or consumer brand (and the... Continue reading
Posted May 3, 2010 at www.thinkingoutloud.com
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Liz Gebhardt is now following The Typepad Team
Mar 15, 2010
Can a Normalized Scoring System Help Startups Find the Right Partners?
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I recently had the opportunity to produce a series of videos for Chris Shipley and Mike Sigal of Guidewire Group, long time advocates of the entrepreneurial ecosystem. Audience: Entrepreneurs worldwide and the organizations that support them - investors, large tech... Continue reading
Posted Feb 26, 2010 at www.thinkingoutloud.com
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Presentation: Twitter in 20
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Today I had the opportunity to co-present a session on "Building Your Business with Twitter and Facebook" along with Facebook's Director of Corporate Communicatons Brandee Barker at the annual leadership conference for Women in Periodic Publishing. A PDF version of... Continue reading
Posted Jan 29, 2010 at www.thinkingoutloud.com
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Liz Gebhardt has shared their blog www.thinkingoutloud.com
Jan 27, 2010
What Brands Can Learn From Dog Trainers
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Photo © Amanda Jones You can learn a lot about connecting with your customers/audience/partners by understanding some of the basic rules of dog training. Now don't jump to conclusions and think that I am equating customers with dogs. (This is... Continue reading
Posted Dec 12, 2009 at www.thinkingoutloud.com
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Will Square Be the VISA of the 21st Century?
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Image courtesy of Square. While startup Square is not in the business of making credit cards as VISA was when it started in 1970, there is a potentially interesting link behind the intentions and possibilities of the two companies at... Continue reading
Posted Dec 12, 2009 at www.thinkingoutloud.com
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The Influence Equation
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“You don't have to be a "person of influence" to be influential. In fact, the most influential people in my life are probably not even aware of the things they've taught me.” – Scott Adams, “Dilbert” series cartoonist At the... Continue reading
Posted Oct 4, 2009 at www.thinkingoutloud.com
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