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Eric Cook
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Date: Wednesday, August 16, 2017 @ 1 pm Eastern This week Eric will share just a few of the slides he presented at the Indiana Bankers Association's Social Media Deep Dive full-day training session. While there's no way to cram in a full day's worth of information into an hour, there are a few key things that he'll share with the Free Webinar Wednesday audience. In particular, we'll talk about the increasing importance of your mobile strategy (and how Google's got a new tool to test the speed of your mobile website now), the power of video, and some new... Continue reading
Posted 12 hours ago at Free Webinar Wednesdays
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Date: Wednesday, August 9, 2017 @ 1 pm Eastern Yes, we know that's a rather strange title for a webinar, but there's a method to our madness. You see, Eric is currently at the Graduate School of Banking in Madison, WI and will share some insight on his involvement at the school, both as a student of GSB when he was a banker and now faculty member. He teaches a social media course for community bankers at GSB, as well as several other banking schools, and it's good that even a conservative industry like banking is starting to embrace social... Continue reading
Posted 12 hours ago at Free Webinar Wednesdays
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Date: Wednesday, August 2, 2017 Sorry FWW fans and followers, but we will NOT have a live show this week. Eric will actually be teaching a two-hour class for the Maryland Banking School, put on by the Maryland Bankers Association, and class starts at the same time as the show! So, given that we're not able to be in two places at the same time, the Banking School wins this week. For those of you who may be interested in the topic, Eric will be discussing digital strategies and trends in social networking for the third-year (senior) class. This is... Continue reading
Posted Aug 2, 2017 at Free Webinar Wednesdays
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Date: Wednesday, July 26, 2017 @ 1 pm Eastern This week on the show, we'll share some of the tools, apps, programs, etc. that we are using to help us work smarter, not harder when we go online and use social media. While there's no substitute for personal connections to build relationships online, you'll learn how you can use a variety of free tools (some with paid versions if you want to upgrade) to help at least get started. We'll talk specifically about Evernote, Buffer (and Hootsuite), Tweetdeck (part of the Twitter platform), and TalkWalker. However, we'll certainly chase a... Continue reading
Posted Jul 26, 2017 at Free Webinar Wednesdays
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Date: Wednesday, June 28, 2017 @ 1 pm Eastern Given the "digitization" of society and the amount of information that is found online via websites, videos, blogs, etc... individuals with disabilities have an increasingly difficult time getting access to the same information as you and me when these online destinations are not made with accessibility in mind. The standard, known as WCAG (Web Content Accessibility Guidelines) 2.0 serves as a benchmark for making sure that individuals with disabilities are able to get the same information as everyone else when going online. Recently Winn-Dixie was found liable in a Florida lawsuit... Continue reading
Posted Jun 21, 2017 at Free Webinar Wednesdays
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Date: Wednesday, June 14, 2017 @ 1 pm Eastern Image Source: AndroidPolice.com This week on the show Eric and Jeff are joined by our good friend, Gregory McPherson. If you've been lucky enough to have attended a show with Greg, you know that he's quite the "gadget guy" and always comes with great ideas and insight on technology trends. Over the past several shows, we've touched on Amazon's move into the "calling" market, allowing fellow Amazon Echo owners to call one another with Alexa's assistance. Furthermore, Google announced their plans to allow for unlimited calls to landlines in U.S. and... Continue reading
Posted Jun 14, 2017 at Free Webinar Wednesdays
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Date: Wednesday, June 7, 2017 @ 1 pm This week on the show, Eric and Jeff start off talking about Apple's WWDC 2017 event, similar to Google's I/O and Facebook's F8. We discuss some of the new announcements that were made related to the Apple operating systems (phone and desktop/laptop), the Apple Watch platform, AR developer tools for augmented reality, Apple TV (now supporting Amazon Video), and much more. It was this last item, streaming media/video, where we got a bit off topic and Jeff "took us to school" with all the great information he has regarding other streaming devices.... Continue reading
Posted Jun 7, 2017 at Free Webinar Wednesdays
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Date: Wednesday, May 31, 2017 @ 1 pm Eastern This week on the show Eric "flies solo" as Jeff is off. However, that won't stop us from sharing some of the cool things that came out of Google's recent developer conference, known as Google I/O. Similar to the Facebook F8 event we talked about last month, Google's event is focused on where the company is headed with their technology. You'll find some similarities related to AR/VR (augmented and virtual reality), enhancements to their photo service called Google Photos, ways the Google Home device may have "one-upped" the Amazon Echo functionality,... Continue reading
Posted May 31, 2017 at Free Webinar Wednesdays
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Date: Wednesday, May 3, 2017 @ 1 pm Eastern Eric's flying solo this week, so the show was a bit shorter than usual, but he still managed to jam pack a lot of information into the 30 minutes. As the title of the post indicates, there were really three main areas to chat about. Once we got over the little technical "glitch" in the video showing (yes, GoToWeinbar shut off the screen sharing for the first few minutes of the show - oops), Eric provides an overview of a new eMarketer report on location-based marketing strategies. Check out the report,... Continue reading
Posted May 3, 2017 at Free Webinar Wednesdays
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Date: Wednesday, April 26, 2017 @ 1 pm Eastern This week on the show, Eric and Jeff talk about the Facebook F8 Developer Conference and some of the cool new features announced. From AR and VR to camera effects (think SnapChat) and Messenger communication, there's a lot of cool stuff happening at the world's largest social network. We used the awesome blog post from the folks at Buffer to guide our conversation, so you can check that out as well. We'd love to hear what you think and what sort of an impact you believe they will have on your... Continue reading
Posted May 3, 2017 at Free Webinar Wednesdays
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Date: Wednesday, April 19, 2017 @ 1 pm Eastern They say the three most important things in real estate are location, location, location. With GPS-enabled devices and always-on tracking of our handheld devices, our location is easily shareable (and trackable). But, is that a good thing? In certain ways, it can be. You can go back and find the name of that little restaurant you happened to find on your last vacation, or even use a service like MyMaps in Google to plan out your next trip. This week on the show, we share some cool new things going on... Continue reading
Posted Apr 19, 2017 at Free Webinar Wednesdays
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Date: Wednesday, April 12, 2017, @ 1 pm Eastern This week on the show Eric and Jeff share some of the tools they use on a regular basis, making sure that technology is working for them (and not the other way around). You'll learn about ways to automate task with services like IFTTT and Zapier, how to improve your writing with Grammarly and PowerWritingAid, managing tasks with Asana and Todoist. Lots of great services and best of all most of them are free. So be sure to check 'em out and let us know what you think. Register Today If... Continue reading
Posted Apr 12, 2017 at Free Webinar Wednesdays
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Date: Wednesday, March 29, 2017 @ 1 pm Eastern No, we're not talking about how riding a bike or raising money for a worthy cause will put your privacy at risk (but given the title of this session, we can see how you may think that). This week on the show Eric and Jeff covered a rather wide spectrum of topics. We wanted to start talking about something positive, so Eric shared an update on WSI Cycling and their team's use of a cool fundraising app called Charity Miles. It's free to download and use, and thanks to advertisers that... Continue reading
Posted Mar 30, 2017 at Free Webinar Wednesdays
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Date: Wednesday, March 22, 2017 @ 1 pm EST This week Eric and Jeff spend some time revisiting the LinkedIn profile changes and discover some of the features from the "old way" are making their way back into the free version. Yippee! We also take some time to hop on over to that other social network all the cool kids keep using called Facebook. Just like LinkedIn, they too are making some changes and moving things around... especially if you're a page admin. One of the cool new features that you may want to check out is the Message feature... Continue reading
Posted Mar 23, 2017 at Free Webinar Wednesdays
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Sorry to say it, but we've got to postpone our show another couple of weeks... Conference speaking events and other commitments will make it impossible to host a live show. We'll be back Wednesday, March 22nd and will look forward to having you join us then. Register Today If you are not yet registered for the Free Webinar Wednesdays series, click here to register. We look forward to seeing you online! About Free Webinar Wednesdays Free Webinar Wednesdays was created as a community building tool to bring professionals together to share pertinent business development information, provide subject matter experts with... Continue reading
Posted Mar 1, 2017 at Free Webinar Wednesdays
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Date: Wednesday, March 1, 2017 @ 1 pm Eastern LinkedIn has had an update on the roadmap for quite some time. While we could always check out the IBM company page to see what a business page was going to look like, checking out a personal page has been a bit more of a challenge. These have been rolling out gradually, and this week Eric got the update for his account and suffice to say... not impressed (for the most part). We will spend some time talking about the new look, functionality that remains with the free accounts, and what... Continue reading
Posted Mar 1, 2017 at Free Webinar Wednesdays
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Date: Wednesday, February 22, 2017 @ 1 pm EST This week on the show Eric's going to spend some time talking about a few new ways to curate content and get some great ideas to build up your brand. We'll also share some thoughts on your online footprint (like what the Internet "knows" about you). If you find that's not what you want it to know about you, then you can take some proactive actions to change that. Finally, we'll review some important reminders about privacy and dual-authentication for the most popular networks (Facebook, Twitter and LinkedIn) and why that's... Continue reading
Posted Feb 22, 2017 at Free Webinar Wednesdays
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Hey there Free Webinar Wednesday fans... Vacations, travel, and conferences are getting in the way for our weekly show! Guess that's one of the challenges of doing a live show like this. But fear not, we'll be back Wednesday, February 22nd and will look forward to having you join us then. Register Today If you are not yet registered for the Free Webinar Wednesdays series, click here to register. We look forward to seeing you online! About Free Webinar Wednesdays Free Webinar Wednesdays was created as a community building tool to bring professionals together to share pertinent business development information,... Continue reading
Posted Feb 8, 2017 at Free Webinar Wednesdays
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Date: Wednesday, February 2, 2017 @ 1 pm EST For many businesses, one of the un-tapped growth opportunities is not to go out and get NEW customers, but to sell more to those that have already done business with you in the past. They know you, trust you and the resistance to changing service providers will be much less... further increasing the chance of success. This week Eric shares a story of how a business that may be tight on budget, but looking to expand their service penetration for existing customers, can leverage digital marketing tactics, marketing automation and remarketing... Continue reading
Posted Feb 1, 2017 at Free Webinar Wednesdays
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Date: Wednesday, January 25, 2017 - Show Cancelled Conference speaking, travel and airlines are getting in the way of this week's show, so we'll have to offer a "rain check" until next week. Until then, feel free to scroll down and check out the ADA/WCAG 2.0 show from last week and learn more about how to keep your website from getting you into "disability discrimination" hot water. Register Today If you are not yet registered for the Free Webinar Wednesdays series, click here to register. We look forward to seeing you online! About Free Webinar Wednesdays Free Webinar Wednesdays was... Continue reading
Posted Jan 22, 2017 at Free Webinar Wednesdays
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Date: Wednesday, January 18, 2017 @ 1 pm Eastern This week Eric will share some of the highlights from WSI's Web Accessibility Webinar from last week. With close to 300 registrants, it was one of the largest educational webinars that WSI has conducted, which just goes to show this is a topic that is certainly gaining the attention of website owners. Those of you interested in catching the replay of the webinar can get access here, plus there's a link to download the slides from the webinar as well. While experience in the banking/financial industry has accelerated Eric's learning curve... Continue reading
Posted Jan 18, 2017 at Free Webinar Wednesdays
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Date: Wednesday, January 11, 2017 @ 1 pm Eastern The "experts" said that 2016 was going to be the year of video marketing, and it certainly was... to an extent. However, with the arrival of 360-degree video and immersive VR experiences like the Google's Daydream View, many social networks are now embracing live streaming video for their users (think Facebook Live, Periscope, Instagram and even YouTube coming on board soon). As we begin 2017, video will only continue to play an important role in the marketing efforts for business owners. Further driving the popularity of online video, the mobile devices... Continue reading
Posted Jan 11, 2017 at Free Webinar Wednesdays
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We're taking a couple of weeks off over the holiday season and will be back on January 11th. In our absence, we hope you all have a wonderful time with friends and family and we'll see you in 2017. Register Today If you are not yet registered for the Free Webinar Wednesdays series, click here to register. We look forward to seeing you online! About Free Webinar Wednesdays Free Webinar Wednesdays was created as a community building tool to bring professionals together to share pertinent business development information, provide subject matter experts with a platform to open a learning dialog,... Continue reading
Posted Dec 28, 2016 at Free Webinar Wednesdays
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Date: Wednesday, December 21, 2016 @ 1 pm Eastern This week, on what will be the final show of the year, we're super excited to welcome to the show a genuine Survivor, Holly Hoffman (www.hollyhoffman.org). Eric recently had the distinct pleasure of hearing her share her story at the Missouri Bankers Association's Executive Management Conference where he was also presenting, and when she finished there were more than a few people wiping tears from their eyes! Yes, she was that good... Since her time on TV making the final four on the hit show CBS's Survivor, she's written a book,... Continue reading
Posted Dec 20, 2016 at Free Webinar Wednesdays
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Date: Wednesday, December 14, 2016 @ 1 p Eastern This week on Free Webinar Wednesdays the tradition continues and we are excited for our Holiday Wish List Show. Whether you've been "naughty or nice," be sure to join us live and hear what Eric and Jeff have asked Santa for this year. We love hearing from our audience, so feel free to bring your wishlist to the show and share what you hope will be under your tree Christmas morning. Register Today If you are not yet registered for the Free Webinar Wednesdays series, click here to register. We look... Continue reading
Posted Dec 13, 2016 at Free Webinar Wednesdays