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FleaSpeech
Interests: Antiques, design, style, vintage and retro decorative arts, photography, vintage clothing and accessories, jewelry, silver, ephemera, emerging designers, DIY, collectibles, fine crafts, local businesses, pedestrian rights, sustainable economic development, local history, community development, small businesses, mid-century modern.
Recent Activity
FleaSpeech added a favorite at FleaSpeech
Jan 13, 2011
The three Manhattan flea markets of Alan Boss, who started NYC's amazing flea market craze back in the 1970s--a craze that was at its most robust in the late 1980s and early 1990s--recently started using Facebook, Twitter, and Flickr have to reach out to a new generation of shoppers whose tastes are not always for "old school" antiques, but instead vintage clothing and vintage/retro decoration and goods from the 1950s, 1960s, 1970s. These social media tools allow us to highlight vendors or their unique merchandise at the market in a timely and visually-intensive way...and for little cost. Development in urban spaces has made the cost of running an urban flea market, or participating in one as a vendor, extremely expensive (insurance, parking, rent!). Print advertising simply isn't an option anymore. While social media has allowed us to promote our market to younger shoppers, our challenge has been to convince our more "old school"-type vendors that they should adopt social media themselves. As a general rule, traditional flea market vendors lag far behind in adopting technology to market themselves, and we simply can't do all the marketing for them! Their adoption of technology is complicated by the fact that many of them are on the road a lot, moving from estate sale to estate sale, antiques fair to antiques fair. Regardless, it has been gratifying to attempt to make some of these vendors online stars for a day or a week by using Facebook, Twitter, and Flickr to showcase photographs of vendor items for sale, and to sometimes highlight a vendor's personal story, advice about restoring antiques, or design and decor ideas.
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FleaSpeech is now following The Typepad Team
Mar 15, 2010
I will be out of the office until Monday, December 28. Thank you. Scott
Toggle Commented Dec 24, 2009 on Alicia B. Designs Shops the HKFM! at FleaSpeech