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Jonathan Burg
Human being on a mission - tracking the digital transformation
Recent Activity
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There is no way to undo advancement. There is no way to kill a technology. Regulators and lawmakers can pour money into enforcement, but people will continue to act as they desire so long as the risk/reward payout is worth... Continue reading
Posted 6 days ago at Future Visions
Firstly, I'm not sure your comment strikes a professional tone. This reflects poorly on Cygnis Media and leads me to question your standing in this space. This post was written a year and a half ago, and things change. At the time of this post, there was no private messaging option for brand pages. The availability of private messaging AND threaded comments radically changes the game. Additionally, the integration of leading conversation management platforms into CRM providers has shifted the service - CRM paradigm. Again, all blog posts need to be taken in context of the market in which they were written. Particularly in the changing world of social media. Customer service is a function of CRM, but they do not always sit in the same platforms or disciplines - particularly as Facebook pages in scaled organizations are almost always run by Marketing and Corp Comms. Frankly, I'm embarrassed for Cygnis Media as a company at the quality of your comment and the lack of expertise and strategic thinking it shows.
1 reply
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There is a world of difference between safe, anonymous third party cookie tracking and warrantless governmental intrusion into your online life. It’s time that we, the digital marketing industry invested in telling this story. Last week the world learned of... Continue reading
Posted Jun 11, 2013 at Future Visions
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Image Credit: http://www.flickr.com/photos/jonastana/5274451294/sizes/l/in/photostream/ If your product, policy, support or communications is lacking or broken, your customers will tell you. This isn't a social crises, it's a business challenge to be addressed and overcome. If your constituents believe false rumors about... Continue reading
Posted May 23, 2013 at Future Visions
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My primary camera is my mobile phone. I create a ton of media and want a great, free solution for backup, sharing and nagivation. But I can't seem to find any one platform that can do it all for me.... Continue reading
Posted May 21, 2013 at Future Visions
The team at Eidos is really on to something here. Augmenting our reality, focusing our reality and enhancing our human experience rather than distracting from it. Art, science, health, culture, life... this is the future of computing. Eidos - Sensory... Continue reading
Posted May 6, 2013 at Future Visions
Here's the latest Evian commercial, which my kids adore and I thought was pretty original. And here's a Turkish commercial for water from a few years ago... Continue reading
Posted Apr 24, 2013 at Future Visions
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A Ford is a great car and it's fine for the general public. But there is also a large, premium/luxury market for the discerning enthusiast and people of means. Where is our luxury phone market? Firstly, there is a real... Continue reading
Posted Apr 24, 2013 at Future Visions
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By the third day after the Boston attacks, we all knew that the breaking news rumors in social media and on 24 hour networks were likely less than accurate. Yet, despite the inaccuracy of this information and with our skepticism... Continue reading
Posted Apr 22, 2013 at Future Visions
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Ambience. Serendipity. Personality. These are sensory experiences. They are human sensory experiences. These are emotional triggers and instinctual reactions. These are not attributes one would normally ascribe to a computer-driven experience. As our computers learn from and augment our connected... Continue reading
Posted Apr 17, 2013 at Future Visions
It was early 2008 and I was thrilled to be joining the budding social-professional scene in NYC. I was young, enthusiastic and out of my league. I attended conferences, read countless blogs, tweeted and did everything I could to learn... Continue reading
Posted Apr 8, 2013 at Future Visions
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Rabbi Aharon Kotler asked, why does the Haggadah say that in Egypt the Jews became a nation, but ignore the massive assimilation that took place in Egypt? Why does the Haggadah omit to mention the many Jews who did not... Continue reading
Posted Mar 25, 2013 at Future Visions
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A few hours ago, Google lifted the lid on Google Keep. This simple reminders web/mobile app is pretty, well designed and syncs cross-platform. But it's far from the solution it should be. Here are the 10 features that will make... Continue reading
Posted Mar 21, 2013 at Future Visions
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This morning I logged into Facebook and found this: I'm not sure if this is part of a broader roll out, but it makes all the sense in the world. If Facebook wants us to use Graph Search, there is... Continue reading
Posted Mar 21, 2013 at Future Visions
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Clayton Christensen and Google both know something that the screaming masses don't. They live The Capitalists Dilemma. Google builds products, but they aren't a product company. They are a conduit company. They build paths to information, and in-so-doing build paths... Continue reading
Posted Mar 18, 2013 at Future Visions
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After years of decline and neglect, Google Reader is finally joining the deadpool. As the saying goes, In a social age the news finds you. And right on cue, in steps Facebook's new News Feed. The new News Feed includes... Continue reading
Posted Mar 14, 2013 at Future Visions
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The publishing world has been crying foul over Facebook's EdgeRank changes for too long. There is something fundamental that Nick Bilton and all the rest seem to misunderstand time and again.... Facebook is not a one-to-many platform. Facebook is rarely... Continue reading
Posted Mar 4, 2013 at Future Visions
Fara, I think we agree. In the case Peter K was discussing however, I think would agree that this isn't offensive. My point is that while pointless linkbait is evil, this informational linkbait isn't harmful and therefor isn't something worth getting worked up over.
Toggle Commented Feb 27, 2013 on Should we cry over wasted ink? at Future Visions
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Yes, your brand could get hacked on Twitter. But this isn't going to change anything. And worrying or yelling at Twitter isn't going to change anything. You could just as easily get hacked on Facebook or Pinterest. Because much of... Continue reading
Posted Feb 25, 2013 at Future Visions
Peter Kafka recently pondered the state of the publishing industry - what does it say about a publisher when they create mindless search-driven content such as "What Times Does The Oscars Start?". While many would consider this mindless content evil,... Continue reading
Posted Feb 25, 2013 at Future Visions
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This morning I ran into a friend who was catching up on American Idol. But her screen looked somewhat askew. Apparently posting videos on this angle "fools" the YouTube IP controls. See the video below. The level of absurdity here... Continue reading
Posted Feb 10, 2013 at Future Visions
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Simply moving content online is not going to revive the media industry. Going mobile is also not the answer. Here's why, and here's what you are going to have to do about it. Economics 101 The world is creating content... Continue reading
Posted Feb 10, 2013 at Future Visions
Below are a few lessons that I'm continuing to learn. I hope you find them helpful. The quickest path to changing your world is to change yourself. The best way to overcome a challenge is to change the way you... Continue reading
Posted Feb 3, 2013 at Future Visions
Type in "Concentration Camp, North Korea" into Google Maps and look at what you get: brilliantly snarky political comedy. View Larger Map But it gets better. Look at the location descriptions below: Definitely would recommend this place for anybody who... Continue reading
Posted Jan 30, 2013 at Future Visions
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Here's one of the best kept secrets on Facebook - don't link to your content in your Facebook posts. Yup, that's right. Using big photos and images, when done correctly, will get you more attention, more on-screen real estate and... Continue reading
Posted Jan 28, 2013 at Future Visions