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Juan Tornoe
Austin, TX
Helping businesses and advertising agencies craft messages that will resonate with the Hispanic Community.
Recent Activity
June 21, 2017 Via PR Newswire A new study published by the Center for Immigration Studies analyzes the English literacy level of immigrants living in the U.S. and raises concerns about the magnitude and persistence of low English ability. Not only do 41 percent of immigrants score at or below the lowest level of English literacy, but the U.S.-born children of low-skill immigrants also struggle. Jason Richwine, PhD, an independent public policy analyst and author of the report, commented, "The importance of English literacy cannot be overstated. Without language proficiency, immigrant families will find it difficult to succeed in the... Continue reading
Posted 22 minutes ago at HispanicTrending
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June 22, 2017 By Andrea Rodés The Latino community of Chicago was proud to have Casa Aztlán, a community organization that served the Hispanic for decades. But they will soon have to say "bye" to this emblematic institution in Pilsen neighborhood, as a group of investors purchased the building to construct luxury apartments. The walls of Casa Aztlán used to be decorated with colorful murals, which have now been whitewashed, as reported in City Labs. (link is external) The neighborhood used to be a Latino enclave, but prices of apartments are rising, forcing low income residents to move out. Most... Continue reading
Posted 2 hours ago at HispanicTrending
June 21, 2017 By Cathy Burke The Congressional Hispanic Caucus is asking Department of Veterans Affairs Secretary David Shulkin for help in stopping the deportation of veterans. Caucus members sent a letter requesting a meeting on the issue – and also to urge the VA give earned benefits to veterans who have already been deported. The caucus members say their requests stem from a June 3 meeting with ousted vets in Tijuana, Mexico. "During this meeting, the veterans shared many of the challenges they faced when they were initially deported and separated from their families," the lawmakers wrote. "One prominent... Continue reading
Posted 4 hours ago at HispanicTrending
June 21, 2017 Via Multichannel News Univision Communications Inc. today announced some findings from its newly commissioned research study conducted by Nielsen, titled, “Los Fanáticos: The Passion and Power of the Hispanic Sports Fan.” The study confirms that while sports fans in general are valuable consumers, Hispanic sports fans are the gold standard. Among the many findings, Nielsen found that: • Hispanics consume more sports, spending 20 hours weekly across TV, video and radio (compared to 12 hours for non-Hispanics). • 83 percent of bilingual sports fanáticos prefer to view soccer in Spanish versus English. • Hispanic sports fans are... Continue reading
Posted 3 days ago at HispanicTrending
June 20, 2017 By Matt Brennan Growing up in Albuquerque, New Mexico in the late 1970s, the actor Benito Martinez—perhaps best known for his role as The Shield’s ambitious precinct captain and city councilman, David Aceveda—had no sense of the limits placed on Latino performers. Through his mother, Margarita, the co-founder of the bilingual La Compañia de Teatro de Alburquerque (”’La Compañia,’ as we called it”), and the company’s Royal Academy-trained director, José Rodríguez, Martinez saw Latinos in plays by Molière, Shakespeare, Ibsen and Federico García Lorca. Even on TV, more prone to stereotype, he remembers actors brought up on... Continue reading
Posted 3 days ago at HispanicTrending
June 19, 2017 Via Associated Press An Uber driver was cited $250 in Miami for not speaking English, local officials said Monday. After dropping off passengers at Miami International Airport, Carmen Hechavarria received a ticket for apparently breaking a county ordinance that says drivers of ride-hailing apps must “be able to communicate in the English language.” Hechavarria, 54, appeared not to understand when an officer greeted her “good morning” on Sunday, according to an incident report from the Miami-Dade county aviation department. She speaks Spanish. Javi Correoso, an Uber spokesman, said the law doesn’t specify drivers should speak the language... Continue reading
Posted 3 days ago at HispanicTrending
June 19, 2017 By Dianna Wray When Arizona's ban on Mexican American studies was first enacted in 2011, Tony Diaz, the founder of El Librotraficante, a Houston nonprofit, heard stories of public school officials combing classrooms and yanking books by Latino authors from the shelves. They made him furious. Since then, Diaz has worked to oppose any and all efforts to keep Mexican American studies out of public schools and has used every opportunity he can to get those same sorts of books – by Sandra Cisneros and Sherman Alexie, James Baldwin and Junot Diaz, any author, Latino or not,... Continue reading
Posted 3 days ago at HispanicTrending
June 19, 2017 By Michael Hill Nicolle Williams is a naturalized U.S. citizen, a native of Colombia. She’s a freshman, seeking a degree from Rutgers Business School and for America to have a better understanding of Latinos. “As an immigrant and seeing my family immigrate here, its been nothing but hard. A lot of people don’t see that. A lot of people think we have it easy coming here and that’s not the case at all. They come here and they start from the bottom,” Williams said. Williams is attending this meeting of the National Council of La Raza at... Continue reading
Posted 3 days ago at HispanicTrending
June 19, 2017 By Stacy Jones and Grace Donnelly After slipping for two years, the share of board of director appointees from underrepresented groups at Fortune 500 companies has surpassed its old record. Twenty-two percent of new board director appointees last year were African-American, Hispanic or Latino or Asian American, according to a new study from executive search firm Heidrick & Struggles' new Board Monitor report, up from 21.4% in 2013. While the share of African-American appointees was virtually unchanged from 2015 at 9.3%, Hispanic or Latino and Asian American appointees saw significant gains. Each group grew to 6.4%, up... Continue reading
Posted 4 days ago at HispanicTrending
June 20, 2017 Via EFE After winning a prestigious robotics contest, Dreamer Lorenzo Santillan had the chance to become a scientist, but his immigration status kept him from getting a university scholarship and he had to find an alternative, which turned out to be a traveling food truck that he calls "Neither Here Nor There." Santillan was on a team of undocumented students at Carl Hayden Community High School in Phoenix, Arizona, which in 2004 won an underwater robotics contest by defeating competitors from outstanding universities around the country including the famed Massachusetts Institute of Technology (MIT). That triumph, which... Continue reading
Posted 4 days ago at HispanicTrending
June 19, 2017 By Jeff Wells Across the country, Hispanic grocers are finding success in markets where traditional retailers have failed. In super-competitive Southern California, names such as Northgate Gonzalez and Cardenas Market are taking over leases and succeeding in many low- and middle-income communities. In Texas, Albertsons-owned Amigos stores continue to grow, while a bilingual Whole Foods in El Paso represents a hybrid approach to a fast-growing consumer group. These grocers are capitalizing on a growing Hispanic population, which currently comes in at around 60 million. Their population is expected to double during the next forty years, according to... Continue reading
Posted 4 days ago at HispanicTrending
June 19, 2017 By Yuri Cunza Immigration is one of the most urgent problems our country faces today. With a little political will and leadership, it can be solvable. There are an estimated 11 million undocumented people in the United States, according to the Pew Research Center. These people are living and working in the shadows in fear of deportation or prosecution, instead of contributing to and helping to grow our economy. Meanwhile, nationally and in our state, businesses across industries like agriculture, construction and technology are suffering critical shortages of workers needed to fill open job positions. We find... Continue reading
Posted 4 days ago at HispanicTrending
June 19, 2017 By Richard Winton It is a wrenching question with vast social and political significance: What role does race play when police stop and search motorists? Stanford researchers said Monday they have found evidence that black and Latino drivers face a double standard and that police require far less suspicion to search them than their white counterparts. The finding is based on analysis of more than 60 million state police stops in 20 states between 2011 and 2015. The database, the largest collection of traffic-stop data ever collected, was made public Monday by the Stanford Open Policing Project.... Continue reading
Posted 4 days ago at HispanicTrending
June 19, 2017 By Diana T. Some were fine about it, but most viewers did not like the idea of having to turn the subtitles on for the latest episode of "#Fear the #Walking Dead" which aired on Sunday. Apparently, the brains behind the post-apocalyptic horror series have decided to air a Spanish-language episode to mark its 100th broadcast since the show premiered on August 23, 2015. What's the reason behind airing a non-English episode? "Fear the Walking Dead" creator Dave Erickson candidly said it was reasonable to produce a Spanish-language broadcast considering that last Sunday's episode was all about... Continue reading
Posted 5 days ago at HispanicTrending
June 19, 2017 By Stella M. Rouse Who is standing up for Latinos? The Urban League's recent annual report noted that while African Americans and Latinos have made strides on economic and educational indicators, they still lag significantly behind whites. The CEO of the Urban League, Marc Morial, cautioned that, “...any progress made toward racial equality is increasingly under threat.” This caution is particularly timely for Latinos, who are watching the implementation of Trump administration policies that go against their general interests, according to our recent poll, and who lack a meaningful way to respond. Particularly noticeable is the absence... Continue reading
Posted 5 days ago at HispanicTrending
June 18, 2017 By Jon Mark There is no doubt that Governor Greg Abbott's Senate Bill 4 (#SB4) will by design, have a major impact on Hispanic communities throughout the state of Texas. Blasting News looked at various issues around the bill which includes the impact it will have on businesses. In the article, Dallas City Council member Lee Kleinman referred to some of the businesses that could boycott the law but there's also the matter of what the bill would do to #law enforcement. Kleinman also said that communities would make it harder for #Police Departments to go after... Continue reading
Posted 5 days ago at HispanicTrending
June 16, 2017 By Leah DePiero Hispanic members of Congress on Thursday re-introduced a bicameral and bipartisan bill to create a national Smithsonian Museum of the American Latino. "The legislation seeks to adopt the same funding model used to build and operate the National Museum of African American History and Culture, and authorizes the Board of Regents to allocate future resources to the Smithsonian Institution for design, planning, and construction and operation of the Museum," according to a release from Sen. Bob Menendez, D-N.J., the lead Senate sponsor of the bill. Reps. Ileana Ros-Lehtinen, R-Fla., and Jose Serrano, D-N.Y., introduced... Continue reading
Posted 5 days ago at HispanicTrending
June 16, 2017 By Jessica Moon Most people can talk generally about their thoughts on the American Dream, but Luis Ricardo Fraga, co-director of the Institute for Latino Studies and professor at the University of Notre Dame, took it apart and explained it from a Latino perspective in a presentation Friday. Mr. Fraga's speech, "Latinos in the New Millennium," was part of the Greater Quad Cities Hispanic Chamber of Commerce's Multicultural Speaker Series. He focused on the American Dream and changing demographics in the United States. He also brought up the question of what kind of legacy members of this... Continue reading
Posted 5 days ago at HispanicTrending
June 16, 2017 Via PR Newswire Two former employees have filed a lawsuit against two nationwide debt collection companies, accusing these companies of discriminating against Spanish-speaking employees by forcing them to comply with an English-only policy and fostering a hostile work environment in which Latinas were routinely mocked and subjected to racist comments. The workers, who are Latina, allege that they were ridiculed and admonished for speaking Spanish with Spanish-speaking American Express cardholders whose accounts they were trying to collect on. They also allege they were admonished for speaking Spanish among themselves. Their complaint states that they were disciplined and... Continue reading
Posted 6 days ago at HispanicTrending
June 16, 2017 By Lisa Speckhard People naturally open up to their hairdressers, said Andrea Nino De Guzman Ramirez, a recent graduate of the University of Wisconsin-Madison. “Sometimes (they) might be your psychiatrist for those brief 30 minutes,” she said. Ramirez and fellow classmate Eva Shelton created an initiative that takes advantage of that fact with a public health twist. What if your hairdresser asked you about more than your dating life or your kids? “Let’s say you were getting your nails done or hair done and the person doing that asked you, ‘Do you happen to know how often... Continue reading
Posted 6 days ago at HispanicTrending
June 16, 2017 Source: Wisconsin State Farmer The federal Supplemental Nutrition Assistance Program (SNAP) - formerly known as “food stamps” - that helps low-income individuals and families purchase food is less likely to be used by farm workers eligible for the benefit who are immigrants, Hispanic, male, childless or residing in California, new research from UC Davis health economists shows. Published in the Journal of Immigrant and Minority Health, the study undercuts the common assumption that immigrant crop workers, especially Hispanic crop workers, utilize SNAP more than others. It also highlights the need to address nonparticipation among those who are... Continue reading
Posted 6 days ago at HispanicTrending
June 16, 2017 By Mario Carrasco Video didn’t kill the radio star. In fact, radio has recently seen record numbers across some coveted demographics, reaching 92% of Millennials each week. Nor did television kill the theater star, as the success of Hamilton attests. Even so, it seems that the birth of any new technology or media will stir predictions about the impending demise of its predecessor. Take for example the anticipated death of television at the hands of its arch nemesis, Netflix. Obviously, television’s still with us—and is stronger than ever following a content renaissance of sorts. Netflix itself set... Continue reading
Posted 6 days ago at HispanicTrending
June 16, 2017 By Octavio Blanco After being hit hard during the recession, Latinos say they worry that the same reckless behaviors that precipitated the economic crisis could make a comeback. Latinos were one of the primary victims of the predatory lending practices that led to the housing crisis. That included being offered low-interest teaser rates on mortgages that later ballooned to a point they could no longer afford. Many borrowers were forced to default. As a result, Latinos lost their homes more than any other racial or ethnic group between 2007 and 2010, according to the U.S. Bureau of... Continue reading
Posted 6 days ago at HispanicTrending
June 15, 2017 Source: News Medical "Acculturation" occurs when members of one cultural group adopt the beliefs and behaviors of another group. Research on alcohol use among Latino populations often focuses on acculturative processes and associated stressors that influence drinking. This review investigated how effective a measure of acculturation is at predicting several drinking behaviors among Latinos. This meta-analysis (review of common outcomes) of 29 published studies and two unpublished studies included 29,589 Latino participants. The authors evaluated the utility of current measures of acculturation in predicting the frequency, volume, and quantity of drinking among Latinos. A second, sub-analysis looked... Continue reading
Posted 7 days ago at HispanicTrending
June 15, 2017 By Antonio Saldana In the late afternoon of May 17, I was on my way to the Neville Public Museum and listening to Bette Midler, one of my preferred singers. I was enjoying her version of the song, "Baby Mine." I am always slightly surprised when I come across individuals who do not recognize that this charming song is originally from the Walt Disney movie "Dumbo" and not "Beaches." In a nutshell, "Dumbo" is about an unseasoned circus elephant born with hilariously large ears and given the unkind nickname Dumbo. After his gargantuan ears cause a mishap,... Continue reading
Posted 7 days ago at HispanicTrending