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Juan Tornoe
Austin, TX
Helping businesses and advertising agencies craft messages that will resonate with the Hispanic Community.
Recent Activity
June 22, 2016 By Lee Davidson Utah Latinos just passed a key milestone: More than 400,000 now live in the state. In race and age data released Thursday, the U.S. Census estimates that 411,143 Hispanics resided in Utah in 2015, about 13.7 percent of the state's population of 3 million — about one in every seven residents. That is equivalent to the combined total populations of Davis, Tooele and Morgan counties. Since the 2010 census, Utah's Latino population grew by 52,803 people, up 14.7 percent. The share of Utah's population that is Hispanic increased from 12.9 percent to 13.7 percent... Continue reading
Posted yesterday at HispanicTrending
June 23, 2016 By Darryl Holliday There is an actual “Chicago” typeface—that sans-serif abomination designed for Apple computers in 1984. Remember your first-gen iPod? That 50 Cent song you listened to on repeat was rendered in Chicago. But the real Chicago typeface, in my view, is the range of written language on public view that speaks to the character and composition of particular neighborhoods and communities. Indeed, the city’s diversity is legible—from the chipped and peeling hand-drawn signage in Woodlawn and Gothic-inspired graffiti in Humboldt Park to the Korean alphabet in North Park and the Arabic script lining shops along... Continue reading
Posted yesterday at HispanicTrending
June 23, 2016 By Jose Villa Move over Millennials, here comes Gen Z. Who are they? Definitions vary but most demographers define Gen Z — also referred to as Centennials, iGen, or Plurals — as consumers born between 1995 and 2010. Gen Z is starting to get as much attention as Millennials, and rightfully so. Besides their sheer size — there are 83 million Americans under 20 who represent 25.9% of the U.S. population — they are the first generation born after the Internet age. They are also the last generation to be majority non-Hispanic white (52.9%). As I noted... Continue reading
Posted yesterday at HispanicTrending
June 23, 2016 By George Prentice The Idaho Department of Labor reported Thursday that the Gem State's Hispanic population has increased by more than 15 percent since the 2010 census, growing 2.9 percent between mid-2014 and mid-2016. Hispanics now account for approximately 12 percent of the state's population. Canyon County saw the largest increase in Hispanics residents between mid-2014 and mid-2015, increasing by 1,501 persons or 3 percent. Ada County's Hispanic population grew by 1,481 people or 4.5 percent. Idaho's Asian population showed the largest percentage increase at 4.8 percent, but numerically accounted for 1,211 people. Meanwhile, people who selected... Continue reading
Posted yesterday at HispanicTrending
June 23, 2016 By Daniel Rivero I’m standing at a bar in Coral Gables, a Miami neighborhood where streets bear the names of Spanish towns. Here, on Aragon Avenue, at a new American restaurant across the street from a German bar, one of the odder political events of this presidential campaign cycle is playing out in front of me. About two dozen Latinos are gathered for a “Coming Out Trump” meeting, where they are eating flatbread pizzas, drinking Moscow Mules and pledging to support the presumptive Republican nominee. The event was organized by Latinas for Trump, which describes itself as... Continue reading
Posted yesterday at HispanicTrending
June 23, 2016 Source: NPR Steve Inskeep talks to Rhode Island Secretary of State Nellie Gorbea and political scientist Marion Orr of Brown University about Latino voters in the Northeast and their 2016 election concerns. Continue reading
Posted yesterday at HispanicTrending
June 23, 2016 By Alexa Ura and Lindsay Carbonyl If demographics are destiny, the youngest Texans appear destined to make the state dramatically more diverse. While white Texans still make up the largest racial group, the state's demographic future is in the hands of younger Texans, according to new age, race and ethnicity figures released Thursday by the U.S. Census Bureau. The estimates, which track population change from July 2014 to July 2015, show that older generations of Texas are more white while younger Texans are much more likely to be part of a racial or ethnic minority group. Almost... Continue reading
Posted yesterday at HispanicTrending
June 23, 2016 By Hannah Covington Amid concerns over an aging population, it’s easy to ignore Minnesota’s under-20 population. But the state’s young people are poised to change the face of Minnesota tremendously. About 29 percent of people under age 20 are minorities, nearly double the rate for the state’s older residents, according to the most recent U.S. Census Bureau estimates released today. This wave of diversity among young people is also going to make Latinos the largest minority group in the state, a spot currently held by the black population. Among those under the age of 20, Latinos currently... Continue reading
Posted yesterday at HispanicTrending
June 23, 2016 Via Business Wire Tremor Video, Inc. (NYSE:TRMR), a provider of software for video ad effectiveness, and Cygnal, a national research and advertising firm, today announced the findings of a national voter research study that found key millennial and Hispanic voting audiences will be strongly influenced by online video this election season. “The findings were clear, both millennials and Hispanics are much more receptive to digital video advertising than the general population,” said Ariane Gut, Head of Insights and Analytics at Tremor Video. “But they’re also less avid followers of political news. For this reason, it’s essential for... Continue reading
Posted yesterday at HispanicTrending
June 23, 2016 Source: Fox News Latino While the Latino population in the United States continues to grow, Asians remain the fastest-growing racial group in the country, according to new information from the Census Bureau. The Hispanic population grew by 2.2 percent to 56.6 million, and New Mexico had the largest percentage of Hispanics in the country at 48 percent. The Asian population, however, grew at 3.4 percent between July 2014 and 2015, with migration responsible for the majority of the growth, government officials said Thursday. There are now 21 million Asians in the United States, with Hawaii as the... Continue reading
Posted yesterday at HispanicTrending
June 22, 2016 By Cristina Lopez In their June 13 coverage of the Orlando, FL, massacre, Spanish-language networks Univision and Telemundo uniquely provided a crucial platform for intersectional voices that included Spanish-speaking, gay Latinos. The distinctly diverse coverage outshined other national cable news networks which underrepresented the affected communities in their coverage. A Media Matters study of the diversity of guest appearances on CNN, Fox News, and MSNBC the day after the June 12 attack on LGBT nightclub Pulse found that “none of the three networks hosted a significant number of Latino” guests. In a tragedy that overwhelmingly impacted the... Continue reading
Posted 2 days ago at HispanicTrending
June 22, 2016 By Victoria Recer The program Project Mentoring to Achieve Latino Educational Success (MALES) launched this summer in an effort to combat the disappearance of Latino and African-American males in higher education. The program is an initiative of UT’s Division of Diversity and Community Engagement and aims to create a relevant mentoring program for young males of color in Austin Independent School District schools. On June 15, the three-day program began a one-day tour of the UT campus and two days of workshops. During the program, students learned leadership and communication skills necessary to succeed in college and... Continue reading
Posted 2 days ago at HispanicTrending
June 22, 2016 By Melissa De Los Santos The National Association of Latino Elected and Appointed Officials (NALEO) will hold its annual conference on June 23 in Washington D.C. NALEO is a non-profit organization whose purpose is to facilitate the full participation of Latinos in the American political process. The conference has now added Democratic Party presidential candidate Bernie Sanders to their roster of guest speakers. Although Sanders’ campaign is reaching its end, the candidate shows no signs of slowing down. The NALEO is prepared to #FeelTheBern with a 20 minute speech from “the Vermont bone crusher” at 8:30 a.m.... Continue reading
Posted 2 days ago at HispanicTrending
June 22, 2016 By Peter Montgomery One legacy of the 2016 presidential campaign may well be a divide between religious and political conservatives who took a principled stance against the racist campaign of the apparently amoral Donald Trump, and those who jumped on board the Trump train in spite of his long record of lies, abusive and divisive rhetoric, and his shameless, transparently cynical use of religion to promote his candidacy. Those divides may be clarifying in the wake of Trump’s meeting with hundreds of religious conservative leaders on Tuesday in what organizers had laughably described as a nonpolitical conversation.... Continue reading
Posted 2 days ago at HispanicTrending
June 22, 2016 Source: New England 1 The Telemundo Station Group today announced an expansion of its local news programming, unveiling plans to launch a new 30-minute newscast that will air weekdays at 5:00 PM ET / 4:00 PM CT beginning Monday, September 26 at 14 of its local owned stations. The expansion comes less than two years after the Telemundo Station Group ushered in a new era in Spanish-language local television by adding a half-hour newscast at 5:30 PM ET / 4:30 PM CT across 14 markets. The new news expansion at 5:00 PM ET / 4:00 PM CT... Continue reading
Posted 2 days ago at HispanicTrending
June 22, 2016 By Rachel Estabrook Political forces on the right and left are courting Latino voters in Colorado for this election and for the long-term. CPR's Megan Verlee and Rachel Estabrook talked with Colorado Matters host Ryan Warner about what strategies political parties, candidates and interest groups are using and why they will increasingly appeal to subsets of Latino voters like women, college students and entrepreneurs. Why are Latino voters important in Colorado? Both conservatives and liberals feel like they can appeal to this constituency. Even though these folks have voted Democratic in the past -- 75 percent of... Continue reading
Posted 2 days ago at HispanicTrending
June 22, 2016 By Rachel Estabrook On an otherwise quiet neighborhood street in Aurora, about a dozen volunteers huddled in small groups one Friday night in May. They held tablets showing a map with dots that pinpointed Latino households nearby. The volunteers were all Latino themselves, mostly millennials, and they wore matching grey t-shirts with the message, "Freedom drives progress." Many also wore yellow plastic sunglasses with the word "Libre" printed on the side. The Libre Institute deploys these bands of volunteers to knock on doors almost every night in the Denver area, according to the group's Colorado field director,... Continue reading
Posted 2 days ago at HispanicTrending
June 22, 2016 By David Conde The massacre at the Pulse LGBT nightclub in the early morning of Sunday, June 12th was a killing heard around the world and, in a political atmosphere charged by presidential campaigns, has become part of a contest about why Muslim immigrants should or should not be allowed in America. It seems that in other circumstances the same question has been raised about Latino immigrants. The reason the public has included the question of Muslims in the Pulse shooting is that the terrorist who did the killing came from a Muslim immigrant family. The reason... Continue reading
Posted 2 days ago at HispanicTrending
June 22, 2016 By Charlie Ditch If you haven’t yet done so, you need to read Ryan Deto’s excellent cover story this week about the government’s attempt to convict and deport Pittsburgh resident Martin Esquivel-Hernandez. Did you read it? Are you outraged? You should be, and so should every other Pittsburgher. The U.S. government is trying to deport one of our own, and no one should take it lying down. His family, friends and the city’s Latino community are starting a campaign to get him released, and every one of us — from average citizens to elected officials — needs... Continue reading
Posted 2 days ago at HispanicTrending
June 22, 2016 By Esther J. Cepeda NAME: Jenice Contreras AGE: 38 HERITAGE: Born in Puerto Rico HOMETOWN: Cleveland, Ohio OCCUPATION/TITLE: Executive Director of the Northeast Ohio Hispanic Business Center in Cleveland, Ohio In addition to directing a business and neighborhood development organization, Jenice Contreras recently became one of 36 leaders representing 29 U.S. and Canadian cities as one of The Business Alliance for Local Living Economy's (BALLE) group of Local Economy Fellows. Contreras will focus her fellowship on bringing equity, opportunity, capital, and support to small local businesses and the diverse populations to the Northeast Ohio Latino community, and... Continue reading
Posted 2 days ago at HispanicTrending
June 22, 2016 By Matt Moffatt Long before People magazine or TMZ were chronicling the antics of A-listers, the glossy Spanish magazine ¡Hola! was practicing its own colorful style of celebrity journalism. During seven decades, ¡Hola! perfected a simple formula: big pictorials of celebrity weddings and baby christenings, along with relentlessly upbeat personality profiles. Publishing 30 editions, from the U.K to the Philippines, ¡Hola! snared scoops on stars such as Angelina Jolie and Tom Cruise, but also gained fame for what it refused run on its oversize pages. When paparazzi offered ¡Hola! topless photos of Princess Diana in 1994, it... Continue reading
Posted 3 days ago at HispanicTrending
June 21, 2016 By Arlene Satchell More shopping options are landing at Fort Lauderdale-Hollywood International Airport for travelers arriving and departing through Terminal 4. Among the new retail outlets that have opened recently is a Univision-branded specialty store located just past the security clearance section in the terminal's new Concourse G. It offers snacks and beverages inspired by Latin American culture, as well as basic travel essentials. Large screens around the store show the Spanish-language network's programming, including its "Noticiero Univision" news program. "Univision is one of the top five networks in the country, and the most-watched, Spanish-language broadcast television... Continue reading
Posted 3 days ago at HispanicTrending
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June 21, 2016 By Eric Ortiz “El Peso Hero” is not your typical comic book. Created in 2011 by Hector Rodriguez—an elementary school teacher in Dallas and the founder of Rio Bravo Comics—the series focuses on life on both sides of the United States-Mexico border. The eponymous main character defends immigrants against drug cartels, human traffickers and corrupt officials. He stands up for the rights of the disenfranchised and fights all forms of injustice. Humble and poor, El Peso Hero lives in a fictional town in Mexico called Los Brazos. According to The Dallas Morning News, his name refers to... Continue reading
Posted 3 days ago at HispanicTrending
June 21, 2016 By Catherine Cory If you walk through the classroom area of Murray-Herrick Campus Center on a Tuesday evening, you are likely to see two rooms full of Spanish-speaking students listening intently to their instructors and talking animatedly about theology. The students are between their mid-20s and late-50s. Most have families of their own. They come to campus from all over the Twin Cities and the surrounding rural areas. If you listen and observe carefully, you will discover that they or their parents came originally from a variety of countries in Central and South America, most notably Mexico... Continue reading
Posted 3 days ago at HispanicTrending
June 21, 2016 By Glenn Griffith A professional couple with roots in Venezuela has opened a restaurant in Halfmoon brining a taste of South America to the community’s expanding palate. Oh Corn! arepas and More, a restaurant at 1505 Route 9, opened its doors quietly in late April to test the culinary market. With the June 1 official ribbon cutting from Chamber President Pete Bardunias, the restaurant declared itself ready to satisfy anyone with a craving for arepas, cachapas, yuca frita, maduros, crepe nutella, flan and much more. Arepas is a flat, round unleavened patty of corn meal that can... Continue reading
Posted 3 days ago at HispanicTrending