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Katie Konrath
Minneapolis, MN
I help companies come up with fresh ideas fast at Ideas To Go.
Recent Activity
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It was a moment made for instant Internet fame. At the RNC, actor Clint Eastwood delivered what was supposed to be a rousing take-down of the sitting president of the United States of America. The moment was spoiled, however, by... Continue reading
Posted Sep 11, 2012 at Get Fresh Minds
Not long ago, I heard a really interesting talk at the World Innovation Forum that completely changed my view on gamers. One of my favorite parts about the World Innovation Forum - besides all the creativity – is that they... Continue reading
Posted Sep 4, 2012 at Get Fresh Minds
When you’re figuring out how to brand yourself for your dream career, you spend oodles of time discovering what you need to demonstrate in your brand to achieve your goals. But, what if I were to tell you that –... Continue reading
Posted Sep 4, 2012 at Get Fresh Minds
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July 28th, 2012. London. A man on the verge of glory climbed on the starting blocks of his first final of the 2012 Summer Games. Earlier that day, he had unexpectedly squeaked his way into the final by only 0.07... Continue reading
Posted Sep 4, 2012 at Get Fresh Minds
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When's the last time you got a reminder that not everyone thinks the same way you do? I did not long ago - and I'm still laughing about it! A couple months ago, I was in San Francisco for a... Continue reading
Posted Aug 23, 2012 at Get Fresh Minds
Katie Konrath has shared their blog Get Fresh Minds
Aug 20, 2012
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Why would a business shun a new technology that requires less upkeep, works faster and more consistantly? A lesson on why new products can fail inspired by the Boudin Bakery. Continue reading
Posted May 14, 2012 at Get Fresh Minds
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"There are no bad ideas" is always the first thing everyone will tell you when you're learning how to be creative. No matter how outlandish, or dangerous, or downright impractical - every idea has value in an idea-generation session. That's... Continue reading
Posted Apr 6, 2012 at Get Fresh Minds
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I just got back from a really interesting PDMA event (Improv for Innovation) on how to use improvisational skills to enhance brainstorming sessions. Improvisation has a very strong connection to creative thinking because both require people to think in an... Continue reading
Posted Feb 3, 2012 at Get Fresh Minds
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Photo courtesy of the SF Sea Lions and the MN Loons. Taken by Adam Lau. This past weekend, I spent 3 days playing in an underwater hockey tournament as a member of one of the Minnesota Loons teams. “What in... Continue reading
Posted Feb 1, 2012 at Get Fresh Minds
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Today, my interview of Clayton Christensen, one of the leading authors on innovation, goes live as the cover story of the November Personal Branding Magazine (click for sample). In the interview, I questioned Clayton about the qualities of an innovator,... Continue reading
Posted Oct 23, 2011 at Get Fresh Minds
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The whole premise of TRIZ is that by breaking a specific problem down into its underlying generic problem, you will be able to uncover solutions that would never have otherwise occurred to you. By focusing on a specific problem - how to hold heels on your feet while dancing - you naturally limit the possibilities available. But when you expand the parameters to securing footware, that opens up many new areas for ideation. Continue reading
Posted Oct 19, 2011 at Get Fresh Minds
@Perry What's even more interesting than the fact that there are results of students performing better - is the fact that people completely disregard those results. The author I wrote about above talks a lot about this in his book. I highly recommend his TED talk: http://www.ted.com/talks/dan_ariely_asks_are_we_in_control_of_our_own_decisions.html
Toggle Commented Oct 14, 2011 on Where Innovation Is Not Welcome at Get Fresh Minds
1 reply
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If you stop learning, you stop expanding your creative potential. All the possibilities you will ever come up with are already inside you. You might still putter along for a long time, spitting out ideas based on sheer talent, but eventually that well will run dry. If you want to keep having great ideas throughout your life, you MUST keep pushing yourself to learn new things! Continue reading
Posted Oct 14, 2011 at Get Fresh Minds
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So what's going on here? Why insist that it's better to continue doing something that isn't working without even giving a new idea a fair chance? If educating our children is so important, why don't we want to push for a more effective system? Perhaps it's because educating our children is... well... so important! Continue reading
Posted Oct 12, 2011 at Get Fresh Minds
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In today's world, the knowledge-dispensing aspect of what teachers do has become a commodity. Read how a Minnesotan school district is experimenting with a novel way of educating students that emphasizes the real value teachers bring to education. Continue reading
Posted Sep 28, 2011 at Get Fresh Minds
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Isn't that exactly what creative thinking and innovation is all about? See a problem - find a way to fix it. And Solutions Catelog is an entire mini booklet FULL of problems that people have solved! It's so fun to read through this catelog, see a new product and have a lightbulb go off in my head that says "I get it! I have that problem too and it drives me insane!" Continue reading
Posted Sep 19, 2011 at Get Fresh Minds
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"Hey Fish! You look friendly... I wonder what you could be!" This past weekend, while trying out snorkeling equipment for my exciting new hobby of underwater hockey (more on that later), I ran across a product that was a fantastic... Continue reading
Posted Aug 29, 2011 at Get Fresh Minds
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There's a news article that's been making the rounds about a German Nursing home that has found a unique way to keep their most forgetful residents from trying to leave*. I want to share it here because too often it... Continue reading
Posted Jan 18, 2011 at Get Fresh Minds
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A friend sent me to an interesting mini documentary about the world's largest shopping mall - South China Mall in Dongguan, China. It's a fascinating video, because it turns out that the largest mall in the world is not. The... Continue reading
Posted Jan 12, 2011 at Get Fresh Minds
@Kay No one is asking Zenyatta's owners to burn her out. We simply want them to run her in a similar campaign to the male horses she will face at the end of the year in the Classic. If she's their equal (which she certainly appears to be) she should be able to handle it. There's no reason she should race in the same female-only races she's competed in, and won for 3 years - unless her owners don't want to challenge her. In my opinion, Zenyatta is great. And she should be allowed to continue proving it by racing and winning against the best horses in the US. As for why Zenyatta's owners raced her in open competition last year for the Breeder's Cup instead of the Ladies Classic - they finally understood that Zenyatta couldn't win Horse of the Year if she didn't race against the best. She's a great horse. Run her like one. And that means taking risks and going after challenging victories.
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Last weekend, Zenyatta, one of the greatest racehorses in America, proved that she is one of the all-time greats. Rocketing from last-to-first in a desperate finish where she won by a tiny margin, Zenyatta became the first racehorse in American... Continue reading
Posted Jun 15, 2010 at Get Fresh Minds
Katie Konrath is now following The Typepad Team
Mar 15, 2010
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Time Magazine recently unveiled its Top 50 Inventions of 2009. While many of those inventions are really useful, or very cool, or are destined to save the world, my favorite is one that many of you might overlook. That is... Continue reading
Posted Mar 11, 2010 at Get Fresh Minds
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Photo: diegofuego via Flickr In invention, there will always be failures. Substances won’t mix as planned, or a resulting substance will come out with very different properties than expected. For people who are trying to invent a substance that achieves... Continue reading
Posted Mar 8, 2010 at Get Fresh Minds