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Michael Thompson
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An electronic card has nowhere near the staying power of a tangible, handwritten card. Paper cards are several steps closer to a real human interaction and create a greater personal connection with the recipient than ecards that she can delete and forget about with one click of a computer key.
20-30
Commented Oct 29, 2011 on How Do You Like Your Holiday Cards? at Business Writing
How Do You Like Your Holiday Cards?
Cathy wrote to me today, concerned about a possible change in how her team sends holiday greeting cards. In the past they have purchased holiday cards, addressed them to a mailing list of customers and other important people, had everyone on the team sign them, and then mailed them through the U...
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Oct 28, 2011
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