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Stacy DeBroff
Mom Central Consulting builds strong, passionate, enduring relationships connecting influential Moms and brands that inspire action and create powerful results. We know Moms, and we know social media. Mom Central Consulting has partnered with hundreds of the world's leading brands and their agencies to build powerful brand relationships with Moms, using social media and off-line influence. We specialize in launching passionate advocates to tell your brands' story: to increase brand awareness, ignite brand enthusiasts, raise positive brand sentiment, answer brand detractors, generate trial and drive to retail.
Recent Activity
Can You Be Both a Boston and New York Sports Fan?
New York born and bred, I grew up a die-hard NY Rangers, Giants, Yankees and Knicks fan. But as I have walked along the road I call life, I find my loyalties for New York threatened. We all know about the sports rivalries between most New York and Boston based... Continue reading
Posted 7 hours ago at Mom Central Consulting - Mom Marketing Blog
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Keeping Kids Safe in an Online World
Posted 3 days ago at Mom Central Consulting - Mom Marketing Blog
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Emerging Grocery Trends: Small, Organic Brands Get Moms’ Attention
Posted May 1, 2013 at Mom Central Consulting - Mom Marketing Blog
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What Social Media Marketers Should Know About New FTC Disclosures
Much like most agencies and brands that work with influencers, we're rolling out our own proactive protocols to ensure our influencers remain compliant under the FTC's recent guidelines surrounding disclosure. Though we continue to monitor further interpretation of the guidelines, we feel compelled to make some immediate changes to our current disclosure policy for recent campaigns.
What changes should be built into smart campaigns? Continue reading
Posted Apr 29, 2013 at Mom Central Consulting - Mom Marketing Blog
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3 Emerging Trends to Know When Marketing to Women
Posted Apr 25, 2013 at Mom Central Consulting - Mom Marketing Blog
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How Online Consumer Conversations Impact Retail Conversions
Posted Apr 16, 2013 at Mom Central Consulting - Mom Marketing Blog
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Reaching Consumers Through Visual Micro-Sharing
Posted Apr 15, 2013 at Mom Central Consulting - Mom Marketing Blog
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This Week in Social Media Marketing
Posted Apr 12, 2013 at Mom Central Consulting - Mom Marketing Blog
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Does An Empty Nest Mean Empty Pockets? (VIDEO)
Posted Apr 2, 2013 at Mom Central Consulting - Mom Marketing Blog
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The Myth of the Interactive Conference
Posted Mar 19, 2013 at Mom Central Consulting - Mom Marketing Blog
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Infographic: The Power of Visual Content - Pinterest Versus Instagram
Posted Mar 5, 2013 at Mom Central Consulting - Mom Marketing Blog
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This Week in Social Media
For social networking companies, innovation drives the growth of their consumer base. Facebook needed to buy a hip, popular platform like Instagram to remain relevant to its users. If a company cannot innovate internally nor acquire that missing piece from an external company purchase, they'll be left in the dust as users flock to the next new attraction. Continue reading
Posted Mar 1, 2013 at Mom Central Consulting - Mom Marketing Blog
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Pinstagram: Which One Should You Use?
Posted Feb 27, 2013 at Mom Central Consulting - Mom Marketing Blog
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Hacked! Crisis PR 101 or Social Media Win?
Posted Feb 26, 2013 at Mom Central Consulting - Mom Marketing Blog
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When Advertisers Update Classic TV Ads to Boost Sales
Posted Feb 25, 2013 at Mom Central Consulting - Mom Marketing Blog
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This Week in Social Media
For $7 you can now pay to promote your friend's posts on Facebook. You could promote your own posts but now you can pay to promote something and not seem like an egomaniac.
Continue reading
Posted Feb 22, 2013 at Mom Central Consulting - Mom Marketing Blog
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How to Convince a Brand to Change Its Marketing Strategy
We’ve seen Moms come alive on social media – leading the way on blogs, Facebook, Twitter, and Pinterest – and this rapid embrace of technology and social media platforms enables Moms to find their voice, resulting in a dramatic change in the consumer marketing power balance. Continue reading
Posted Feb 21, 2013 at Mom Central Consulting - Mom Marketing Blog
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The Great Instagram Debate
Posted Feb 19, 2013 at Mom Central Consulting - Mom Marketing Blog
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This Week in Social Media
This week in social media we learned: ____________________________________________________ Business-focused network will favor data scraped from the Web
from The New York Times A new business-focused platform might combine all personal, online social information into one site, making it easier for people to find one another. But we wonder, would we... Continue reading
Posted Feb 15, 2013 at Mom Central Consulting - Mom Marketing Blog
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Amazon.com Funny Reviews Strike Again! This Time, A Banana Slicer!
Posted Feb 13, 2013 at Mom Central Consulting - Mom Marketing Blog
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What's Hot: Top Tech Gadgets & Lying, Cheating and Lance
Posted Feb 11, 2013 at Mom Central Consulting - Mom Marketing Blog
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How to Use Pinterest to Expand Your Reach
Posted Feb 7, 2013 at Mom Central Consulting - Mom Marketing Blog
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Infographic: Monitoring the Mom Market
Posted Feb 6, 2013 at Mom Central Consulting - Mom Marketing Blog
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Step Aside, Mad Men - Welcome to the New Era of Mad Women
Posted Nov 12, 2012 at Mom Central Consulting - Mom Marketing Blog
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The “Having it All” Debate Rages On
From “Having it All,” to the “Mommy Wars,” to commentator Hilary Rosen vs. Ann Romney, the debate over working mothers shows no signs of abating. In the July/August issue of The Atlantic, former Washington, D.C. insider and current Princeton professor Anne-Marie Slaughter penned an essay titled “Why Women Still Can’t... Continue reading
Posted Jul 23, 2012 at Mom Central Consulting - Mom Marketing Blog
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