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Oxana Morozowska
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I'm not a Community Manager (so don't shoot me down just yet!) but is it not impossible to be personal all the time when you have a very large community? I agree on the whole with this blog but not sure this approach can always scale.
The Personality Of Community Managers: A Few Tips
I cringe whenever I see a community manager use phrases like: “Thank you for taking the time to contact us.” “We would like to wish you a happy thanksgiving” These phrases, along with many, many, others are terrible for community building. They’re major impersonality signals. They’re roadbl...
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Nov 24, 2011
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