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Paul Simister
Birmingham, United Kingdom
I am a business coach passionate about helping business owners who feel stuck, to grow and increase their profits.
Interests: cruises, safaris and Italy - shame i can't combine all four and my dog, using a combination of finance, strategy and marketing in a combination called profit coaching i help small business owners and entrepreneurs to grow their businesses and increase their profits. outside work my interests include Manchester United
Recent Activity
What would your customer moan about in a bar? What are his pain points and frustrations? This is the famous exercise from John Carlton. Continue reading
The Simple Writing System Express Course from John Carlton is back to give you a chance to sample the famous copywriting mentoring course for free. Continue reading
Sending emails to a bought email list is bad practice and can give you a bad reputation. However under particular conditions, it can make you money. Continue reading
The 15 Profit Rules are revealed in the book Profits Aren't Everything, They're The Only Thing by George Cloutier. Continue reading
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The contribution margin is the real income of a business and serious mistakes can be made if too much attention is given to sales revenue. Continue reading
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Cash flow management is a critical but often overlooked function in a business until the cash crisis bites... and then it's all that matters. Here is a selection of articles to help. Continue reading
As your cash flow coach I can help you to gain control over your cash flow and secure the long term future of your business. Continue reading
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A look at whether a small business turnaround coach can help the owner of a troubled business make big enough changes to reverse the decline and restore profitability. Continue reading
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Intentional business planning is a better way to think about the future of your business and what you intend to make happen. It links to your objectives and will gain more commitment. Continue reading
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This article look at how you can target your ideal sales value in practical terms if you have used the Ideal Profit Formula. Continue reading
The best articles on the Business Coaching Blog for June 2009 include NeuroMarketing: Marketing To The Old Brain Continue reading
The articles published on the Business Coaching Blog in 2009 includes Business Planning is Not Just For Start-Ups Continue reading
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This is the third collection of articles written to help entrepreneurs and business owners with topics linked to entrepreneurship and owning a business. Continue reading
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How much should you pay yourself as the owner of the business? You will have conflicting feelings as you wear both the hats of the employee and the employer. Continue reading
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Competitive benchmarking is the process of systematically comparing your business with your competitors and businesses like yours in different parts of the country. Continue reading
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What unique assets, strengths and resources does an entrepreneur or business owner to a business that helps to create success? There are five main things... Continue reading
The break even point formula can be adapted to create the Ideal Profit Formula that will highlight the sales needed to reach your ideal profit for your business. Continue reading
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Move your sales approach from influencing and controlling customers to helping people to buy. There is too little attention given to why people buy. Continue reading
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Your customers are selfish and before they buy, they ask themselves "What's in it for me?" You need to help them answer this question to their satisfaction. Continue reading
The best articles published on my Business Coaching Blog in November 2012 include my free report, The Six Steps Profit Formula. Continue reading
The best articles published on my Business Coaching Blog in March 2013 include tips on direct mail and advertising in the Yellow Pages. Continue reading
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A business owner can lose his or her mojo for the business when surviving is a constant struggle. You can lose sight of why you wanted a business and what it should be achieving. Continue reading
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Fixed Cost Creep describes the phenomenon of how fixed costs increase as volume increases. Continue reading
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The margin of safety is a useful measure that goes hand in hand with break even point calculations. I also discuss the idea of a margin of danger for companies below the break even level. Continue reading
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Break Even Point Analysis is a very useful way to understand the underlying financial issues of a business and to monitor its ongoing financial health. Continue reading