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Rachael Randal
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Craig, I read this post with much interest and decided to take up your challenge – I've posted a referral to your What Ifs on my blog (http://healthypi.blogspot.com/) and added some thoughts of my own. Thanks for your insights as always!
Commented Jan 7, 2011 on 10 "What Ifs" for Social Marketing at On Social Marketing and Social Change
10 "What Ifs" for Social Marketing
I had the opportunity to step into the echo chamber of social marketing yesterday. The circumstance was the opportunity to review Nedra Weinreich's revised Hands-On Social Marketing book. She does a solid job in presenting the basics of the social marketing approach, and the number of worksheet...
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Jan 6, 2011
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