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Raf_keustermans
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Great article! But this doesn't really work: '# The average game makes $1 per MAU per month in revenue # Another way of saying that is that the average game makes $0.03 per DAU per day' So take FarmVille: with 56M MAU, you're saying Zynga pulls in around $56M per month. But if you take $0.03/DAU/day (the so called DARPU), this works out 16M*$0.03*30days= $14.4M I think the latter is more realistic. Best, Raf
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Dec 20, 2010