This is The $elling $herpa's Typepad Profile.
Join Typepad and start following The $elling $herpa's activity
Join Now!
Already a member? Sign In
The $elling $herpa
Patrick L. Williams is The Selling Sherpa, and his Sales Tip of the Day reaches subscribers in the United States, Canada, Mexico, and Australia.
Recent Activity
I was in a Subway franchise yesterday to grab a quick lunch. From the counter, I saw this... Note the use of a "push board" in the employee area, encouraging the team to focus on selling gift cards, reminding them... Continue reading
Posted Dec 9, 2011 at The Selling Sherpa
Yeah, I think he probably thought that was what he was doing....didn't work; not for me, anyway. Which brings up another a person's face closely enough to see how they react. If they wince at something you say, stop saying it!
1 reply
Absolutely, Chris!
1 reply
The math works for the customer, and the advance cash flow definitely works for the barber shop! Are you offering anything similar at Englewood?
1 reply
I've been calling around to find an eletric lawn mower and I've discovered that retailers definitely have seasonal stock strategies. Since it's fall, most stores have moved them off the selling floor and replaced them with other items more suited... Continue reading
Posted Oct 25, 2011 at The Selling Sherpa
That's very smart of you Junior!
1 reply
Good to know; thanks! P
1 reply
One ‘thank you” card a’s more than most people will ever do. A call to someone who has helped you to thank them....instead of an email. Sincere appreciation shown to a customer at the register....rather than the rote, “have... Continue reading
Posted Oct 3, 2011 at The Selling Sherpa
I was in a retail store and there was a problem with the way my purchase was rung up. The cashier called over the manager who, in the course of five minutes, called me "my friend" about a dozen times.... Continue reading
Posted Sep 14, 2011 at The Selling Sherpa
I walked into a specialty store near where I live. The woman at the counter was busily chatting away with someone who may or may not have been a customer, because the friendly conversation had nothing to do with the... Continue reading
Posted Sep 13, 2011 at The Selling Sherpa
If you can create a limited edition of ANYTHING, it will probably sell well. Now I am not talking about just throwing a "Limited Edition" sticker on the same run-of-the-mill offering you always have available....I mean a genuinely limited run... Continue reading
Posted Sep 1, 2011 at The Selling Sherpa
I don't meant that you need to bring your product, service or treatment to your customer's location, althought you may have to do that too. Whatever you've promised, you HAVE to deliver! And, if you are smart, you will OVER-deliver... Continue reading
Posted Aug 31, 2011 at The Selling Sherpa
Went into the local branch of my bank and was taking care of some business. I needed to sign a doc and noticed a pen on the counter and reached for it. Turning it over in my hand, I discovered... Continue reading
Posted Aug 29, 2011 at The Selling Sherpa
I just read a blog post from a(n alleged) marketing expert who challenges, "if you don't know who (perfect prospects) are, how in the are you going to service them." I'm not sure what kind of business he typically markets... Continue reading
Posted Aug 25, 2011 at The Selling Sherpa
You will encounter objections. And, yes, you will need to overcome them. Best place to start: find out what the prospect does NOT object to. What do they like about your offer? Which features and benefits do they want? Start... Continue reading
Posted Aug 24, 2011 at The Selling Sherpa
...for next year? ...for next month? ...for next week? How about tomorrow? Do you at least have a plan for how you will spend your selling hours tomorrow? No? Could that have something to do with why you are not... Continue reading
Posted Aug 23, 2011 at The Selling Sherpa
In this day and age, there is a ton of information that is easily and readily available about almost anything you want to know about.....including you, your company, and what you sell. The days of "white-washing" are over, bub! Don't... Continue reading
Posted Aug 17, 2011 at The Selling Sherpa
Hopefully, you've already established a solid business selling your product, service or treatment to a very specific market that is absolutely loyal to you because of the way you deliver. If so, your sales should be growing steadily all the... Continue reading
Posted Aug 16, 2011 at The Selling Sherpa
I know a lot of salespeople who mentally shut down on Thursday. They use thir Friday for cleaning up the desk, filing old paperwork, reading trade publications, and such, but avoiding making any appointments to SELL on the last day... Continue reading
Posted Aug 12, 2011 at The Selling Sherpa
When setting an appointment to meet with a prospect, ask for a :15 or :45 time. Asking for appointments on the quarter-hour suggests you are a busy person, and you probably wont take more than 15 minutes to make your... Continue reading
Posted Aug 10, 2011 at The Selling Sherpa
Don't think for a moment that automating your social media posts is anything more than a convenience for YOU. It isn't. Neither is the automated phone system with a message that says, 'for customer convenience, please select from the following... Continue reading
Posted Aug 9, 2011 at The Selling Sherpa
Just attended a business learning event. The scheduled presenter was unable to make it, so they had someone they trusted stand in for them as a presenter. Only problem: the stand-in did not know the slide deck. While the pitch-hitter... Continue reading
Posted Aug 9, 2011 at The Selling Sherpa
Do you review every sales call to discover what worked well, what didn't and how you can improve next time? Most salespeople don't; most sales managers don't require it. The top-earning salespeople make it a habit to review EVERY sales... Continue reading
Posted Aug 9, 2011 at The Selling Sherpa that in one action, you: - uniquely acknowledge another person. - give them a personal memento of you. - tell someone they are worth your time and effort. - deliver more value to your prospect/customer. (This one is optional... Continue reading
Posted Aug 8, 2011 at The Selling Sherpa
Precisely right, HTIYS!
1 reply