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Bruce Houghton
Music Industry Professional
Interests: music, business, marketing, digital entertainment, promotion, technology
Recent Activity
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This week on Hypebot, our most often viewed articles covered the launch of YouTube Music, a slew of lawsuits leveled at streaming services, how to find success on SoundCloud, and more. Intro To New YouTube Music Subscription Service [VIDEO] Spotify, Apple, Google, Amazon, Orchard, Deezer, Others Sued For Copyright Infringement... Continue reading
Posted 1 hour ago at hypebot
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ALTERNATIVE TAKE: Mike Masnick explores the sordid history of how the record labels' behavior in the early days of the internet literally brought the music industry to its knees, and how these same labels have been saved by the tech industry led by Apple and Spotify. ______________________ By Mike Masnick... Continue reading
Posted 2 hours ago at hypebot
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If you’ve ever wondered what it would be like to smoke with Snoop Dogg, you’re about to get your chance. Hulu is today launching a brand new choose-your-own adventure live-action virtual reality experience called Door No. 1, in which viewers have the option to do exactly that. In the experience... Continue reading
Posted 5 hours ago at hypebot
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While streaming services may often be touted as the saviors of the music industry, label execs are no fans of the 'free tiers' offered by most of these platforms, arguing that the widen the music business's value gap. _______________________ Guest post by Bobby Owsinski of Music 3.0 If you were... Continue reading
Posted 5 hours ago at hypebot
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FRIDAY 5.25.18 Music Business News From Around The Web Updated continuously under our More News tab Continue reading
Posted 6 hours ago at hypebot
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[UPDATED] Vevo has announced that it will shut down its mobile apps and video web site in the coming weeks, and make YouTube its sole delivery platform. The shift also strengthens YouTube's dominance in music just as it launches its biggest push into paid streaming yet. ___________________________________ Vevo is shuttering... Continue reading
Posted yesterday at hypebot
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With 170 million users, getting music on Spotify and communicating with fans there can change a career. But navigating Spotify as a promotional tool can be daunting. Now, they've released an informative video series. Spotify for Artists, the music streamer's free artist portal, has launched a video series called The... Continue reading
Posted yesterday at hypebot
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Iconic Artists has announced the beta testing of Streamtrack, its copyright infringement and reporting software. Launched as a response to the continued threat of piracy and exploitation faced by so many in the music industry, StreamTrack was designed to help songwriters, musicians and other rights’ holders keep track of their... Continue reading
Posted yesterday at hypebot
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Online recording studio Soundation is relaunching with the help of $5000,000 in funding, a new CEO and a mission to build the world’s premier launchpad for new producers. Soundation has over 75,000 active users monthly. Soundation is now re-focused on becoming a starting point for new producers with big ambitions.... Continue reading
Posted yesterday at hypebot
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European digital music rights organization ICE announced a new multi-territory licensing deal with dance music-focused digital music service Mixcloud. Mixcloud’s new ‘Core’ licence deal with ICE covers PRS, STIM and GEMA repertoire for their combined 290,000 members and repertoire for some of the leading independent music publishers. Mixcloud currently has... Continue reading
Posted yesterday at hypebot
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UPDATED: A letter to the Recording Academy Board of Trustees by former MusiCares VP Dana Tomarken accuses President and Chairman Neil Portnow of redirecting funds intended for the charity to cover Academy shortfalls and furthering his own agenda rather than doing charitable work. ___________________________________ Former MusiCares VP Dana Tomarken has... Continue reading
Posted yesterday at hypebot
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THURSDAY 5.24.18 Music Business News From Around The Web Updated continuously under our More News tab Continue reading
Posted yesterday at hypebot
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[UPDATED] The court has approved the settlement of combined class action lawsuits originally brought against Spotify for copyright infringement by musicians David Lowery and Melissa Ferrick. The settlement guarantees an artist compensation of $43.4 million plus future royalties. The full settlement totals $112.55 milliion. The ruling came despite objections of... Continue reading
Posted 2 days ago at hypebot
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If you're trying to market an upcoming release or tour via social media, and your carefully crafted posts seem to be going unnoticed, don't give up hope! Here we look at how you can make paid social media ads work for you and your band. __________________________ Guest post by Dana... Continue reading
Posted 2 days ago at hypebot
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A booking agent is one of the most important members of a successful artist's team. But what exactly does a booking agent do? And how do you find one? Next week, I'm joining the fine folks at Bandzoogle for a free webinar to answer these questions and much more. _____________________... Continue reading
Posted 2 days ago at hypebot
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The International Music Summit Business Report 2018 shows the global electronic music business took a 2% drop in 2017, fueled mainly by a dip in record sales, but added that the change does not necessarily mean EDM business is down. In fact, the opposite may be true. Global EDM business... Continue reading
Posted 2 days ago at hypebot
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YouTube Global Head Of Music Lyor Cohen is making the media rounds touting the launch of YouTube Music as the dawning of new day for music discovery and promising bigger payments to artists and labels. But Irving Azoff, super-manager and founder of the Global Rights, is not buying the hype.... Continue reading
Posted 2 days ago at hypebot
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Fandom convention shows can make for fun, fantastic gigs, but while these performances can be laid back, they require the same (if not more) amount of planning as any other show, particularly if you want to avoid getting on the bad side of those staffing the con. _________________________ Guest post... Continue reading
Posted 2 days ago at hypebot
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Pandora rolls out personalized playlists to all Premium users today. Like Spotify and others, Pandora's individualized playlists begin with machine learning to match taste and mood, but then blend in selections from their proprietary Music Genome and curation team. _______________________________________ After a March tease, Pandora Premium users can now access... Continue reading
Posted 2 days ago at hypebot
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Voting for the American Association of Independent Music's Board of Directors election opened this week. The board is elected by A2IM’s label members with one vote per company. A2IM’s voting members will vote to fill three (3) seats from the list of candidates (below, alphabetically by first name). Voting closes... Continue reading
Posted 2 days ago at hypebot
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WEDNESDAY 5.23.18 Music Business News From Around The Web Updated continuously under our More News tab Continue reading
Posted 2 days ago at hypebot
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Google is rolling out early access of the new YouTube Music in the U.S., Mexico, Australia, New Zealand and South Korea today. Here is an intro video and a list from YouTube of "six reasons you're gonna like it." From YouTube: It’s ALL here. Not just music videos, but official... Continue reading
Posted 3 days ago at hypebot
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Paul Cardell is a poster boy for the modern music industry. This truly independent artist - he owns all of his own publishing and masters - is a three time No. 1 Billboard New Age chart topper with more than 2 billion lifetime digital streams of his catalog of over... Continue reading
Posted 3 days ago at hypebot
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YouTube's long promised new entry into the subscription music streaming wars, YouTube Music, is live. About Noon ET today, Google announced that they had started rolling out early access to the new service in the US, Mexico, Australia, New Zealand and South Korea. We have access and will be taking... Continue reading
Posted 3 days ago at hypebot
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A week after Spotify made R. Kelly the poster boy for its "Hate Content and Hurtful Conduct" policy, total streams of his music actually went up slightly. Last week, Spotify removed the R&B singer’s music from its official playlists, citing its new policy. Before Spotify's May 10th announcement, R. Kelly... Continue reading
Posted 3 days ago at hypebot