This is Susan Finch's Typepad Profile.
Join Typepad and start following Susan Finch's activity
Join Now!
Already a member? Sign In
Susan Finch
Beaverton, Oregon
Web Developer, Graphics, Social Media coach
Interests: gardening, baking, reading with a book in my hands, not answering the phone on weekends
Recent Activity
Image
Highly respected experts are on every show today starting at 10:30 with Pamela Muldoon - Revenue Marketing Coach at The Pedowitz Group. She's discussing how to measure content ROI with Jim. Next is a replay with our new CRM Radio host, Paul Peterson - GM/VP of GoldMine. He and Jim go over why an unqualified, naked sales lead is obscene. But how do they REALLY feel? Finally today, Matt Heinz and his guest: Kevin Elenberry, CPO, The Kevin Elkenberry Group give you pointers on How to Manage Remotely - Best Practices for Leading from a Distance. Continue reading
Posted Jun 27, 2018 at Sales Lead Management Today
Image
Ali Hall, VP Sales, AgentCubed has been nominated by Chad Hogan. Years in Business: 11 Ali Hall serves as the Vice President of Sales for AgentCubed and has over 11 years of experience in the healthcare industry. She began her career with a consulting firm focusing on business process improvement,... Continue reading
Posted Feb 27, 2018 at 20 Women Leaders in Business
Image
Bernadette McClelland, CEO 3 Red Folders has been nominated by: Danielle McClelland, Wayne Maloney, Gail Mastrowicz and Carole Yeomans Danielle says, "Bernadette is a thought leader in Sales Leadership and Top 50 blogger for Top Sales World. Bernadette is the author of 5 books on Sales and Sales Leadership with... Continue reading
Posted Feb 23, 2018 at 20 Women Leaders in Business
Image
Author of the book, Change Agents, The Radical Role of Tomorrow's CMO - 2017 Rhoan Morgan is an early advocate of marketing and sales technologies and among the first wave of marketing leaders to realize the potential of marketing automation. A strong advocate of marketing’s collection and use of data... Continue reading
Posted Feb 23, 2018 at 20 Women Leaders in Business
Image
Michelle Huff, former CMO at Act-On Software Michelle Huff is articulate, aggressive, well-spoken and a thought leader. She seems driven by common sense and deep knowledge of CRM systems and the salespeople it serves. Michelle is accustomed to overseeing an enterprise company’s brand, demand, and customer expansion marketing efforts. Michelle... Continue reading
Posted Feb 22, 2018 at 20 Women Leaders in Business
Image
Today's topics include: 5 Most Important Things Marylou Tyler has learned in business and life. Should Incentives Be Used to Get Salespeople to do Their Job? Confessions of a CMO: The secrets and successes behind B2B’s revenue leaders, and our day ends with: 17 Areas Shaping the IT Operations Marketing in 2018. Continue reading
Posted Feb 22, 2018 at Sales Lead Management Today
Image
It sounds funny, but there is, or should be, a price to pay when we are less than pleasant, respectful, kind toward those we have hired to do a job. Just because we pay people doesn't give us the right to be rude, irritable, condescending or mean. Continue reading
Posted Sep 8, 2017 at Sales Lead Management Today
Image
In this episode of DemandGen Radio, David talks with Tyler Lessard, CMO of Vidyard about how to get started in video creation and the benefits of using a platform like Vidyard for creating, publishing, personalizing, and tracking the impact of your video content. Continue reading
Posted Feb 23, 2017 at Sales Lead Management Today
Image
Most common mistake in customer success programs Metrics that she reports on to her management team including what a CSQL is in the demand generation sales funnel and also what the most common mistake she sees companies make in their customer success programs. The program host is Steve Gershik of... Continue reading
Posted Jan 26, 2017 at Sales Lead Management Today
Image
It's so easy to screw up your online presence fast - give them an email or create one for social media, make a profile and you are off and running. STOP! Continue reading
Posted Jan 14, 2017 at Sales Lead Management Today
After visiting some company sites for radio guests and the like, I was stunned at how trendy their contact pages and team pages were. Trendy is NOT GOOD; it's confusing, irritating and will cause people to not trust you. Be clear. How can they REACH YOU? Email, address, phone, and... Continue reading
Posted Dec 19, 2016 at Sales Lead Management Today
Image
I had the distinct privilege today to make blankets with our 8th graders as their service project. They are doing a few projects, but this is their big one. They were able to choose and they chose to make fleece... Continue reading
Posted Jun 13, 2016 at Expression through Art is PERFECTION
Image
The foundation of Moore's approach was direct carving, something he derived not only from European modernism, but also from non-Western art. He abandoned the process of modeling (often in clay or plaster) and casting (often in bronze) that had been... Continue reading
Posted May 20, 2016 at Expression through Art is PERFECTION
Image
There have been so many television specials about the life of Walt Disney, his inspiration, and his legacy. Living in Oregon, it's not that convenient to go to Disneyland. It's a REAL treat when the students in my son's class... Continue reading
Posted May 20, 2016 at Expression through Art is PERFECTION
With all of the content we generate, share and publish we need to know what is effective and where we are wasting our resources. Why it's important: Our time is limited. Our budgets are limited. You need to know what works from all angles and what falls off rather quickly. Why it's Important: You can't do that with typical KPIs and the high you get from viewing social effectiveness measured in likes, shares, +'s only lasts for a while. You need the full story. Continue reading
Posted May 20, 2016 at Sales Lead Management Today
Image
We mainly hear about data breaches and ransomware in the healthcare industry because your health data is the MOST VALUABLE commodity to hackers, pirates and other slimy types of folks preying on your data and willingness to type away and submit online. Those companies that have to be HIPAA compliance... Continue reading
Posted Apr 6, 2016 at Sales Lead Management Today
Image
View the list of nominees - 33 total. Winners will be announced Monday, April 4. Continue reading
Posted Mar 1, 2016 at 20 Women Leaders in Business
Image
Nominee's Achievements: Traci has been instrumental in the growth of our new business development company since 2002 throughout her various roles served within the company. We have grown from 5 employees to over 100 in 2015. In 2015, Traci formalized a new division within our organization dedicated to CRM. As... Continue reading
Posted Mar 1, 2016 at 20 Women Leaders in Business
Image
Nominee's Achievements: Adrienne Weissman is the chief revenue and marketing officer for G2 Crowd, a peer-to-peer review site focused on the B2B software market. She joined G2 Crowd after a successful career leading sales and marketing efforts at tech industry giants like Google, Digg and LinkedIn. But the exciting vision... Continue reading
Posted Mar 1, 2016 at 20 Women Leaders in Business
Image
Nominee's Achievements: Mari Anne Vanella has been CEO of The Vanella Group, Inc for 16 years. During that time, she has developed the firm to become one of the leading experts the B2B sales development space. In addition, she has written 42 Rules of Cold Calling Executives which is used... Continue reading
Posted Mar 1, 2016 at 20 Women Leaders in Business
Image
Nominee's Achievements: Chanthou graduated from the Marriott School of Business in April of 2015 with her MBA. She chose to emphasize in marketing and strategy. Her experience ranges from telemarketing to consulting for fortune 500 companies. Her focus in sales has driven various companies to increase their sales productivity and... Continue reading
Posted Mar 1, 2016 at 20 Women Leaders in Business
Image
We all want to be valued. We all want to be secure in our position. What happens though, is that some people equate that with holding hostage information that may be helpful to others in the company. Continue reading
Posted Mar 1, 2016 at Sales Lead Management Today
Image
Nominee's Achievements: Katie Martell is working to change the game in terms of "Women to Watch" in the industry. As a marketing powerhouse, Katie is the CMO and Co-Founder of Cintell and was previously with Aberdeen Group and NetProspex, (acquired by Dun & Bradstreet) where she accelerated the company 2X... Continue reading
Posted Feb 29, 2016 at 20 Women Leaders in Business
Image
Nominee's Achievements: Jennifer has been working in marketing and Demand Generation for over 20 years and her experience in transforming Demand Generation for clients is second to none. As the Executive Vice President, Demand Process Strategy Practice and Principal at ANNUITAS, Jennifer drives a team of strategy professions to help... Continue reading
Posted Feb 29, 2016 at 20 Women Leaders in Business