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Taheera1
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What are the benefits of Internet marketing to customers? describe in detail P2/M1/D1 cheaper- people can buy their products online which costs less than shopping in store also online shopping stores like ASOS offer variety of products with thousands of different brands like D&. The below printscreen suggests that 56 million people visit asos each month the reason for this is because asos sells cheap product compare to other clothing stores 24/7 Presence- thebest thing about Internet marketing is that customers can shop any time of the day unlike physical stores Internet business are open all the time which benefits... Continue reading
Posted Mar 30, 2010 at Taheera1's blog
· Focusing on competition through global website visibility, describe in detail, the challenges faced by businesses using internet marketing P4/M2 There are many challenges that online businesses such as ASOS has to face when competing with many other similar businesses. first of all no business can succeed without customers so it is vital for all the online businesses to make sure people know that they exist. The businesses must also make sure they are doing well enough to stay in competition this includes having a good company website, quality products, variety of products, customers trust and on time deliveries if... Continue reading
Posted Mar 15, 2010 at Taheera1's blog
Describe the opportunities offered to Businesses using internet marketing in relation to Business efficiency (P3) inp2 i have talked about the benefits of internet marketing to ASOS now i will say how those benefits help this business efficiency. cheaper-online business is cheaper therefore it saves money to businesses like ASOS. They do not have to spend huge amount of money to rent or buy physical stores. also online businesses can use web to advertise their business which costs less and could be recognised by millions of people. 24/7 Presence- internet businesses allow people to shop at any time of the... Continue reading
Posted Mar 9, 2010 at Taheera1's blog
Describe the opportunities offered to Businesses using internet marketing in relation to Business efficiency (P3) inp2 i have talked about the benefits of internet marketing to ASOS now i will say how those benefits help this business efficiency. cheaper-online business is cheaper therefore it saves money to businesses like ASOS. They do not have to spend huge amount of money to rent or buy physical stores. also online businesses can use web to advertise their business which costs less and could be recognised by millions of people. 24/7 Presence- internet businesses allow people to shop at any time of the... Continue reading
Posted Mar 8, 2010 at Taheera1's blog
· Describe the opportunities offered to Businesses using internet marketing in relation to Product Development (P3) in P1 i have talked about the communication methods that ASOS use to interact with their customers, suppliers and employees. Now i will say how this helps ASOS with product development.P1 explains how ASOS use MSN, Bebo, Face book and twitter to interact with their customers. when asos e-mails the products to individuals according to what they believe would interest them. They receive e-mails back where customers suggesting positive and negative aspects of the product. ASOS then use that information gained from the customers... Continue reading
Posted Mar 8, 2010 at Taheera1's blog
Describe the opportunities offered to businesses using Internet marketing in relation to communications. Domaine name- The mechanism by which Internet software translates names to addresses and vice versa. the benefits of domain names are: it increases name recognisation so more people are recognise the website it gives the website a shoerterURL makes it easier for customers to remeber the website allows businesses to keep the same name to ASOS domane name is a unique identity of the company even when ASOS is growing and need a new web site with different host the company domain name would not change and... Continue reading
Posted Mar 1, 2010 at Taheera1's blog
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What are the benefits of Internet marketing to customers? describe in detail P2/M1/D1 cheaper- people can buy their products online which costs less than shopping in store also online shopping stores like ASOS offer variety of products with thousands of different brands like D&. The below printscreen suggests that 56 million people visit asos each month the reason for this is because asos sells cheap product compare to other clothing stores 24/7 Presence- thebest thing about Internet marketing is that customers can shop any time of the day unlike physical stores Internet business are open all the time which benefits... Continue reading
Posted Mar 1, 2010 at Taheera1's blog
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What are the benefits of Internet marketing to an organisation (p1) There are many benefits of Internet marketing i will talk about some of the benefits to ASOS. cheaper- online businesses like ASOS can benefit from Internet marketing as it is cheap and advertisements can be accessible for longer period of time and the contents can be changed easily without any help. wide range of customers- ASOS attracts customers all around UK which is better than physical stores because not many people go to other cities to shop. covenient- ASOS is far more convenient for people to research, people can... Continue reading
Posted Jan 12, 2010 at Taheera1's blog
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What is 'Disintermediation' and does it help producers? explain how (p1) disintermedation simply means removing the middlemen The term is a popular used to describe many Internet -based businesses that use the World Wide Web to sell products directly to customers rather than going through traditional retail channels. By eliminating the middlemen, companies can sell their products cheaper and faster. disintermediation would help ASOS producers. The producers refers to the producers of the products (people who produce products for asos) and the ASOS company producers. it would help the manufactures of ASOS because they can sell their products directly to... Continue reading
Posted Jan 12, 2010 at Taheera1's blog
Does Internet marketing enable more effective targeting and segmentation's? give examples Internet marketing does enable ASOS to more effective targeting and segmentation's. Because ASOS is only online business therefore all their activities take place on Internet for example through their website and other Internet tools they gain more customers. Asos offer clothing and other fashion related items that are similar to designer fashion worn by celebrities but at a lower price they show actual photos of celebrities wearing a similar item of clothing that are being sold on their site this gives ASOS good image. More people would like to... Continue reading
Posted Jan 12, 2010 at Taheera1's blog
how does Internet marketing help towards the achievement of business objectives? ASOS is Internet business therefore all their objectives are linked to Internet marketing. ASOS objective is to be the leading fashion website in the UK and attract growing numbers of overseas customers. ASOS follow their strategy to achieve these objectives their strategies are: 1.Uncompromising Presentation The ASOS website is our shop window and we will continue to develop it to ensure that our customers enjoy their time on the site and find it easy to find their way around it. 2. Incredible Choice We will offer our customers the... Continue reading
Posted Jan 12, 2010 at Taheera1's blog
Does internet marketing contribute to or highlight the need for effective identification of new product/market ASOS is leading Internet fashion retailer with 1.7 million registered users, the website attracts over 2.6 million shoppers a month and has won multiple industry awards. The company Internet marketing includes their website where they show all their products. The website is really attractive people can view the product in large the images and the product can be rotated moving the computer mouse. the links are also really easy no complications about finding the products the size and the brand names of the products are... Continue reading
Posted Jan 12, 2010 at Taheera1's blog
internet marketing is online marketing the news result shows that internet marketing has taken over television. the online spending has grown 4.6%to £1.752bn in the first half of 2009 where as tv spending went down 16.1% to £1.639bn. most busniesses advertise online because more people recognise the adverts and it is also cheper to advertise online. Continue reading
Posted Dec 14, 2009 at Taheera1's blog
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