"My kids are better people when they play outside." - Great quote, mine too!!!

I have noticed the same label on other products, particularly in the food industry. One in particular: an "eco-green" portable coffee cup that is SUPPOSED to be used to reduce the level of disposable coffee cups one may use in their daily commute. They call it "eco green" for that purpose alone, as the cup itself is made from PLASTIC, and comes with the label "100% Recyclable". I thought the very same thing as you: "What does that mean? Is this just the same old plastic as anything else, or was it actually made from recycled materials?" Obviously, yet another company looking to profit off the green market.