This is Chris Treadaway's Typepad Profile.
Join Typepad and start following Chris Treadaway's activity
Chris Treadaway
I'm an entrepreneur with one hell of a supportive wife.
Recent Activity
Twitter and Gnip - A match made in data heaven
Last week, Twitter announced the acquisition of Gnip in what will certainly amount to be a key milestone in the evolution of social media. 2008-2010 Young social media managers emerge at brands to help them navigate new social media tools.... Continue reading
Posted Apr 17, 2014 at Polygraph Media Blog
Comment
0
Polygraph Moroch Partnership -- Actionable Social Data for Brands
Today, we're happy to announce our partnership with Moroch to bring actionable social data to brands. Over the last year to 18 months, we've talked with a lot of consumer brands about how they can harness Facebook data to better... Continue reading
Posted Nov 4, 2013 at Polygraph Media Blog
Comment
0
Augmenting Opinion with Data
For those of us who are more left-brained thinkers, it's a pretty exciting time right now in 2013. Silos to data have been broken down in many instances... and there are a plethora of data sources available for fee or... Continue reading
Posted Oct 17, 2013 at Polygraph Media Blog
Comment
0
Data Proliferation and the rise of the Chief Data Officer
Quick update today -- the "data proliferation problem" is just a theme I've heard from a lot of conversations recently. A fellow "data" startup CEO mentioned to me the other day that he lamented just how hard it is to... Continue reading
Posted May 8, 2013 at Polygraph Media Blog
Comment
0
SXSW Panel on OPD (Other Peoples' Data)
SXSW Interactive2013 approaches... it's the the fifth year in a row I'm attending and the sixth in the last eight for me. The event continues to thrive and is the one "must-attend" event of the year in my book. A... Continue reading
Posted Mar 5, 2013 at Polygraph Media Blog
Comment
0
What Lance Armstrong and Facebook Have in Common
Posted Feb 11, 2013 at Polygraph Media Blog
Comment
0
The folly of analytics and value of big data analytics
Analytics has become a hot topic over the last 12 months as middle-managers are asked tough questions by their executive stakeholders. For all the insanity around social marketing, mobile apps, and "conversations", many CMOs, CIOs, and CFOs want to know... Continue reading
Posted Feb 6, 2013 at Polygraph Media Blog
Comment
0
Polygraph: Solving & more importantly Explaining Big Social Data, Facebook
Howdy everyone -- it's been awhile since I've posted here. Lots of work on Polygraph and a new addition to my family in the form of a baby. Margot Ellen Treadaway was born on December 14th and is our first... Continue reading
Posted Jan 15, 2013 at Polygraph Media Blog
Comment
0
Social, the Salesforce acquisition of Buddy Media, and Real Value
Tonight, this blog post summarizing year 1 of the Salesforce acquisition of Buddy Media. The numbers, if taken on face value, are brutal as the endeavor is a big money loser so far. The picture painted is probably a tad... Continue reading
Posted Oct 29, 2012 at Polygraph Media Blog
Comment
0
FBSS12 Presentation on Social ROI, Measurement, Analysis
This is the presentation I gave last week to the Facebook Success Summit about Facebook ROI, the right KPIs, measurement, and analytics. It is dense, so be forewarned... but perfect for the data-driven marketer, CMO, marketing manager, or really anyone... Continue reading
Posted Oct 23, 2012 at Polygraph Media Blog
Comment
0
Social Media Measurement & ROI - the next big thing
According to The Center for Marketing Research at The University of Massachusetts. We agree. Link below: http://www.customerthink.com/blog/social_media_measurement_and_roi_next_focus_of_inc_500_fortune_500 Continue reading
Posted Oct 3, 2012 at Polygraph Media Blog
Comment
0
Guest Blog Posts
I thought I'd share some guest blog posts that I've published over the past few months on the Windmill Networking blog. It is run by Neal Schaffer, who is one of the world's leading experts on B2B marketing and social... Continue reading
Posted Oct 3, 2012 at Polygraph Media Blog
Comment
0
Big Social Data -- Explaining Offline Behavior
Over the past six months or more, you've probably heard the term "big data" floating around as if it is supposed to solve all your problems in business, marketing, operations, etc. Just "access the data" and you'll be smarter than... Continue reading
Posted Aug 7, 2012 at Polygraph Media Blog
Comment
0
Data Mining... a Primer for Marketers & Decision-Makers (Part 1)
Posted Jun 27, 2012 at Polygraph Media Blog
Comment
0
How Facebook can inform a Presidential Race
Posted Jun 19, 2012 at Polygraph Media Blog
Comment
0
Video - walkthrough of our Romney Veepstakes Infographic - Facebook Data
In this quick video below, we review the recent infographic that we released about how Facebook data can be used to inform political campaigns. Continue reading
Posted Jun 19, 2012 at Polygraph Media Blog
Comment
0
Social Marketing & The Quantified Self
The "Quantified Self" movement is something you've probably heard of over the last few years -- the idea that you can quantify previously mundane activities that you've otherwise ignored to attach a number to the things that you do. There's... Continue reading
Posted Jun 13, 2012 at Polygraph Media Blog
Comment
0
"Old Media" Learning from New, Explosive Growth Companies?
Over the last five years, a number of companies have emerged seemingly out of thin air to dominate in a "three screen", computerized world (mobile, tablet, computer) and grow explosively. Think Facebook and Groupon in the publicly traded realm... in... Continue reading
Posted Jun 7, 2012 at Polygraph Media Blog
Comment
0
Crowdsourced ideas for using Social Data Mining & Analytics
Happy Friday, everyone. We launched Polygraph 2 1/2 weeks ago, and have been floored by the response. Clearly, a lot of people have wanted access to & analysis of Facebook Page data but haven't known exactly where to go to... Continue reading
Posted Jun 7, 2012 at Polygraph Media Blog
Comment
0
Interview in Texas Tech Pulse
Here's a recently published interview in Texas Tech Pulse about Polygraph and its origins. http://www.texastechpulse.com/interview_with_chris_treadaway_polygraph/s-0043095.html Continue reading
Posted Jun 7, 2012 at Polygraph Media Blog
Comment
0
The Next Phase of Social Software -- Measurement
A few quotes from Deloitte's recent study, Social Business: What are Companies Really Doing? "To capture this value, however, companies will need to more systematically assess the operating metrics that have the greatest potential to move the needle and then... Continue reading
Posted Jun 4, 2012 at Polygraph Media Blog
Comment
0
Social ROI Wiki
I thought I'd post a list of good articles on Social ROI. If you'd like me to add one of your favorites to this list, please either e-mail me or submit in the comments below. We'll update this list as... Continue reading
Posted Jun 2, 2012 at Polygraph Media Blog
Comment
0
Let's not panic about Facebook
A wise mentor years ago once told me that "in business, things are never as good or as bad as they may seem at the time." That pretty much sums up my feelings about Facebook right now. There is plenty... Continue reading
Posted Jun 1, 2012 at Polygraph Media Blog
Comment
0
Las Vegas Casinos on Facebook (INFOGRAPHIC)
Posted May 31, 2012 at Polygraph Media Blog
Comment
0
The Parent-Child Relationship that begins with Big Social Data
We're wrapping up about a 10 day blitz of different press, analyst, customer, and partner calls -- and the feedback has been great. We're tired, but glad to be out there. The side effect of talking to that many people... Continue reading
Posted May 31, 2012 at Polygraph Media Blog
Comment
0
More...
Subscribe to Chris Treadaway’s Recent Activity
0 Favorites
Blogs and Sites
Around The Web