This is Monica McPherrin's Typepad Profile.
Join Typepad and start following Monica McPherrin's activity
Join Now!
Already a member? Sign In
Monica McPherrin
Atlanta, GA
Social Media Manager & Consultant
Interests: music, new technology, reading, social trends, politics, the web & coffee.
Recent Activity
Hi Typepad, Last chance! Just a reminder, Monica would like to share approved contacts with you on Boxbe. Register and Share This message was sent at the request of If you would like to opt-out of Boxbe invitations, click here. Boxbe, Inc. | 2390 Chestnut Street #201 | San Francisco, CA 94123 Continue reading
Posted Jul 30, 2010 at Beginners Online Marketing
Typepad, I'd like to share approved contacts with you on Boxbe. -Monica Here's the link: This message was sent at the request of If you would like to opt-out of Boxbe invitations, click here. Boxbe, Inc. | 2390 Chestnut Street #201 | San Francisco, CA 94123 Continue reading
Posted Jul 27, 2010 at Beginners Online Marketing
Great article and just more reasons why you are my hero! Love ya Donna. You inspire me every day. Sometimes people have no idea how much of an impression they have on other people. They might think that because they are not one of the famous "gurus" they don't effect people's lives. You have always been a big inspiration to me and continue to impress me with your knowledge, insight & support.
1 reply
Being the one who knows cool technology facts may seem kind of nerdy, but it can be advantageous as well. You never know when you'll have to impress that next client with your vast knowledge of Facebook or maybe you just want to WOW your friends....OK, again...nerdy. [Source: Online PhD Programs] Continue reading
Posted May 14, 2010 at Beginners Online Marketing
When the first "Social Media Revolution" video came out I was so excited to see the numbers listed in the video. Now the followup is out and the numbers are even more impressive. Any business that honestly thinks they can succeed for long without getting involved is wrong. Social media is the "NEW MEDIA" or as Ron Conway noted in an interview I watched the other day, "Facebook IS the Universe". Social media has replaced pull marketing techniques (thank GOD), the yellow pages and in some cases search engines. You can pretty much find anything on Facebook or YouTube, which is why YouTube is now the second largest search engine. Personally, I'm biased towards social media. I think it's the greatest thing EVER and never tire of discovering the next big thing online. But when it comes to building familiarity,... Continue reading
Posted May 6, 2010 at Beginners Online Marketing
Were you one of the lucky ones who got the new iPad this week? If so, you are no doubt burning it out learning how it works and what applications work well on it. One that does work well is Tweetdeck. If you're a fan of this Twitter third party application and own an iPad you will no doubt love they way they integrate. Take a look here in case you haven't had a chance to download it yet. Personally, I think it's sweeettt! Continue reading
Posted Apr 3, 2010 at Beginners Online Marketing
I came across another great FREE collaborative tool to get work done together online, on anything, with anyone and anywhere. Since I'm a tool junkie I wanted to share it with you and get your opinion of it and how you might use it. Manymooon is a free, social productivity tool that simplifies your work life by letting you organize conversations, group projects, tasks and documents all in one place for your whole team. Manymoon is the #1 team collaboration application for Google Apps and trusted by tens of thousands of businesses Continue reading
Posted Mar 26, 2010 at Beginners Online Marketing
Monica McPherrin is now following The Typepad Team
Mar 15, 2010
Let's try to meet up and say "Hi" while we're there.
1 reply
What is Twubs? Twubs are Twitter groups built around content aggregated from #hashtags. Twubs is a good place to find disparate social media content all in one place. Whether you want to create groups, event pages, content pages, or just seek to find information on your favorite topics. According to Glenn Gutmacher at Arbita, This user-friendly and (currently) free site gives you a live Twitter stream for any hashtag, surrounded by related hashtags. It lets you tweet to that hashtag/Twub, with the hashtag and Twub links already built in and add other hashtags. It also lets you attach a video link or any URL (which it will automatically shorten) to your Tweet. If you're looking to network with targeted talent, it's easy to find people talking about particular subjects, conferences, etc., be part of the discussion, promote yourself and get... Continue reading
Posted Feb 19, 2010 at Beginners Online Marketing
What is PodCamp? If digital content is truly king, then PodCamp Nashville is a royal playpen for digital enthusiasts all unto its own. It's Nashville's top event for sharing expertise about new media creation, distribution and promotion—an opportunity to find your digital voice. Based on the BarCamp format and built in a true "un"-conference fashion, PodCamp was brought to Nashville by Marcus Whitney and Dave Delaney. PodCamp is a free event supported entirely by our generous sponsors. Over 350 people attended in 2009, and we're expecting even more in 2010! Become a digital rock star. Sign up now to attend and connect with new opportunities in blogging, social media, podcasting, online video and much more. Then consider presenting a session or volunteering to help with the event. Keep up with the latest news about PodCamp Nashville by following us on... Continue reading
Posted Feb 8, 2010 at Beginners Online Marketing
Social Media Week conferences take place simultaneously in multiple cities around the world. The aim of each event is to advance the use and understanding of social media in the corporate, public and non-profit sectors. The second annual conference will take place between February 1st – 5th, 2010 simultaneously in New York City, Berlin, London, San Francisco, Toronto and São Paulo. The five day conference will explore the profound impact that social media has on culture, business communications and society at large. The week-long, international Social Media Week conference is designed as a series of localized events, which city partners are responsible for organizing. Over the course of the week and in each city, programs will span a variety of formats, ranging from talks, presentations and panel discussions, to interactive workshops, seminars, networking events and drinks receptions. Each event, including... Continue reading
Posted Jan 30, 2010 at Beginners Online Marketing
I came across this brief video about how Google is integrating social media and the search process and thought it was really an interesting concept. Take a look at the video and let me know if you have been using this feature and what you like/dislike about about. How is it best used and how could it be better? Continue reading
Posted Jan 29, 2010 at Beginners Online Marketing
Because I'm a Social Media Consultant & Trainer, I spend A LOT of time on various social media sites. Day after day I see the same 3-4 things that annoy the crap out of me and I just don't understand why people do them. Maybe they don't know any better, don't care or are just planning to get back to it later, but irregardless it causes problems or issues for those of us who take this more seriously. Am I hearing a collective groan of "get over it"? Well I've tried, but it matters to me so I wanted to bring it to everyone's attention once and for all. Pet peeve #1 - On Facebook when you sign up for your account you are asked what network you are in. The reason for this is so people can find you... Continue reading
Posted Jan 28, 2010 at Beginners Online Marketing
Productive, organized, inspired, what verb comes to mind when you think of your business goals for this new year? Have you given any thought to it? Perhaps you should. Often in our excited and misguided enthusiasm we fail to plan which in turn sets us up to plan to fail. So if you haven't already done so let's look at a few ways to plan our success this year and choose a verb we can commit to. 1) Put your plan on paper and use your business plan as a tool to keep you inspired and on track. It will help you achieve more focus and keep your goals tangible. 2) Clearly describe what you want to achieve and how you intend to get there. Be realistic with your goals so you will be able to achieve them. Set realistic... Continue reading
Posted Jan 12, 2010 at Beginners Online Marketing
I wanted to get this posted before the end of 2009 but as life would have it...didn't happen. However, because these people have been so important to me and the development of my business I did want to share my feelings about them and let them know how they have helped me along the way. These are in no particular order but all of them are special to me. Donna Gunter- Donna is an awesome woman and Online Business Coach who runs a membership site called Online Biz U . Her site posts articles, resources, business templates, a members forum where you can always find an answer, helpful tips & ideas and basically anything you can think of to help you with your online marketing. I can't tell you how often I have referred to Donna's site for help or... Continue reading
Posted Jan 7, 2010 at Beginners Online Marketing
Creating your business strategy for 2010 just got a little easier. I wanted to remind you about a brand new complimentary call that Ali Brown is hosting that will help your small business get off to a spectacular start for the new year. It's called, "Your 11 Best No-Cost to Low-Cost Marketing & Business Strategies for 2010!" and it happens Wednesday, January 6 at 8pm Eastern. (In a hurry? Sign up for this complimentary call now at Both Ali and her award winning guest marketer Lorrie have been watching what's changed in marketing and online businesses during the past few years, and after much discussion, they want to share their recommendations with YOU. On this call you'll discover: *how to best leverage social media applications such as Facebook and Twitter for business results (without wasting all day online) *the... Continue reading
Posted Jan 4, 2010 at Beginners Online Marketing
As we all start focusing on our businesses and trying to make this year better than the last, I wanted to give you a reason to take a breath, step back for a moment and remember these things. I received a wonderful, uplifting email this morning from a dear friend and while I have received many similar ones as 2010 begins, I thought this one was worth sharing. It's a good reminder of the important things we sometimes forget in the hurry of the day, the week, the month... 2010 HANDBOOK Health: 1. Drink plenty of water. 2. Eat breakfast like a king, lunch like a prince and dinner like a beggar. 3. Eat more foods that grow on trees and plants and eat less food that is manufactured in plants.. 4. Live with the 3 E's -- Energy, Enthusiasm... Continue reading
Posted Jan 4, 2010 at Beginners Online Marketing
Using Social Media To Enhance Your Marketing View more presentations from Monica McPherrin. Continue reading
Posted Dec 24, 2009 at Beginners Online Marketing
You have been invited to join the private link exchange services (beta) by The affiliatesrank Team. Click the link below (or paste it into your browser) to get set up: We appreciate your interest in our link exchange services. Once you successfully register using the link above, you do not need this e-mail anymore. Simply log in through All the best, Derek, Central Continue reading
Posted Dec 24, 2009 at Beginners Online Marketing
Today I got a message in my Facebook Inbox that really inspired me and I want to share it with you. It is written by Elinor Stutz of Smooth Sale Community and reminds us all of the power of Opportunity. Elinor Stutz Did you know saying Yes to Opportunity is the single best way to advance your business? Attracting clients and closing more sales is dependent upon overcoming our fear of taking calculated risks. Tips for Opportunity: 1. When an opportunity is presented, no matter how much it scares you, say “Yes”! 2. Should the opportunity be beyond your capability, seek help to deliver on the promise. 3. Facing fear: Dale Carnegie suggested bottom-lining the fear by asking, “What’s the worst that can happen?” Usually, it’s not that bad and the upside is far stronger. 4. Each time you accept... Continue reading
Posted Dec 5, 2009 at Beginners Online Marketing
Measuring Social Media (ROI) Rate of Investment can be a tricky thing. What do you want to measure exactly? Is it Influence, sales, relevance? One thing often forgotten about social media ROI is that it can not be defined in the traditional way, such as television advertising or billboards. Still many companies want this kind of data to justify marketing budgets where social media is concerned, and that's understandable. Some questions to ask regarding ROI may be, are the right people being engaged? Are they coming back to your blog or website? Are the relationships you're developing being translated into more sales? What is the bottom line? Is it positioning, conversations, number of followers or something that can be measured by analytics? While it can be measured to a degree it is not always a direct line of measurement. I... Continue reading
Posted Nov 30, 2009 at Beginners Online Marketing
Social Fresh Social Media Conference Targetd for marketers in Nashville Jan 11th and Tampa Feb 8th Great list by the way. Thanks!
1 reply
Thanks for the compliment. I'm glad you are enjoying the blog and I hope I continue to hold your interest. Monica McPherrin
1 reply
Since Twitter rolled out it's new list feature a little over a week ago, everyone is all abuzz about using it to follow select groups of people. However , if your a Twitter newbie you make still be confused about how to set these lists up. Lists can be a wonderful tool for following groups of people with similar interests or topics. Perhaps you want to see a list of just what the people you work with are saying. In my case I like to follow groups of bloggers & social media specialist. By having these people in a group I can see what they are tweeting about without seeing everyone else's tweets until I click back to my home page. It's also a great way to group and track brands, blogs, friends & family. However to choose to use... Continue reading
Posted Nov 16, 2009 at Beginners Online Marketing