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Mary Adams
Boston, MA
Interests: Intellectual Capital, Intangibles, Knowledge Economy, Corporate Reporting, Intangibles, Smart Companies
Recent Activity
I think that celebrity CEO's have been taking advantage of the huge information gaps that exist because of the rise of the intangible-based knowledge economy. Important intangibles are hidden from the view of investors, boards and employees. So CEO's with good instinctual understanding of their firm's intangibles end up looking like miracle workers when they are just practicing effective intangibles management. Maybe that's why they are so slow to take up the banner of intangibles management--it will take away their magic. Intangibles management is the purpose of my "new basics" of business in the knowledge era Maybe it's time to call out managers who fail to act responsibly in the management of their organizations intangibles!
Toggle Commented Feb 14, 2009 on 'Just as good as . . . ' at The|Intangibles