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Jono Smith
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Mark: So then is your core takeaway that if the majority of your fundraising comes from small gifts, this research is spot on, but if you have a much more diversified income stream, take it with a grain of salt?
Why don't all donors care about impact?
A new report on donor attitudes has just been published by Ipsos Mori. Undertaken on behalf of New Philanthropy Capital, the survey looks at issues of trust, general levels of satisfaction, thoughts on CEO salaries and the importance of impact. It was this final area that caught my eye. As part ...
I'm curious what the marketing strategy was. Aside from the nonprofit toolkit, do we know what did they did to drive traffic to their site? Was their any PSAs, TV, radio, SEM, banner advertising, etc.?
GiveMN Raises $14 Million Online in 24 Hours!
I think I want to change Garrison Keillor's well known descriptor of Lake Wobegone. It goes "Minnesota from"where all the women are strong, all the men are good-looking, and all the children are above average." Let's add "and where the charitable donors are extraordinarily generous." Earlier...
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