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Thanks for the great post Valeria. Social media also a helpful feedback mechanism and good marketers bring that perspective back to the company's marketing strategy as well as product design and development. I've written a similar post from a marketing for startups perspective. Do take a look. Would love to know your thoughts on it.
Same here Dan. Would love to see how they take this and if possible a video of you explaining the concepts. I love the book but have heard seeing you explain them in person is a real boost to level of understanding!
Toggle Commented Jun 9, 2009 on Launch! on the back of a napkin at Digital Roam