Terrific stats. Very interesting data. This is very consistent with the data recently published by Pew Internet Research called "mobile changes everything". On a more personal note, I tend to use Facebook on BB and iPhone nearly daily, and usually check several times a day. It's never a good idea to extrapolate general trends from one's own personal experience, but in this case the data fits with my own experience. That kind of repeat usage swiftly turns into a habit that is hard to break! Clearly it's working for millions of others, too. Thanks for sharing this info. Robert Tercek www.roberttercek.com