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There is still a lot of waste in PPC ad networks. Not just fraud, but lurkers or people that don't fit the right profile for an advertiser. If the advertiser only has to pay per QUALIFIED lead (ie 35-40 years old, married, excellent credit, wants to refinance mortgage), then the advertiser's risk goes down a lot further. Jeremy whole house water filtration system
If you ask me he is part of the problem. Jeremy water filters
The internet is a moving target no matter how simple you try to make it diagramatically it is always changing. Hisenberg's uncertainty principle states that you can know the location or speed of an atomic particle not both.