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Tommy Toy
San Francisco Bay Area
Strategic Marketing, Business Planning, Business Transformaion and Venture Capital
Interests: I have four principal core competencies: marketing strategy, strategic planning, transformative change, and venture capital. I bring added-value and brainpower to bear from a different perspective. Valuable ideas and advice in many areas. Strategy in every aspect of a business--operations, distribution, manufacturing, marketing, public relations, finance, and human resources. Developing business models and best practices. Doing away with established conventions. Game-changing ideas, multi-dimensional methodologies and strategies for creating competitive advantage, uncontested market space and making the competition irrelevant. Offer clients a lot of hand-holding, brainstorming, preparation and packaging to insure firms are ready for investors. I enjoy challenging assignments. My background includes broad industry and business consulting experience. Industries includes manufacturing, retail/whole, professional services, communications, broadcasting, software, mobile, wireless, digital, real estate development and investments, including the latest in Web 3.0 technologies.
Recent Activity
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Despite the turmoil of an ongoing pandemic, global venture funding for the second quarter of 2020 was not as dire as we expected, but it was down from previous years. Overall, total global venture dollars for 2020 track at $129 billion for the first half of the year. This includes... Continue reading
Posted Jul 16, 2020 at ImaginativePRO Blog
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In March, as we all began to fully wrap our heads around the potential impact of the COVID-19 pandemic, the future of startup funding seemed clearly in jeopardy. Many hypothesized that there would be a slowdown in funding and fewer deals made. The logistics of how firms could invest in... Continue reading
Posted Jul 15, 2020 at ImaginativePRO Blog
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Why is a Digital Marketing Strategy so important, particularly in the New Age of COVID19? There are several real good reasons: The majority of commerce and interaction with businesses is now conducted electronically by consumers using mobile digital devices. The adoption of internet usage, proliferation of mobile devices, increase in... Continue reading
Posted Jul 13, 2020 at ImaginativePRO Blog
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There can be no doubt that cases of COVID19 aka Corona Virus has now spread worldwide. We are now in the midst of a worldwide PANDEMIC with over 100,731 confirmed cases and 3,412 deaths. The good news is that 55,997 cases have fully recovered. On February 4, 2020, the U.S... Continue reading
Posted Mar 6, 2020 at ImaginativePRO Blog
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Y Combinator Demo Day meeting 2013 If you are a business startup and need help raising angel or seed capital to grow and build a structurally sound organization so that it is investor-ready you should strongly consider a startup accelerator. First, let's start by defining what a startup accelerator is.... Continue reading
Posted Mar 1, 2020 at ImaginativePRO Blog
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In the year 2020, mobile will surpass TV ad spending by more than $6 billion, according to our latest ad spending forecast. By 2020, the channel will represent 43% of total media ad spending in the US—a greater percentage than all traditional media combined. Click Image To Enlarge Martin Utreras,... Continue reading
Posted Jan 9, 2020 at ImaginativePRO Blog
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Scientists at the University of Bristol and the Technical University of Denmark have achieved quantum teleportation between two computer chips for the first time. The team managed to send information from one chip to another instantly without them being physically or electronically connected, in a feat that opens the door... Continue reading
Posted Dec 27, 2019 at ImaginativePRO Blog
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Data from Crunchbase reveals who the active VCs are now, and who might be the best investors to pitch with your deck. There is plenty of money out there, from plenty of hungry investors. According Pitchbook: The most dollars are going into late stage startups, followed by early stage funding,... Continue reading
Posted Jul 31, 2019 at ImaginativePRO Blog
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Over the last two decades of building and running businesses, and the last couple of years working full time with dozens of startup founders and CEOs on their strategies and funding plans in my consultancy business, I have observed that there are a common set of reasons that startups struggle... Continue reading
Posted Jul 21, 2019 at ImaginativePRO Blog
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Where consumers go, advertisers will soon follow, and the world of social media is no different. Nearly every area of business has been disrupted by social media’s rise, but perhaps none has been impacted more than the advertising industry. Over the past several years, what began as a space for... Continue reading
Posted Oct 15, 2018 at ImaginativePRO Blog
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Why should you market to Millennials? If you are asking yoursef why should I care about the Millennial generation and why should I consider spending my marketing dollars, time and effort targeting Millennials. I have the answers for you…. The millennial generation represents the largest generation consisting of approximately 80... Continue reading
Posted May 25, 2017 at ImaginativePRO Blog
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Snap reported quarterly financial results for its first time as a public company on Wednesday, posting revenue that missed estimates and slower-than-expected user growth. Shares plummeted more than 20 percent on Thursday. The company spent $2 billion on stock-based compensation expenses after its initial public offering, widening net losses for... Continue reading
Posted May 14, 2017 at ImaginativePRO Blog
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Facebook had another strong quarter, beating estimates to start 2017. It scored $8.03 billion in revenue and $1.04 GAAP actual EPS in Q1 compared to $0.87 EPS estimate. It earned that from 1.94 billion users, up from 1.86 billion last quarter, growing at a faster 4.3 percent compared to 3.91... Continue reading
Posted May 7, 2017 at ImaginativePRO Blog
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Google Play widened its lead over iOS in worldwide downloads; however, iOS maintained its lead in worldwide consumer spend. The first quarter of 2017 saw record levels of worldwide app downloads and consumer spend. iOS and Google Play downloads grew 15% year over year — to nearly 25 billion worldwide.... Continue reading
Posted May 1, 2017 at ImaginativePRO Blog
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For the first time, more than half — or 51% — of the record $72.5 billion spent on digital advertising in the U.S. last year was on mobile ads, according to a report conducted by PwC US for the Interactive Advertising Bureau (IAB). Click Image To Enlarge First reported by... Continue reading
Posted Apr 29, 2017 at ImaginativePRO Blog
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Teens’ entertainment diet is eclectic, particularly compared to other generations when they were teens. Teenage Xers didn't have social media vying for their attention; they just wanted their MTV. As teenagers, Millennials were just being introduced to the concept of DVR and media on-demand, and only the youngest portion of... Continue reading
Posted Apr 25, 2017 at ImaginativePRO Blog
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Tesla's stock has been on a tear. Click Image To Enlarge On Monday the carmaker's market cap exceeded that of General Motors: $51 billion. This is about $15 billion more than where Tesla was valued for much of 2016. And it's about $7 billion more than Ford. None of this... Continue reading
Posted Apr 19, 2017 at ImaginativePRO Blog
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Harris Poll Study Commissioned by Lithium Finds Great Customer Experience Means More to Consumers than Great Products What makes customers happy? And what’s a happy customer worth? Eighty-three percent of U.S. consumers say having a positive customer experience with a brand is more important than the product itself, a new... Continue reading
Posted Apr 8, 2017 at ImaginativePRO Blog
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Our Understanding of the Baby Boomer Consumer Mark Twain wrote, “The problem isn’t the things that we don’t know; it’s the things we ‘know’ that ain’t so.” His comment is simply a reflection of a common-sense reality. Today, marketing and selling draw on a lot of things “we ‘know’ that... Continue reading
Posted Apr 4, 2017 at ImaginativePRO Blog
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Situated 1,066 m (3,497 ft) above sea level in Norway, the construction of Cabin Ustaoset posed a challenge due to the lack of road access, and both helicopter and snow scooter were required to deliver materials. It was clearly worth the extra effort though, as the handsome cabin provides an... Continue reading
Posted Apr 2, 2017 at ImaginativePRO Blog
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The Samsung Galaxy S8 is the nicest phone I’ve ever held. It’s a beautiful combination of glass, metal, and an absolutely massive screen in a body that’s much smaller than you might expect. And that might not be enough to make it stand out anymore. There are two versions of... Continue reading
Posted Mar 31, 2017 at ImaginativePRO Blog
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Amazon Echo, commonly referred to as “Alexa,” has become one of the most popular gadgets to debut in recent years. People the world over are embracing all of the ways that the device, first available in June 2015, can aid in managing the home and day-to-day life. While this kind... Continue reading
Posted Mar 28, 2017 at ImaginativePRO Blog
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2016 was a banner year for acquisitions of companies involved in robotics and automation: 50 sold; 11 for amounts over $500 million; five were over a billion. 30 of the 50 companies disclosed transaction amounts which totaled up to a colossal $18.867 billion! Chinese money was involved in over 47%... Continue reading
Posted Jan 6, 2017 at ImaginativePRO Blog
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Snap, Inc. is reportedly preparing an IPO that will value the company formerly known as Snapchat at around $25 billion. The social darling is shooting for a March offering, The Wall Street Journal reports, citing sources. A company representative declined to comment on the report, on Thursday. Standing in stark... Continue reading
Posted Oct 10, 2016 at ImaginativePRO Blog
WOW!!! Go Bob, GO!! Saying it like it is. Robert De Niro on Donald Trump: 'He's a punk, he's a dog, he's a pig ...' #TrumpTapes pic.twitter.com/CWjifrnMLR — E (@esheikh_) October 8, 2016 Continue reading
Posted Oct 8, 2016 at ImaginativePRO Blog