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Kris Bondi
San Francisco, CA
Opinionated Business Observer and Int'l Marketing Profesional
Interests: cloud computing, startups, funding, marketing, international marketing, politics, environmental concerns, hockey
Recent Activity
Yes, wading through a gaggle of entrepreneurs and SaaS executives is a very good way to spend a day. Continue reading
Posted Feb 9, 2015 at The Fork In The Road
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There is a future for women in technology, but like so many other social changes occurring now, the change will happen because we make it happen. Continue reading
Posted Jun 5, 2013 at The Fork In The Road
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I don’t have multiple personalities. I may operate in seemingly different worlds at times: marketing executive, hockey fan, avid jogger, but that doesn’t mean I need or want very different experiences when accessing content. In fact, I would argue the opposite. If I’m accessing content on my iPad while at... Continue reading
Posted Feb 7, 2013 at The Fork In The Road
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Many new developments are already here and their adoption is growing like a snowball rolling down a mountain. Three trends – Security, Cross-platform availability, BYOD - are quickly switching from nice-to-haves to must-haves. Continue reading
Posted Jan 31, 2013 at The Fork In The Road
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...there aren’t many truly great leaders, but when you find one, they can lead well beyond the horizon. Continue reading
Posted Jan 21, 2013 at The Fork In The Road
Brand building has been making a comeback. As one of the current marketing buzzwords, it’s thrown around in phrases like: “we need a brand expert” and “we want to build our brand.” While the term is used – or misused – outdated or just plain wrong, assumptions about branding persist.... Continue reading
Posted Jan 17, 2013 at The Fork In The Road
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Entrepreneurs don’t need to be the smartest people in the room, but it helps to be the most imaginative. Continue reading
Posted May 29, 2012 at The Fork In The Road
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I spent part of my weekend in Portland talking with small businesses about Square. Continue reading
Posted May 21, 2012 at The Fork In The Road
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Despite what some people believe, a good performance from Facebook doesn’t mean the market will soon be flooded with companies going public. Continue reading
Posted May 14, 2012 at The Fork In The Road
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I’d love to see someone develop a formula that would help companies know when it’s time to pull the plug on a deal that will never close. Continue reading
Posted May 7, 2012 at The Fork In The Road
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Creativity without measurement is a waste of time and budget. As more executives acknowledge this, I predict we will see marketing tactics continue to evolve. Continue reading
Posted Apr 30, 2012 at The Fork In The Road
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If you cringe when you meet with a company that doesn’t have a product roadmap or plan for how future offerings will be developed, what do you think of companies who haven’t defined who they, what they stand or where they are going? Continue reading
Posted Apr 23, 2012 at The Fork In The Road
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...you’re missing the chance to have your customers tell you what is important to them... Continue reading
Posted Jan 19, 2012 at The Fork In The Road
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Would you really want to hire someone who doesn’t have a passion for creative marketing to discover new ways to reach prospects, develop solutions and position your brand AND the analytics to continue to improve your (M)ROI? Continue reading
Posted Dec 17, 2011 at The Fork In The Road
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For all the talk of economic woes, 2011 has actually been a good year for business. It has been a developmental year for many companies. We are entering 2012 with a lot of promise. Continue reading
Posted Nov 10, 2011 at The Fork In The Road
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no matter what Oracle and its partners announce (at this year's Oracle World) Benioff will always be mention Continue reading
Posted Oct 5, 2011 at The Fork In The Road
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Netflix will be around at the end of 2012, but it is yet to be seen if it will be able to bounce back into the growth mode it had only a few months ago. Continue reading
Posted Sep 27, 2011 at The Fork In The Road
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The best founders know whether they are the right leader for the next stage of their company, when it’s time to have someone replace them, or even leave the organization. Continue reading
Posted Sep 12, 2011 at The Fork In The Road
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...the next significant wave seems to be new ways to leverage business intelligence and predictive analytics. Continue reading
Posted Sep 8, 2011 at The Fork In The Road
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At best, companies without an integrated marketing approach are wasting time and money by duplicating efforts. At worst, they are weakening their brand and confusing the marketplace. Continue reading
Posted Aug 8, 2011 at The Fork In The Road
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If the US government is allowed to go into default, the ripple effect will hit practically everyone. Continue reading
Posted Jul 25, 2011 at The Fork In The Road
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The combination of two things will shape Web 3.0: data and anywhere access. Continue reading
Posted Jul 11, 2011 at The Fork In The Road
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As well-known organizations such as Microsoft or IBM make related announcements, everyone benefits. Continue reading
Posted Jun 30, 2011 at The Fork In The Road
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The Cloud is coming to an enterprise near you. It’s inevitable. Continue reading
Posted Jun 20, 2011 at The Fork In The Road
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getting your company and your offer in front of decision makers and influences is the only way to fuel a hockey stick revenue climb Continue reading
Posted Jun 13, 2011 at The Fork In The Road