Excellent overview of the struggles of newspapers to come to terms with these changes. But it does not address a crucial issue: even if newspapers had done everything "right" -- whoever defines what that is -- there would still be a separation of advertising and editorial. Why pay reporters to attract eyeballs to ads when Craigslist and EBay and every real estate listing agency was proving you could do it for free. Even if newspapers had invested in those services, they would not necessarily used the revenues to support editorial content.